According to PayNXT360, social commerce market in Finland is expected to grow by 13.4% on annual basis to reach US$1,349.0 million in 2025. The social commerce market in the country experienced robus...
According to PayNXT360, social commerce market in Finland is expected to grow by 13.4% on annual basis to reach US$1,349.0 million in 2025. The social commerce market in the country experienced robust growth during 2021-2024, achieving a CAGR of 21.6%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 7.6% during 2025-2030. By the end of 2030, the social commerce sector is projected to expand from its 2024 value of USD 1,190.0 million to approximately USD 1,947.8 million. This report provides a detailed data-centric analysis of the social commerce sector in Finland, covering market opportunities and risks across a range of retail categories. With over 50+ KPIs at the country level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics. It breaks down market opportunities in the social commerce sector by type of domestic vs cross-border, type of social platform, type of payment method, business model, end-use consumer segment, and type of city. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics. PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities. Key Insights The adoption of social commerce platforms in Finland has accelerated over the past year, driven by increased mobile usage and social media engagement. Domestic brands have successfully leveraged these platforms by highlighting sustainability and ethical practices, appealing to consumers' growing eco-consciousness. This trend will intensify as companies invest in new technologies and influencer-driven marketing strategies to enhance consumer engagement and sales. Technological advancements, such as AI and augmented reality, are transforming the shopping experience in Finland's social commerce landscape, particularly in the fashion and home goods industries. With a continued focus on mobile commerce and personalized marketing, retailers are poised to capitalize on shifting consumer behaviors. Businesses that embrace these innovations and align with regulatory changes will likely secure a competitive advantage and expand their market share over the next few years. Accelerated Adoption of Social Commerce Platforms • Finland is witnessing rapid growth in adopting social commerce platforms, where businesses enable direct shopping on social media channels. Retailers and influencers increasingly sell products on platforms like Instagram and TikTok, streamlining purchasing through interactive features like live streams and in-app stores. • The rising usage of smartphones and increasing social media engagement among Finnish consumers are key drivers. Retailers are also turning to social commerce as a cost-effective way to improve customer engagement and conversion rates by targeting consumers who spend much of their time. • This trend will intensify as more companies invest in influencer partnerships and social media marketing strategies. Social commerce tools such as augmented reality (AR) for virtual product try-ons will likely become more prominent, further enhancing consumer experiences. Increasing Role of Domestic Brands in Social Commerce • Finnish consumers strongly support domestic brands using social commerce channels to promote local, eco-friendly products. Companies like Marimekko and Fazer have boosted their visibility through campaigns on social platforms, appealing to the growing demand for sustainability and authenticity. • This trend is driven by a preference for supporting local businesses and sustainable products. Finnish brands have capitalized on their cultural identity and eco-conscious reputation by promoting transparency and ethical sourcing practices on social platforms. • Domestic retailers are expected to deepen their social commerce strategies by collaborating with influencers and leveraging storytelling to highlight sustainability. This could strengthen their competitive position in the market. Growth of Mobile Commerce via Social Platforms • More Finnish consumers are using mobile devices to purchase directly through social platforms. To accommodate this shift in consumer behavior, retailers are investing in mobile-optimized content. • The high penetration of smartphones and improvements in mobile technology have enabled greater access to online shopping. Social media applications provide customized experiences that encourage users to make quick purchases without exiting the platform. • Retailers may increase their focus on mobile-friendly social commerce, offering faster payment options and mobile-exclusive promotions to boost sales. Integrating digital wallets and mobile payment solutions will further facilitate this trend. Focus on Sustainability and Ethical Practices • Sustainability has become a core theme for Finnish consumers, influencing their buying habits on social commerce platforms. Products with eco-friendly labels and stories of ethical sourcing are gaining popularity in the Finnish market. • Greater awareness of climate change and social responsibility has heightened the demand for sustainable shopping. Finnish consumers are drawn to brands that align with their values, especially those that provide transparency regarding environmental impact. • Retailers investing in sustainability messaging and providing proof of their ethical practices will likely see continued growth. The competition for environmentally conscious consumers will intensify, encouraging companies to innovate their sustainability efforts. Integration of AI and Augmented Reality for Enhanced Experiences • Some Finnish retailers incorporate AI-driven recommendations and AR-based virtual product demos to enhance social commerce experiences. This technology helps personalize offers and reduce uncertainties about products before purchase. • Retailers are adopting these technologies to differentiate themselves and improve customer experiences. AI enables more targeted marketing, while AR enhances product discovery and engagement on digital platforms. • These innovations are expected to gain momentum, particularly in the fashion and home goods sectors, where visualization plays a key role. Investing in AI and AR can lead to improved conversion rates and increased customer retention. • Finland's social commerce market has been shaped by evolving consumer expectations, a preference for domestic and sustainable products, and technological innovations. Businesses that align with these trends are poised to capture a larger share of the growing market. Competitive Landscape in Finland's Social Commerce Market Finland's social commerce landscape has become increasingly competitive, characterized by strategic acquisitions and significant investments. As the market evolves, companies that leverage technological innovations and adhere to regulatory standards are poised to strengthen their positions. Staying attuned to consumer preferences and potential regulatory changes will be crucial for sustained success in this dynamic environment. Intensifying Competition Among Key Players • Finland's social commerce sector has seen heightened competition among domestic and international players. Established e-commerce platforms like Verkkokauppa.com have enhanced social media integration to facilitate direct shopping experiences. Global entities like Zalando.fi and Gigantti Oy have also strengthened their social commerce strategies to capture a larger share of the Finnish market. Key Players and New Entrants • Verkkokauppa.com: A leading Finnish e-commerce platform, Verkkokauppa.com has expanded its social media presence to engage consumers directly through platforms such as Instagram and Facebook. • Zalando.fi: This international fashion retailer has increased its focus on personalized social media campaigns targeting Finnish consumers. • Gigantti Oy: Specializing in electronics, Gigantti has utilized social media channels to showcase products and offer exclusive online deals. • Blidz: A Finnish social shopping app, Blidz, raised EUR 6 million in seed funding in March 2022 to accelerate its growth in Western markets and expand its product suite. Anticipated Market Evolution in the Next 2-4 Years • Integrating advanced technologies such as artificial intelligence (AI) and augmented reality (AR) is expected to enhance personalized shopping experiences, giving companies that adopt these innovations a competitive edge. • There is potential for new entrants focusing on specific product categories or consumer segments, particularly those emphasizing sustainability and local production, aligning with Finnish consumer preferences. Regulatory Environment and Potential Changes • Operating within the General Data Protection Regulation (GDPR) framework, companies must ensure stringent data protection measures in their social commerce activities. • Finnish regulations mandate transparent advertising and clear communication of terms and conditions in online transactions, necessitating compliance from all market participants. • While no specific regulatory changes have been announced in the past year, businesses should stay vigilant regarding potential updates to e-commerce and digital marketing regulations, particularly those related to consumer rights and data security.
This report provides in-depth, data-centric analysis of social commerce in Finland. Below is a summary of key market segments: Finland Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2021-2030 Finland Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2021-2030 • Finland Social Commerce Industry Market Size and Forecast by Retail Product Categories, 2021-2030 --Clothing & Footwear --Beauty and Personal Care --Food & Grocery --Appliances and Electronics --Home Improvement --Travel --Hospitality • Finland Social Commerce Industry Market Size and Forecast by End Use Consumer Segment, 2021-2030 --B2B --B2C --C2C • Finland Social Commerce Industry Market Size and Forecast by End Use Device, 2021-2030 --Mobile --Desktop • Finland Social Commerce Industry Market Size and Forecast by Location, 2021-2030 --Domestic --Cross Border • Finland Social Commerce Industry Market Size and Forecast by Location, 2021-2030 --Tier-1 Cities --Tier-2 Cities --Tier-3 Cities • Finland Social Commerce Industry Market Size and Forecast by Payment Method, 2021-2030 --Credit Card --Debit Card --Bank Transfer --Prepaid Card --Digital & Mobile Wallet --Other Digital Payment --Cash • Finland Social Commerce Industry Market Size and Forecast by Platforms --Video Commerce --Social Network-Led Commerce --Social Reselling --Group Buying --Product Review Platforms • Finland Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour,2024 --By Age --By Income Level --By Gender
• Insights on Strategy & Innovation: Navigate through future direction of the social commerce industry market by understanding strategic initiatives taken by key players to gain market share and innovation. • In-depth Understanding of Social Commerce Market Dynamics in Finland: Understand emerging opportunities and future direction of the social commerce market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs. • Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics. • Competitive Landscape: Get a snapshot of competitive landscape in social commerce sector with key players and market share in Finland. Formulate your strategy by gaining insights into the current structure of the market. • Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the social commerce sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market. • Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments in social commerce sector.
1. About this Report 1.1. Summary 1.2. Methodology 1.3. Social Commerce Definitions 1.4. Disclaimer 2. Finland Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 2.1. Finland Ecommerce – Gross Merchandise Value Trend Analysis, 2021-2030 2.2. Finland Ecommerce – Average Value Per Transaction Trend Analysis, 2021-2030 2.3. Finland Ecommerce – Transaction Volume Trend Analysis, 2021-2030 3. Finland Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 3.1. Finland Social Commerce – Gross Merchandise Value Trend Analysis, 2021-2030 3.2. Finland Social Commerce – Average Value Per Transaction Trend Analysis, 2021-2030 3.3. Finland Social Commerce – Transaction Volume Trend Analysis, 2021-2030 3.4. Finland Social Commerce Market Share Analysis by Key Players, 2024 4. Finland Social Commerce Industry Market Size and Forecast by Location 4.1. Finland Social Commerce Market Share by Location (%), 2024 4.2. Finland Social Commerce by Cross Border – Gross Merchandise Value Trend Analysis, 2021-2030 4.3. Finland Social Commerce by Domestic – Gross Merchandise Value Trend Analysis, 2021-2030 5. Finland Social Commerce Industry Market Size and Forecast by Product Categories 5.1. Finland Social Commerce Market Share by Product Categories (%), 2024 5.2. Finland Social Commerce Clothing & Footwear – Gross Merchandise Value Trend Analysis, 2021-2030 5.3. Finland Social Commerce Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2021-2030 5.4. Finland Social Commerce Food & Grocery – Gross Merchandise Value Trend Analysis, 2021-2030 5.5. Finland Social Commerce Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2021-2030 5.6. Finland Social Commerce Home Improvement – Gross Merchandise Value Trend Analysis, 2021-2030 5.7. Finland Social Commerce Travel – Gross Merchandise Value Trend Analysis, 2021-2030 5.8. Finland Social Commerce Accommodation – Gross Merchandise Value Trend Analysis, 2021-2030 6. Finland Social Commerce Industry Market Size and Forecast by End Use Consumer Segment 6.1. Finland Social Commerce Market Share by End Use Segment (%), 2024 6.2. Finland Social Commerce B2C Segment – Gross Merchandise Value Trend Analysis, 2021-2030 6.3. Finland Social Commerce B2B Segment – Gross Merchandise Value Trend Analysis, 2021-2030 6.4. Finland Social Commerce C2C Segment – Gross Merchandise Value Trend Analysis, 2021-2030 7. Finland Social Commerce Industry Market Size and Forecast by End Use Device 7.1. Finland Social Commerce Market Share by End Use Device (%), 2024 7.2. Finland Social Commerce by Mobile – Gross Merchandise Value Trend Analysis, 2021-2030 7.3. Finland Social Commerce by Desktop – Gross Merchandise Value Trend Analysis, 2021-2030 8. Finland Social Commerce Industry Market Size and Forecast by Cities 8.1. Finland Social Commerce Market Share by Cities (%), 2024 8.2. Finland Social Commerce by Tier-1 Cities – Gross Merchandise Value Trend Analysis, 2021-2030 8.3. Finland Social Commerce by Tier-2 Cities – Gross Merchandise Value Trend Analysis, 2021-2030 8.4. Finland Social Commerce by Tier-3 Cities – Gross Merchandise Value Trend Analysis, 2021-2030 9. Finland Social Commerce Industry Market Size and Forecast by Payment Method 9.1. Finland Social Commerce Market Share by Payment Method (%), 2024 9.2. Finland Social Commerce Payment by Credit Card – Gross Merchandise Value Trend Analysis, 2021-2030 9.3. Finland Social Commerce Payment by Debit Card – Gross Merchandise Value Trend Analysis, 2021-2030 9.4. Finland Social Commerce Payment by Bank Transfer – Gross Merchandise Value Trend Analysis, 2021-2030 9.5. Finland Social Commerce Payment by Prepaid Card – Gross Merchandise Value Trend Analysis, 2021-2030 9.6. Finland Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2021-2030 9.7. Finland Social Commerce Payment by Other Digital Payment – Gross Merchandise Value Trend Analysis, 2021-2030 9.8. Finland Social Commerce Payment by Cash – Gross Merchandise Value Trend Analysis, 2021-2030 10. Finland Social Commerce Industry Market Size and Forecast by Platforms 10.1. Finland Social Commerce Market Share by Platforms Method (%), 2024 10.2. Finland Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value Trend Analysis, 2021-2030 10.3. Finland Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value Trend Analysis, 2021-2030 10.4. Finland Social Commerce Platforms by Social Reselling – Gross Merchandise Value Trend Analysis, 2021-2030 10.5. Finland Social Commerce Platforms by Group Buying – Gross Merchandise Value Trend Analysis, 2021-2030 10.6. Finland Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value Trend Analysis, 2021-2030 11. Finland Social Commerce Industry Market Size and Forecast by Contents 11.1. Finland Social Commerce Market Share by Contents (%), 2024 11.2. Finland Social Commerce Contents by Live Streamers – Gross Merchandise Value Trend Analysis, 2021-2030 11.3. Finland Social Commerce Contents by Gaming Streamers – Gross Merchandise Value Trend Analysis, 2021-2030 11.4. Finland Social Commerce Contents by Reels – Gross Merchandise Value Trend Analysis, 2021-2030 11.5. Finland Social Commerce Contents by Influencers – Gross Merchandise Value Trend Analysis, 2021-2030 11.6. Finland Social Commerce Contents by Stories – Gross Merchandise Value Trend Analysis, 2021-2030 12. Finland Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour 12.1. Finland Social Commerce Spend Share by Age Group, 2024 12.2. Finland Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis, 2021-2030 12.3. Finland Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis, 2021-2030 12.4. Finland Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis, 2021-2030 12.5. Finland Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis, 2021-2030 12.6. Finland Social Commerce Share by Income Level, 2024 12.7. Finland Social Commerce Share by Gender, 2024 13. Further Reading 13.1. About PayNXT360 13.2. Related Research
Table 1: Finland Ecommerce – Gross Merchandise Value (US$ Million), 2021-2030 Table 2: Finland Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2021-2030 Table 3: Finland Ecommerce – Transaction Volume (Million), 2021-2030 Table 4: Finland Social Commerce – Gross Merchandise Value (US$ Million), 2021-2030 Table 5: Finland Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2021-2030 Table 6: Finland Social Commerce – Transaction Volume (Million), 2021-2030 Table 7: Finland Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2021-2030 Table 8: Finland Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2021-2030 Table 9: Finland Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2021-2030 Table 10: Finland Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2021-2030 Table 11: Finland Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2021-2030 Table 12: Finland Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2021-2030 Table 13: Finland Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2021-2030 Table 14: Finland Social Commerce Travel – Gross Merchandise Value (US$ Million), 2021-2030 Table 15: Finland Social Commerce Accommodation – Gross Merchandise Value (US$ Million), 2021-2030 Table 16: Finland Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2021-2030 Table 17: Finland Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2021-2030 Table 18: Finland Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2021-2030 Table 19: Finland Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2021-2030 Table 20: Finland Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2021-2030 Table 21: Finland Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2021-2030 Table 22: Finland Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2021-2030 Table 23: Finland Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2021-2030 Table 24: Finland Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2021-2030 Table 25: Finland Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2021-2030 Table 26: Finland Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2021-2030 Table 27: Finland Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2021-2030 Table 28: Finland Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2021-2030 Table 29: Finland Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2021-2030 Table 30: Finland Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2021-2030 Table 31: Finland Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2021-2030 Table 32: Finland Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2021-2030 Table 33: Finland Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2021-2030 Table 34: Finland Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2021-2030 Table 35: Finland Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2021-2030 Table 36: Finland Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2021-2030 Table 37: Finland Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2021-2030 Table 38: Finland Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2021-2030 Table 39: Finland Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2021-2030 Table 40: Finland Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2021-2030 Table 41: Finland Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Table 42: Finland Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Table 43: Finland Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Table 44: Finland Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Figure 1: PayNXT360’s Methodology Framework Figure 2: Finland Ecommerce – Gross Merchandise Value (US$ Million), 2021-2030 Figure 3: Finland Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2021-2030 Figure 4: Finland Ecommerce – Transaction Volume (Million), 2021-2030 Figure 5: Finland Social Commerce – Gross Merchandise Value (US$ Million), 2021-2030 Figure 6: Finland Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2021-2030 Figure 7: Finland Social Commerce – Transaction Volume (Million), 2021-2030 Figure 8: Finland Social Commerce – Market Share Analysis by Key Players (%), 2024 Figure 9: Finland Social Commerce Market Share by Location (%), 2024 Figure 10: Finland Social Commerce by Cross-border – Gross Merchandise Value (US$ Million), 2021-2030 Figure 11: Finland Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2021-2030 Figure 12: Finland Social Commerce Market Share by Product Categories (%), 2024 Figure 13: Finland Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2021-2030 Figure 14: Finland Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2021-2030 Figure 15: Finland Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2021-2030 Figure 16: Finland Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2021-2030 Figure 17: Finland Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2021-2030 Figure 18: Finland Social Commerce Travel – Gross Merchandise Value (US$ Million), 2021-2030 Figure 19: Finland Social Commerce Accommodation – Gross Merchandise Value (US$ Million), 2021-2030 Figure 20: Finland Social Commerce Market Share by End Use Segment (%), 2024 Figure 21: Finland Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2021-2030 Figure 22: Finland Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2021-2030 Figure 23: Finland Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2021-2030 Figure 24: Finland Social Commerce Market Share by End Use Device (%), 2024 Figure 25: Finland Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2021-2030 Figure 26: Finland Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2021-2030 Figure 27: Finland Social Commerce Market Share by Cities (%), 2024 Figure 28: Finland Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2021-2030 Figure 29: Finland Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2021-2030 Figure 30: Finland Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2021-2030 Figure 31: Finland Social Commerce Market Share by Payment Method (%), 2024 Figure 32: Finland Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2021-2030 Figure 33: Finland Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2021-2030 Figure 34: Finland Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2021-2030 Figure 35: Finland Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2021-2030 Figure 36: Finland Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2021-2030 Figure 37: Finland Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2021-2030 Figure 38: Finland Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2021-2030 Figure 39: Finland Social Commerce Market Share by Platforms Method (%), 2024 Figure 40: Finland Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2021-2030 Figure 41: Finland Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2021-2030 Figure 42: Finland Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2021-2030 Figure 43: Finland Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2021-2030 Figure 44: Finland Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2021-2030 Figure 45: Finland Social Commerce Market Share by Contents (%), 2024 Figure 46: Finland Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2021-2030 Figure 47: Finland Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2021-2030 Figure 48: Finland Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2021-2030 Figure 49: Finland Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2021-2030 Figure 50: Finland Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2021-2030 Figure 51: Finland Social Commerce Share by Age Group (%), 2024 Figure 52: Finland Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Figure 53: Finland Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Figure 54: Finland Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Figure 55: Finland Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030 Figure 56: Finland Social Commerce Share by Income Level (%), 2024 Figure 57: Finland Social Commerce Share by Gender (%), 2024
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