Many Australians prefer to use prepaid contracts for their mobile, internet and entertainment needs. With the increase in mobile penetration, the prepaid cards are poised to help technologically savvy Australians to manage their expenses better as compared to post-paid cards.
Considering Australia’s growing prepaid need, Pub Payments, an Australian alternative payment and promotional platform, has introduced free terminal network across licensed venues in the country. The platform is managed by global prepaid service provider epay which is a subsidiary of Euronet Worldwide.
The "Pub Payments Terminal Welcome Packs" have been made available free of charge to pubs, clubs and licensed venues. They can be used to redeem promotional voucher codes in alcoholic beverage segment. This initiative has been supported by some of the renowned alcoholic beverage brand such as Tooheys, Hahn and James Squire. The same terminals have the provision of selling various prepaid products like mobile top ups, calling cards, internet services and gaming credit from prominent telecom service providers as well.
PayNXT360 expects this initiative will not only generate immediate revenues for the participating venues, but also will boost the growth of prepaid cards, especially gift cards. This initiative also shows the way new distribution channels and business models are emerging in Australia.
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