According to PayNXT360, gift card industry in the country is expected to grow by 14.4% on annual basis to reach US$0.8 billion in 2024. The gift card industry in Vietnam will continue to grow over th...
According to PayNXT360, gift card industry in the country is expected to grow by 14.4% on annual basis to reach US$0.8 billion in 2024. The gift card industry in Vietnam will continue to grow over the forecast period and is expected to record a CAGR of 11.7% during 2024-2028. Gift card market in the country will increase from US$0.7 billion in 2023 to reach US$01.2 billion by 2028. Key Developments in the Gift Card Sector in the Vietnam Product Launches and Innovations Expansion of Got It Gift Cards Got It, a leading player in Vietnam's gift card industry, has reported significant growth and is set to expand its offerings. In 2023, the company generated approximately USD 6.3 million in revenue, reflecting a 26.8% increase from the previous year. Looking ahead, Got It anticipates nearly 49% revenue growth in 2024, driven by its expansion from offline store vouchers to digital solutions for brand partners’ websites and apps. Additionally, Got It plans to venture into peer-to-peer gifting, further diversifying its product range. Growth of Digital Gift Cards The Vietnamese market is experiencing a rapid shift toward digital gift cards, fueled by a growing middle class and rising consumer spending. This trend will continue as gift card providers benefit from increasingly adopting digital gifting solutions. Integration with E-commerce The integration of gift cards into e-commerce platforms is a significant trend in Vietnam. As online shopping grows, more retailers are adopting gift card options to enhance customer experience and drive sales. Corporate Gift Card Programs The corporate sector in Vietnam is increasingly using gift cards as employee incentives, particularly in remote work. This trend highlights the broader acceptance of gift cards as versatile personal and corporate gifting tools. These product launches and trends indicate a vibrant and evolving gift card market in Vietnam, marked by innovation and growing consumer demand for digital solutions. The sector is positioned for continued growth as providers adapt to changing market dynamics. Strategic Partnerships Got It and Brand Partners Got It has been actively expanding its partnerships with various brands. The company has transitioned from offering vouchers for physical stores to collaborating with brand partners’ websites and apps, enhancing its digital gift card offerings. This strategic shift has contributed to Got It has significant revenue growth, with expectations of nearly 49% growth in 2024. E-commerce Integration As the Vietnamese market increasingly embraces e-commerce, many retailers are forming partnerships to integrate gift card options into their online platforms. This trend will make gift cards more accessible to consumers, driving overall market growth. Corporate Partnerships for Employee Incentives Numerous companies in Vietnam are incorporating gift cards into their employee incentive programs. This trend reflects a growing recognition of gift cards as effective tools for motivating and rewarding employees, especially in remote work settings. Partnerships between gift card providers and corporations will likely increase as businesses seek to enhance employee engagement. Strategic Collaborations Strategic collaborations among retailers, digital platforms, and financial service providers support the growth of Vietnam's gift card sector. These partnerships aim to enhance the availability and appeal of gift cards, catering to the growing middle class and rising consumer spending. These collaborations highlight a dynamic and evolving gift card market in Vietnam, characterized by innovation and a focus on meeting consumer needs through strategic partnerships and digital integration. Regulatory Changes Support for Digital Payments The Vietnamese government has been actively promoting digital payment solutions, including gift cards, as part of its broader strategy to enhance financial inclusion and modernize the economy. This initiative aligns with the government’s goal to reduce cash transactions and encourage electronic payment methods. Consumer Protection Regulations Existing consumer protection laws in Vietnam govern the sale and redemption of gift cards. These regulations ensure fair treatment for consumers and provide clear rights regarding the use of gift cards, including transparency on fees, expiration dates, and redemption processes. E-commerce Growth Initiatives The government has implemented policies to support the growth of e-commerce, which indirectly benefits the gift card sector. As e-commerce continues to expand, the demand for digital gift cards is expected to rise, offering a convenient option for consumers. Taxation Policies Gift card transactions are subject to applicable taxes, including value-added tax (VAT). Government taxation policies can influence the pricing and attractiveness of gift cards in the market, affecting consumer adoption. Cashless Payment Regulations In May 2024, the Vietnamese government issued Decree 52/2024/ND-CP, which regulates cashless payments. This decree aims to strengthen the regulatory framework for electronic payments, including gift cards, and promote secure and efficient payment systems. Encouragement of Corporate Gifting The government recognizes the potential of gift cards as a tool for corporate gifting and employee incentives. This recognition has led to increased adoption of gift cards by businesses as part of their employee engagement and incentive strategies. Although no major new regulatory policies have targeted the gift card sector in the last 12 months, the existing framework continues to support market growth. The government’s focus on digital payments, consumer protection, and e-commerce expansion is shaping the operating environment for gift card providers and retailers in Vietnam. Gift card market in 2023 was driven a wide range of factors, which supported growth across retail and corporate segments. The primary factors included growth of ecommerce, increased adoption to incentivize employees working remotely, digital gifting, and initiatives undertaken by government, hospitality, and travel industries to revive growth. This report provides a detailed data centric analysis of gift card market, covering market opportunities and risks across a range of retail categories. With over 75 KPIs at country level, this report provides a comprehensive understanding of gift card market dynamics, market size and forecast.
Total Spend on Gifts in Vietnam • By Consumer Segment (Retail and Corporate) • By Product Categories (13 Segments) • By Retail Sectors (7 Segments) Gift Card Market Size by KPIs across Consumer Segments in Vietnam • Gross Load Value • Transaction Value • Unused Value • Average Value Per Transaction • Transaction Volume • Average Value of Card Purchased • Number of Cards Gift Card Market Size by Consumer Segment in Vietnam • Retail Consumer • Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise) Digital Gift Card Market Size in Vietnam • By Retail Consumer • By Retail Purchase Occasion • By Corporate Consumer • By Corporate Purchase Occasion • By Company Size Gift Card Market Size by Retail Consumer in Vietnam • By Functional Attribute • By Occasion 1. Festivals & Special Celebration Days 2. Milestone Celebration 3. Self-Use 4. Other • Value by Purchase Channel Gift Card Spend by Consumer Behavior and Demographics in Vietnam • Consumer Purchase Behaviour • Gift Card Buyer by Age Group • Gift Card Buyer by Income Level • Gift Card Buyer by Gender Gift Card Market Size by Corporate Consumer in Vietnam • By Functional Attribute • By Occasion 1. Employee Incentive 2. Sales Incentive 3. Consumer Incentive • By Scale of Business Gift Spend by Product Categories (Split by Retail and Corporate Consumers) in Vietnam • Food & Beverage • Health, Wellness & Beauty • Apparel, Footwear & Accessories • Books & Media Products • Consumer Electronics • Restaurants & Bars • Toys, Kids, and Babies • Jewelry • Sporting Goods • Home & Kitchen Accessories & Appliances • Travel • Entertainment & Gaming • Other Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers) in Vietnam • Ecommerce & Department Stores • Restaurants & Bars • Supermarket, Hypermarket, Convenience Store • Entertainment & Gaming • Specialty Stores • Health & Wellness • Travel Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers) in Vietnam • Gift Card Online Sales • Gift Card Offline Sales • 1st Party Sales • 3rd Party Sales • Sales Uplift
• Comprehensive comprehension of the dynamics of the gift card and incentive card markets: Recognise the opportunities in the market, the main drivers and trends, and the five-year projection for gift and incentive cards in Vietnam. • Create strategies tailored to the market: To create your gift card strategy, identify growth categories and target particular opportunities across consumer segments and occasions; evaluate important trends and risks unique to your market. • Learn about the attitudes and behaviours of consumers in Vietnam: Increase ROI by understanding how consumer attitudes and behaviours are evolving. With gift cards, you may obtain comprehensive information about retail spending for both corporate and retail customers. • Six key performance indicators (KPIs) provide a comprehensive view: the quantity of cards in circulation, load value, unused value, average purchase value, average value per transaction, and transaction value. • Distribution channel insights: Recognise the differences in gift card sales across online and offline channels as well as between first-party and third-party sales.
1 About this Report 1.1 Summary 1.2 Methodology 1.3 Definition 1.4 Disclaimer 2 Vietnam Total Gift Spend Analyzer 2.1 Total Spend on Gift by Value - Market Size and Forecast, 2019-2028 2.2 Total Spend on Gift by Volume - Market Size and Forecast, 2019-2028 2.3 Total Gift Spend Market Share Analysis by Consumer Segment, 2019-2028 2.4 Gift Spend Market Size and Forecast Analysis by Product Category, 2019-2028 2.5 Gift Spend Market Share Analysis by Product Category, 2019-2028 2.6 Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector, 2019-2028 2.7 Total Gift Spend Market Share Analysis by Retail Sector, 2019-2028 3 Vietnam Retail Consumer Gift Spend Analyzer 3.1 Retail Consumer Spend on Gift - Market Size and Forecast, 2019-2028 3.2 Retail Consumer Gift Spend Market Analysis by Volume, 2019-2028 3.3 Retail Consumer Gift Spend Market Size and Forecast Analysis by Product Category, 2019-2028 3.4 Retail Consumer Gift Spend Market Share Analysis by Product Category, 2019-2028 3.5 Retail Consumer Gift Spend Market Size and Forecast Trend Analysis by Retail Sector, 2019-2028 3.6 Retail Consumer Total Gift Spend Market Share Analysis by Retail Sector, 2019-2028 4 Vietnam Corporate Consumer Gift Spend Analyzer 4.1 Corporate Consumer Spend on Gift - Market Size and Forecast, 2019-2028 4.2 Corporate Consumer Gift Spend Market Analysis by Volume, 2019-2028 4.3 Corporate Consumer Gift Spend Market Size and Forecast Analysis by Product Category, 2019-2028 4.4 Corporate Consumer Gift Spend Market Share Analysis by Product Category, 2019-2028 4.5 Corporate Consumer Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector, 2019-2028 4.6 Corporate Consumer Total Gift Spend Market Share Analysis by Retail Sector, 2019-2028 5 Vietnam Gift Card Spend Analyzer 5.1 Gift Card Spend Market Size and Forecast, 2019-2028 5.2 Gift Card Spend Market Analysis by Transaction Value and Volume, 2019-2028 5.3 Gift Card Spend Market Analysis by Avg. Value and Unused Value, 2019-2028 5.4 Gift Card Spend Market Share Analysis by Consumer Segment, 2019-2028 5.5 Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028 5.6 Digital Gift Card Spend Market Size and Forecast, 2019-2028 6 Vietnam Digital Gift Card Spend Analyzer 6.1 Digital Gift Card Market Size and Forecast, 2019-2028 6.2 Digital Gift Card Penetration by Occasion, 2019-2028 6.3 Retail Consumer Digital Gift Card Market Size and Forecast, 2019-2028 6.4 Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2019-2028 6.5 Corporate Consumer Digital Gift Card Market Size and Forecast, 2019-2028 6.6 Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2019-2028 6.7 Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size, 2019-2028 6.8 Large Enterprise Segment Digital Gift Card Spend Analysis, 2019-2028 6.9 Mid-Tier Segment Digital Gift Card Spend Analysis, 2019-2028 6.1 Small Scale Segment Digital Gift Card Spend Analysis, 2019-2028 7 Vietnam Gift Card Spend Share by Demographics and Purchase Behaviour 7.1 Gift Card Spend Share by Age, Income, and Gender, 2023 7.2 Digital Gift Card Spend Share by Age, Income, and Gender, 2023 7.3 Gift Card Consumer Purchase Behaviour, 2023 7.4 Corporate Consumer Gift Card Spend by Company Type, 2023 8 Vietnam Retail Consumer Gift Card Spend Analyzer 8.1 Retail Consumer Gift Card Spend Market Size and Forecast, 2019-2028 8.2 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028 8.3 Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028 8.4 Retail Consumer Digital Gift Card Spend Market Size and Forecast, 2019-2028 9 Vietnam Retail Consumer Gift Card Spend Analysis by Functional Attribute, 2019-2028 9.1 Retail Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2019-2028 9.2 Retail Consumer Open Loop Gift Card Spend Market Size and Forecast, 2019-2028 9.3 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2019-2028 9.4 Retail Consumer Average Value of Gift Card Purchased by Functional Attribute, 2019-2028 10 Vietnam Retail Consumer Gift Card Spend Analysis by Occasion 10.1 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028 10.2 Retail Consumer Gift Card Spend Market Size and Forecast - Festivals & Special Celebration Days, 2019-2028 10.3 Retail Consumer Gift Card Spend Market Size and Forecast - Milestone Celebration, 2019-2028 10.4 Retail Consumer Gift Card Spend Market Size and Forecast - Self-Use, 2019-2028 10.5 Retail Consumer Gift Card Spend Market Size and Forecast - Other, 2019-2028 11 Vietnam Corporate Consumer Gift Card Spend Analyzer 11.1 Corporate Consumer Gift Card Spend Market Size and Forecast, 2019-2028 11.2 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028 11.3 Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028 11.4 Corporate Consumer Digital Gift Card Spend Market Size and Forecast, 2019-2028 12 Vietnam Corporate Consumer Gift Card Spend Analysis by Functional Attribute 12.1 Corporate Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2019-2028 12.2 Corporate Consumer Open Loop Gift Card Spend Market Size and Forecast, 2019-2028 12.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2019-2028 12.4 Corporate Consumer Average Value of Gift Card Purchased by Functional Attribute, 2019-2028 13 Vietnam Corporate Consumer Gift Card Spend Analysis by Occasion 13.1 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028 13.2 Corporate Consumer Gift Card Spend Market Size and Forecast - Employee Incentive, 2019-2028 13.3 Corporate Consumer Gift Card Spend Market Size and Forecast - Sales / Channel Incentive, 2019-2028 13.4 Corporate Consumer Gift Card Spend Market Size and Forecast - Consumer Incentive, 2019-2028 14 Vietnam Corporate Consumer Gift Card Spend Analysis by Company Size 14.1 Corporate Consumer Gift Card Spend Market Share Analysis by Company Size, 2019-2028 14.2 Corporate Consumer - Large Enterprise Segment - Gift Card Spend Market Size and Forecast, 2019-2028 14.3 Corporate Consumer - Mid-Tier Segment - Gift Card Spend Market Size and Forecast, 2019-2028 14.4 Corporate Consumer - Small Scale Segment - Gift Card Spend Market Size and Forecast, 2019-2028 15 Vietnam Corporate Consumer Gift Card Spend Analysis by Company Size X Functional Attribute 15.1 Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028 15.2 Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028 15.3 Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028 16 Vietnam Gift Card Spend Analysis by Distribution Channel 16.1 Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2021-2028 16.2 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2021-2028 16.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2021-2028 16.4 Gift Card Spend Market Size and Forecast by Online Distribution Channel - 1st Party Sales vs. 3rd Party Sales, 2021-2028 17 Vietnam Gift Card Spend Analysis by Retail Sector 17.1 Gift Card Spend Market Size and Forecast by Retail Sector, 2019-2028 17.2 Total Gift Card Spend Market Share Analysis by Retail Sector, 2019-2028 17.3 Sales Uplift by Retail Sector, 2023 18 Vietnam Retail Consumer Gift Card Spend Analysis by Retail Sector 18.1 Retail Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2019-2028 18.2 Retail Consumer Gift Card Spend Market Share Analysis by Retail Sector, 2019-2028 19 Vietnam Corporate Consumer Gift Card Spend Analysis by Retail Sector 19.1 Corporate Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2019-2028 19.2 Corporate Consumer Gift Card Spend Market Share Analysis by Retail Sector, 2019-2028
Table 1: Vietnam Total Gift Spend Analysis (US$ Million), 2019-2028 Table 2: Vietnam Gift Card Penetration by Market Value (%), 2019-2028 Table 3: Vietnam Total Gift Spend Analysis by Number of Gifts (in Million), 2019-2028 Table 4: Vietnam Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028 Table 5: Vietnam Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2019-2028 Table 6: Vietnam Total Gift Spend Market Share Analysis by Consumer Segment (%), 2019-2028 Table 7: Vietnam Retail Consumer Gift Spend Analysis (US$ Million), 2019-2028 Table 8: Vietnam Retail Consumer Gift Card Penetration by Market Value (%), 2019-2028 Table 9: Vietnam Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2019-2028 Table 10: Vietnam Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028 Table 11: Vietnam Corporate Consumer Gift Spend Analysis (US$ Million), 2019-2028 Table 12: Vietnam Corporate Consumer Gift Card Penetration by Market Value (%), 2019-2028 Table 13: Vietnam Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2019-2028 Table 14: Vietnam Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028 Table 15: Vietnam Gift Card Load Value (US$ Million), 2019-2028 Table 16: Vietnam Number of Gift Cards Purchased (Million) 2019-2028 Table 17: Vietnam Gift Card Transaction Value (US$ Million), 2019-2028 Table 18: Vietnam Gift Card Transaction Volume (Million), 2019-2028 Table 19: Vietnam Average Value of Per Transaction (US$), 2019-2028 Table 20: Vietnam Unused Value of Gift Card Purchased (US$ Million), 2019-2028 Table 21: Vietnam Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2019-2028 Table 22: Vietnam Gift Card Spend Market Share Analysis by Consumer Segment (%), 2019-2028 Table 23: Vietnam Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 24: Vietnam Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2019-2028 Table 25: Vietnam Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2019-2028 Table 26: Vietnam Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028 Table 27: Vietnam Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028 Table 28: Vietnam Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028 Table 29: Vietnam Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2019-2028 Table 30: Vietnam Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2019-2028 Table 31: Vietnam Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028 Table 32: Vietnam Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028 Table 33: Vietnam Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Table 34: Vietnam Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Table 35: Vietnam Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028 Table 36: Vietnam Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028 Table 37: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Table 38: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Table 39: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2019-2028 Table 40: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2019-2028 Table 41: Vietnam Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028 Table 42: Vietnam Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028 Table 43: Vietnam Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028 Table 44: Vietnam Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028 Table 45: Vietnam Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028 Table 46: Vietnam Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028 Table 47: Vietnam Retail Consumer Gift Card Load Value (US$ Million), 2019-2028 Table 48: Vietnam Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2019-2028 Table 49: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Table 50: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Table 51: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 52: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2019-2028 Table 53: Vietnam Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2019-2028 Table 54: Vietnam Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028 Table 55: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 56: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2019-2028 Table 57: Vietnam Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2019-2028 Table 58: Vietnam Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2019-2028 Table 59: Vietnam Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2019-2028 Table 60: Vietnam Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2019-2028 Table 61: Vietnam Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2019-2028 Table 62: Vietnam Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2019-2028 Table 63: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Table 64: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Table 65: Vietnam Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2019-2028 Table 66: Vietnam Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2019-2028 Table 67: Vietnam Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2019-2028 Table 68: Vietnam Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2019-2028 Table 69: Vietnam Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2019-2028 Table 70: Vietnam Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2019-2028 Table 71: Vietnam Retail Consumer Gift Card Load Value - Other (US$ Million), 2019-2028 Table 72: Vietnam Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2019-2028 Table 73: Vietnam Corporate Consumer Gift Card Load Value (US$ Million), 2019-2028 Table 74: Vietnam Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2019-2028 Table 75: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Table 76: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Table 77: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 78: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2019-2028 Table 79: Vietnam Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2019-2028 Table 80: Vietnam Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028 Table 81: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 82: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2019-2028 Table 83: Vietnam Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2019-2028 Table 84: Vietnam Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2019-2028 Table 85: Vietnam Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2019-2028 Table 86: Vietnam Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2019-2028 Table 87: Vietnam Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2019-2028 Table 88: Vietnam Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2019-2028 Table 89: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Table 90: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Table 91: Vietnam Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2019-2028 Table 92: Vietnam Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2019-2028 Table 93: Vietnam Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2019-2028 Table 94: Vietnam Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2019-2028 Table 95: Vietnam Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2019-2028 Table 96: Vietnam Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2019-2028 Table 97: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2019-2028 Table 98: Vietnam Corporate Consumer Gift Card Market Share by Company Size (%), 2019-2028 Table 99: Vietnam Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2019-2028 Table 100: Vietnam Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2019-2028 Table 101: Vietnam Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2019-2028 Table 102: Vietnam Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2019-2028 Table 103: Vietnam Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2019-2028 Table 104: Vietnam Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2019-2028 Table 105: Vietnam Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 106: Vietnam Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028 Table 107: Vietnam Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 108: Vietnam Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028 Table 109: Vietnam Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Table 110: Vietnam Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028 Table 111: Vietnam Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028 Table 112: Vietnam Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028 Table 113: Vietnam Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028 Table 114: Vietnam Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028 Table 115: Vietnam Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028 Table 116: Vietnam Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028 Table 117: Vietnam Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2021-2028 Table 118: Vietnam Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2021-2028
Figure 1: PayNXT360’s Methodology Framework Figure 2: Vietnam Total Gift Spend Analysis (US$ Million), 2019-2028 Figure 3: Vietnam Gift Card Penetration by Market Value (%), 2019-2028 Figure 4: Vietnam Total Gift Spend Analysis by Number of Gifts (in Million), 2019-2028 Figure 5: Vietnam Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028 Figure 6: Vietnam Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2019-2028 Figure 7: Vietnam Total Gift Spend Market Share Analysis by Consumer Segment (%), 2019-2028 Figure 8: Vietnam Food & Beverage - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 9: Vietnam Health, Wellness & Beauty - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 10: Vietnam Apparel, Footwear & Accessories - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 11: Vietnam Books & Media Products - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 12: Vietnam Consumer Electronics - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 13: Vietnam Restaurants & Bars - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 14: Vietnam Toys, Kids, and Babies - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 15: Vietnam Jewelry - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 16: Vietnam Sporting Goods - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 17: Vietnam Home & Kitchen Accessories & Appliances - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 18: Vietnam Travel - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 19: Vietnam Entertainment & Gaming - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 20: Vietnam Other - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 21: Vietnam Food & Beverage - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 22: Vietnam Health, Wellness & Beauty - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 23: Vietnam Apparel, Footwear & Accessories - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 24: Vietnam Books & Media Products - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 25: Vietnam Consumer Electronics - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 26: Vietnam Restaurants & Bars - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 27: Vietnam Toys, Kids, and Babies - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 28: Vietnam Jewelry - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 29: Vietnam Sporting Goods - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 30: Vietnam Home & Kitchen Accessories & Appliances - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 31: Vietnam Travel - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 32: Vietnam Entertainment & Gaming - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 33: Vietnam Other - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 34: Vietnam Ecommerce & Department Stores - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 35: Vietnam Restaurants & Bars - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 36: Vietnam Supermarket, Hypermarket, Convenience Store - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 37: Vietnam Entertainment & Gaming - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 38: Vietnam Specialty Stores - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 39: Vietnam Health & Wellness - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 40: Vietnam Travel - Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 41: Vietnam Ecommerce & Department Stores - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 42: Vietnam Restaurants & Bars - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 43: Vietnam Supermarket, Hypermarket, Convenience Store - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 44: Vietnam Entertainment & Gaming - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 45: Vietnam Specialty Stores - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 46: Vietnam Health & Wellness - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 47: Vietnam Travel - Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 48: Vietnam Retail Consumer Gift Spend Analysis (US$ Million), 2019-2028 Figure 49: Vietnam Retail Consumer Gift Card Penetration by Market Value (%), 2019-2028 Figure 50: Vietnam Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2019-2028 Figure 51: Vietnam Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028 Figure 52: Vietnam Food & Beverage - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 53: Vietnam Health, Wellness & Beauty - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 54: Vietnam Apparel, Footwear & Accessories - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 55: Vietnam Books & Media Products - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 56: Vietnam Consumer Electronics - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 57: Vietnam Restaurants & Bars - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 58: Vietnam Toys, Kids, and Babies - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 59: Vietnam Jewelry - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 60: Vietnam Sporting Goods - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 61: Vietnam Home & Kitchen Accessories & Appliances - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 62: Vietnam Travel - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 63: Vietnam Entertainment & Gaming - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 64: Vietnam Food & Beverage - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 65: Vietnam Health, Wellness & Beauty - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 66: Vietnam Apparel, Footwear & Accessories - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 67: Vietnam Books & Media Products - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 68: Vietnam Consumer Electronics - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 69: Vietnam Restaurants & Bars - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 70: Vietnam Toys, Kids, and Babies - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 71: Vietnam Jewelry - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 72: Vietnam Sporting Goods - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 73: Vietnam Home & Kitchen Accessories & Appliances - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 74: Vietnam Travel - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 75: Vietnam Entertainment & Gaming - Retail Consumer Gift Spend Market Share Analysis (%), 2023-2028 Figure 76: Vietnam Ecommerce & Department Stores - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 77: Vietnam Restaurants & Bars - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 78: Vietnam Supermarket, Hypermarket, Convenience Store - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 79: Vietnam Entertainment & Gaming - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 80: Vietnam Specialty Stores - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 81: Vietnam Health & Wellness - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 82: Vietnam Travel - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 83: Vietnam Ecommerce & Department Stores - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 84: Vietnam Restaurants & Bars - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 85: Vietnam Supermarket, Hypermarket, Convenience Store - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 86: Vietnam Entertainment & Gaming - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 87: Vietnam Specialty Stores - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 88: Vietnam Health & Wellness - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 89: Vietnam Travel - Retail Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 90: Vietnam Corporate Consumer Gift Spend Analysis (US$ Million), 2019-2028 Figure 91: Vietnam Corporate Consumer Gift Card Penetration by Market Value (%), 2019-2028 Figure 92: Vietnam Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2019-2028 Figure 93: Vietnam Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028 Figure 94: Vietnam Food & Beverage - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 95: Vietnam Health & Wellness - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 96: Vietnam Apparel, Footwear & Accessories - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 97: Vietnam Books & Media Products - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 98: Vietnam Consumer Electronics - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 99: Vietnam Restaurants & Bars - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 100: Vietnam Travel - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 101: Vietnam Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 102: Vietnam Other - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 103: Vietnam Food & Beverage - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 104: Vietnam Health & Wellness - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 105: Vietnam Apparel, Footwear & Accessories - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 106: Vietnam Books & Media Products - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 107: Vietnam Consumer Electronics - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 108: Vietnam Restaurants & Bars - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 109: Vietnam Travel - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 110: Vietnam Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 111: Vietnam Other - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 112: Vietnam Ecommerce & Department Stores - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 113: Vietnam Restaurants & Bars - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 114: Vietnam Supermarket, Hypermarket, Convenience Store - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 115: Vietnam Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 116: Vietnam Specialty Stores - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 117: Vietnam Health & Wellness - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 118: Vietnam Travel - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2019-2028 Figure 119: Vietnam Ecommerce & Department Stores - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 120: Vietnam Restaurants & Bars - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 121: Vietnam Supermarket, Hypermarket, Convenience Store - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 122: Vietnam Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 123: Vietnam Specialty Stores - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 124: Vietnam Health & Wellness - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 125: Vietnam Travel - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2023-2028 Figure 126: Vietnam Gift Card Load Value (US$ Million), 2019-2028 Figure 127: Vietnam Number of Gift Cards Purchased (Million) 2019-2028 Figure 128: Vietnam Gift Card Transaction Value (US$ Million), 2019-2028 Figure 129: Vietnam Gift Card Transaction Volume (Million), 2019-2028 Figure 130: Vietnam Average Value of Per Transaction (US$), 2019-2028 Figure 131: Vietnam Unused Value of Gift Card Purchased (US$ Million), 2019-2028 Figure 132: Vietnam Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2019-2028 Figure 133: Vietnam Gift Card Spend Market Share Analysis by Consumer Segment (%), 2019-2028 Figure 134: Vietnam Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 135: Vietnam Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2019-2028 Figure 136: Vietnam Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2019-2028 Figure 137: Vietnam Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028 Figure 138: Vietnam Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028 Figure 139: Vietnam Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028 Figure 140: Vietnam Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2019-2028 Figure 141: Vietnam Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2019-2028 Figure 142: Vietnam Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028 Figure 143: Vietnam Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028 Figure 144: Vietnam Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Figure 145: Vietnam Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Figure 146: Vietnam Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028 Figure 147: Vietnam Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028 Figure 148: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Figure 149: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Figure 150: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2019-2028 Figure 151: Vietnam Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2019-2028 Figure 152: Vietnam Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028 Figure 153: Vietnam Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028 Figure 154: Vietnam Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028 Figure 155: Vietnam Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028 Figure 156: Vietnam Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028 Figure 157: Vietnam Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028 Figure 158: Vietnam Gift Card Spend Share by Age, 2023 Figure 159: Vietnam Gift Card Spend by Income, 2023 Figure 160: Vietnam Gift Card Spend by Gender, 2023 Figure 161: Vietnam Digital Gift Card Spend Share by Age, 2023 Figure 162: Vietnam Digital Gift Card Spend by Income, 2023 Figure 163: Vietnam Digital Gift Card Spend by Gender, 2023 Figure 164: Vietnam Gift Card Consumer Purchase Behaviour, 2023 Figure 165: Vietnam Expected Gift Card Purchase in 2023 Figure 166: Vietnam Gift Card Spend - Large Enterprise, 2023 Figure 167: Vietnam Gift Card Spend - Mid Tier, 2023 Figure 168: Vietnam Gift Card Spend - Small Scale, 2023 Figure 169: Vietnam Retail Consumer Gift Card Load Value (US$ Million), 2019-2028 Figure 170: Vietnam Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2019-2028 Figure 171: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Figure 172: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Figure 173: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 174: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2019-2028 Figure 175: Vietnam Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2019-2028 Figure 176: Vietnam Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028 Figure 177: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 178: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2019-2028 Figure 179: Vietnam Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2019-2028 Figure 180: Vietnam Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2019-2028 Figure 181: Vietnam Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2019-2028 Figure 182: Vietnam Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2019-2028 Figure 183: Vietnam Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2019-2028 Figure 184: Vietnam Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2019-2028 Figure 185: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Figure 186: Vietnam Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Figure 187: Vietnam Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2019-2028 Figure 188: Vietnam Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2019-2028 Figure 189: Vietnam Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2019-2028 Figure 190: Vietnam Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2019-2028 Figure 191: Vietnam Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2019-2028 Figure 192: Vietnam Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2019-2028 Figure 193: Vietnam Retail Consumer Gift Card Load Value - Other (US$ Million), 2019-2028 Figure 194: Vietnam Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2019-2028 Figure 195: Vietnam Corporate Consumer Gift Card Load Value (US$ Million), 2019-2028 Figure 196: Vietnam Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2019-2028 Figure 197: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Figure 198: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Figure 199: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 200: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2019-2028 Figure 201: Vietnam Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2019-2028 Figure 202: Vietnam Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028 Figure 203: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 204: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2019-2028 Figure 205: Vietnam Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2019-2028 Figure 206: Vietnam Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2019-2028 Figure 207: Vietnam Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2019-2028 Figure 208: Vietnam Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2019-2028 Figure 209: Vietnam Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2019-2028 Figure 210: Vietnam Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2019-2028 Figure 211: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028 Figure 212: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028 Figure 213: Vietnam Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2019-2028 Figure 214: Vietnam Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2019-2028 Figure 215: Vietnam Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2019-2028 Figure 216: Vietnam Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2019-2028 Figure 217: Vietnam Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2019-2028 Figure 218: Vietnam Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2019-2028 Figure 219: Vietnam Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2019-2028 Figure 220: Vietnam Corporate Consumer Gift Card Market Share by Company Size (%), 2019-2028 Figure 221: Vietnam Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2019-2028 Figure 222: Vietnam Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2019-2028 Figure 223: Vietnam Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2019-2028 Figure 224: Vietnam Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2019-2028 Figure 225: Vietnam Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2019-2028 Figure 226: Vietnam Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2019-2028 Figure 227: Vietnam Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 228: Vietnam Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028 Figure 229: Vietnam Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 230: Vietnam Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028 Figure 231: Vietnam Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028 Figure 232: Vietnam Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028 Figure 233: Vietnam Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028 Figure 234: Vietnam Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028 Figure 235: Vietnam Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028 Figure 236: Vietnam Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028 Figure 237: Vietnam Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028 Figure 238: Vietnam Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028 Figure 239: Vietnam Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2021-2028 Figure 240: Vietnam Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2021-2028 Figure 241: Vietnam Ecommerce & Department Stores - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 242: Vietnam Restaurants & Bars - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 243: Vietnam Supermarket, Hypermarket, Convenience Store - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 244: Vietnam Entertainment & Gaming - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 245: Vietnam Specialty Stores - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 246: Vietnam Health & Wellness - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 247: Vietnam Travel - Total Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 248: Vietnam Ecommerce & Department Stores - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 249: Vietnam Restaurants & Bars - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 250: Vietnam Supermarket, Hypermarket, Convenience Store - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 251: Vietnam Entertainment & Gaming - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 252: Vietnam Specialty Stores - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 253: Vietnam Health & Wellness - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 254: Vietnam Travel - Total Gift Card Spend Market Share Analysis (%), 2023-2028 Figure 255: Vietnam Sales Uplift by Retail Sector (%), 2023 Figure 256: Vietnam Ecommerce & Department Stores - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 257: Vietnam Restaurants & Bars - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 258: Vietnam Supermarket, Hypermarket - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 259: Vietnam Entertainment & Gaming - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 260: Vietnam Specialty Stores - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 261: Vietnam Health & Wellness - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 262: Vietnam Travel - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 263: Vietnam Ecommerce & Department Stores - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 264: Vietnam Restaurants & Bars- Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 265: Vietnam Supermarket, Hypermarket, Convenience Store - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 266: Vietnam Entertainment & Gaming - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 267: Vietnam Specialty Stores - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 268: Vietnam Health & Wellness - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 269: Vietnam Travel - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 270: Vietnam Ecommerce & Department Stores - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 271: Vietnam Restaurants & Bars - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 272: Vietnam Supermarket, Hypermarket - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 273: Vietnam Entertainment & Gaming - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 274: Vietnam Specialty Stores - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 275: Vietnam Health & Wellness - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 276: Vietnam Travel - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2019-2028 Figure 277: Vietnam Ecommerce & Department - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 278: Vietnam Restaurants & Bars - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 279: Vietnam Supermarket, Hypermarket - Corporate Consumer Gift Card Spend Market Share Analysis in (%), Convenience Store, 2023-2028 Figure 280: Vietnam Entertainment & Gaming - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 281: Vietnam Specialty Stores - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 282: Vietnam Health & Wellness - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028 Figure 283: Vietnam Travel - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2023-2028
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