According to PayNXT360, social commerce industry in United States is expected to grow by 18.1% on annual basis to reach US$72,932.64 million in 2024. The social commerce industry is expected to grow...
According to PayNXT360, social commerce industry in United States is expected to grow by 18.1% on annual basis to reach US$72,932.64 million in 2024. The social commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 14.4% during 2024-2029. The social commerce GMV in the country will increase from US$61,736.43 million in 2023 to reach US$143,160.93 million by 2029. Shopping on social media is becoming increasingly popular in the United States. People use social media to buy things, and companies are using new technology to improve the experience. Live shopping, using data to personalize your experience, and getting content from regular people are all improving social commerce. As more people start shopping this way, stores must be quick and creative to compete in the competitive market. Social commerce is transforming the retail landscape in the United States, merging social media engagement with online shopping. Identify Key Trends and Developments in Social Commerce • Embrace the Integration of Social-Media and Shopping—The boundaries between social media and e-commerce are increasingly blurring. Platforms like Instagram, TikTok, and Facebook are enhancing their shopping features, enabling users to discover and purchase products seamlessly. This integration creates a more engaging and frictionless shopping experience, where browsing and buying occur within the same environment. • Leverage Live Shopping Experiences—Live shopping is gaining momentum in the U.S. market, driven by consumer interest in interactive shopping experiences. Brands host live events on platforms like TikTok and Instagram, showcasing products, answering questions, and engaging with viewers in real time. This format not only fosters community engagement but also drives immediate sales. • Focus on Younger Consumers - Millennials and Gen Z are leading the adoption of social commerce. These demographics are more likely to engage with brands on social media and make purchases directly through these platforms. Their preferences for authentic, community-driven content shape how brands approach social commerce strategies. • Enhance Personalization with Data Analytics - Data analytics is crucial for personalizing the shopping experience in social commerce. Brands utilize AI-driven insights to understand consumer behaviour, tailor recommendations, and create targeted marketing strategies. This approach enhances customer engagement and increases conversion rates. • Foster User-Generated Content - User-generated content (UGC) is vital to social commerce strategies. Brands encourage customers to share their experiences on social media, providing authentic content that serves as social proof. Featuring UGC in marketing campaigns helps build trust and credibility with potential buyers. • Meta's Investment in Social Commerce Features - Meta Platforms, Inc. (formerly Facebook) has been actively investing in social commerce features across its platforms. By enhancing shopping capabilities on Instagram and Facebook, Meta aims to solidify its position as a leader in social commerce and provide brands with the tools needed to engage consumers effectively. Explore New Platforms and Partnerships • TikTok's Expansion into Social Commerce - TikTok is rapidly evolving into a significant player in the social commerce space. The platform has introduced features that allow users to shop directly from videos, enhancing the shopping experience. TikTok's partnership with Shopify enables merchants to create shoppable posts, streamlining the purchasing process for users. • Instagram's Shopping Features - Instagram continues to enhance its shopping capabilities with features like Instagram Checkout and shoppable posts. These tools allow brands to sell products directly through their profiles, reducing the need for users to navigate away from the app. The platform's focus on visual content aligns well with consumer preferences, making it a powerful channel for social commerce. • Facebook's Marketplace Integration - Facebook's Marketplace is evolving to support social commerce initiatives. The platform integrates shopping features that allow users to discover and purchase products from local businesses and brands. This integration enhances the user experience and encourages community engagement. • Pinterest's Shoppable Pins - Pinterest is capitalizing on its visual discovery platform by introducing shoppable pins. These pins allow users to purchase products directly from their feeds, making it easier for brands to reach consumers. Pinterest's focus on lifestyle content aligns with the growing social commerce trend. Identify Key Sectors Adopting Social Commerce • Fashion and Beauty - The fashion and beauty sectors are at the forefront of social commerce in the United States. Brands leverage platforms like Instagram and TikTok to showcase products through influencer partnerships and visually appealing content. The emphasis on aesthetics and personal expression resonates well with consumers in these categories. • Home Goods and Décor -The home goods sector increasingly utilizes social commerce to reach consumers interested in home improvement and decor. Brands showcase products through engaging content on social media, tapping into the growing interest in home aesthetics, especially post-pandemic. • Food and Beverage - The food and beverage industry embrace social commerce by promoting products and engaging with consumers through social media. Brands share recipes, cooking tips, and user-generated content to foster a community around their products, driving engagement and sales. • Health and Wellness - The health and wellness sector is leveraging social commerce to connect with consumers seeking fitness and wellness solutions. Brands are using social media to share informative content, promote products, and engage with health-conscious audiences, aligning with the principles of social commerce. This report provides a detailed data centric analysis of social commerce industry, covering market opportunities and risks. With over 50+ KPIs at country level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics. PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.
This report provides in-depth, data-centric analysis of social commerce in United States. Below is a summary of key market segments: United States Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2020-2029 United States Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2020-2029 • United States Social Commerce Industry Market Size and Forecast by Retail Product Categories, 2020-2029 --Clothing & Footwear --Beauty and Personal Care --Food & Grocery --Appliances and Electronics --Home Improvement --Travel --Hospitality • United States Social Commerce Industry Market Size and Forecast by End Use Consumer Segment, 2020-2029 --B2B --B2C --C2C • United States Social Commerce Industry Market Size and Forecast by End Use Device, 2020-2029 --Mobile --Desktop • United States Social Commerce Industry Market Size and Forecast by Location, 2020-2029 --Domestic --Cross Border • United States Social Commerce Industry Market Size and Forecast by Location, 2020-2029 --Tier-1 Cities --Tier-2 Cities --Tier-3 Cities • United States Social Commerce Industry Market Size and Forecast by Payment Method, 2020-2029 --Credit Card --Debit Card --Bank Transfer --Prepaid Card --Digital & Mobile Wallet --Other Digital Payment --Cash • United States Social Commerce Industry Market Size and Forecast by Platforms --Video Commerce --Social Network-Led Commerce --Social Reselling --Group Buying --Product Review Platforms • United States Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour,2023 --By Age --By Income Level --By Gender
• In-Depth Insight into Social Commerce Market Dynamics: Gain a comprehensive understanding of social commerce market opportunities and significant trends, alongside projections for the 2020 to 2029 period. This insight is crucial for businesses looking to thrive in the expanding social commerce landscape. • Detailed Analysis of Opportunities by End-Use Sectors: Investigate the market dynamics within various end-use sectors to identify and evaluate emerging opportunities. This analysis enables businesses to tailor their strategies effectively and capitalize on growth potential in the social commerce market. • Formulate Targeted Social Commerce Strategies: Identify key growth segments and target specific opportunities to develop an effective social commerce strategy. Evaluate market-specific trends, drivers, and risks to ensure your approach aligns with consumer behaviors and preferences, ultimately enhancing engagement and conversions.
1. About this Report 1.1. Summary 1.2. Methodology 1.3. Social Commerce Definitions 1.4. Disclaimer 2. United States Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 2.1. United States Ecommerce – Gross Merchandise Value Trend Analysis, 2020-2029 2.2. United States Ecommerce – Average Value Per Transaction Trend Analysis, 2020-2029 2.3. United States Ecommerce – Transaction Volume Trend Analysis, 2020-2029 3. United States Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 3.1. United States Social Commerce – Gross Merchandise Value Trend Analysis, 2020-2029 3.2. United States Social Commerce – Average Value Per Transaction Trend Analysis, 2020-2029 3.3. United States Social Commerce – Transaction Volume Trend Analysis, 2020-2029 3.4. United States Social Commerce Market Share Analysis by Key Players, 2023 4. United States Social Commerce Industry Market Size and Forecast by Location 4.1. United States Social Commerce Market Share by Location (%), 2023 4.2. United States Social Commerce by Cross Border – Gross Merchandise Value Trend Analysis, 2020-2029 4.3. United States Social Commerce by Domestic – Gross Merchandise Value Trend Analysis, 2020-2029 5. United States Social Commerce Industry Market Size and Forecast by Product Categories 5.1. United States Social Commerce Market Share by Product Categories (%), 2023 5.2. United States Social Commerce Clothing & Footwear – Gross Merchandise Value Trend Analysis, 2020-2029 5.3. United States Social Commerce Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2020-2029 5.4. United States Social Commerce Food & Grocery – Gross Merchandise Value Trend Analysis, 2020-2029 5.5. United States Social Commerce Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2020-2029 5.6. United States Social Commerce Home Improvement – Gross Merchandise Value Trend Analysis, 2020-2029 5.7. United States Social Commerce Travel – Gross Merchandise Value Trend Analysis, 2020-2029 5.8. United States Social Commerce Accommodation – Gross Merchandise Value Trend Analysis, 2020-2029 6. United States Social Commerce Industry Market Size and Forecast by End Use Consumer Segment 6.1. United States Social Commerce Market Share by End Use Segment (%), 2023 6.2. United States Social Commerce B2C Segment – Gross Merchandise Value Trend Analysis, 2020-2029 6.3. United States Social Commerce B2B Segment – Gross Merchandise Value Trend Analysis, 2020-2029 6.4. United States Social Commerce C2C Segment – Gross Merchandise Value Trend Analysis, 2020-2029 7. United States Social Commerce Industry Market Size and Forecast by End Use Device 7.1. United States Social Commerce Market Share by End Use Device (%), 2023 7.2. United States Social Commerce by Mobile – Gross Merchandise Value Trend Analysis, 2020-2029 7.3. United States Social Commerce by Desktop – Gross Merchandise Value Trend Analysis, 2020-2029 8. United States Social Commerce Industry Market Size and Forecast by Cities 8.1. United States Social Commerce Market Share by Cities (%), 2023 8.2. United States Social Commerce by Tier-1 Cities – Gross Merchandise Value Trend Analysis, 2020-2029 8.3. United States Social Commerce by Tier-2 Cities – Gross Merchandise Value Trend Analysis, 2020-2029 8.4. United States Social Commerce by Tier-3 Cities – Gross Merchandise Value Trend Analysis, 2020-2029 9. United States Social Commerce Industry Market Size and Forecast by Payment Method 9.1. United States Social Commerce Market Share by Payment Method (%), 2023 9.2. United States Social Commerce Payment by Credit Card – Gross Merchandise Value Trend Analysis, 2020-2029 9.3. United States Social Commerce Payment by Debit Card – Gross Merchandise Value Trend Analysis, 2020-2029 9.4. United States Social Commerce Payment by Bank Transfer – Gross Merchandise Value Trend Analysis, 2020-2029 9.5. United States Social Commerce Payment by Prepaid Card – Gross Merchandise Value Trend Analysis, 2020-2029 9.6. United States Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2020-2029 9.7. United States Social Commerce Payment by Other Digital Payment – Gross Merchandise Value Trend Analysis, 2020-2029 9.8. United States Social Commerce Payment by Cash – Gross Merchandise Value Trend Analysis, 2020-2029 10. United States Social Commerce Industry Market Size and Forecast by Platforms 10.1. United States Social Commerce Market Share by Platforms Method (%), 2023 10.2. United States Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value Trend Analysis, 2020-2029 10.3. United States Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value Trend Analysis, 2020-2029 10.4. United States Social Commerce Platforms by Social Reselling – Gross Merchandise Value Trend Analysis, 2020-2029 10.5. United States Social Commerce Platforms by Group Buying – Gross Merchandise Value Trend Analysis, 2020-2029 10.6. United States Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value Trend Analysis, 2020-2029 11. United States Social Commerce Industry Market Size and Forecast by Contents 11.1. United States Social Commerce Market Share by Contents (%), 2023 11.2. United States Social Commerce Contents by Live Streamers – Gross Merchandise Value Trend Analysis, 2020-2029 11.3. United States Social Commerce Contents by Gaming Streamers – Gross Merchandise Value Trend Analysis, 2020-2029 11.4. United States Social Commerce Contents by Reels – Gross Merchandise Value Trend Analysis, 2020-2029 11.5. United States Social Commerce Contents by Influencers – Gross Merchandise Value Trend Analysis, 2020-2029 11.6. United States Social Commerce Contents by Stories – Gross Merchandise Value Trend Analysis, 2020-2029 12. United States Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour 12.1. United States Social Commerce Spend Share by Age Group, 2023 12.2. United States Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis, 2020-2029 12.3. United States Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis, 2020-2029 12.4. United States Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis, 2020-2029 12.5. United States Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis, 2020-2029 12.6. United States Social Commerce Share by Income Level, 2023 12.7. United States Social Commerce Share by Gender, 2023 13. Further Reading 13.1. About PayNXT360 13.2. Related Research
Table 1: United States Ecommerce – Gross Merchandise Value (US$ Million), 2020-2029 Table 2: United States Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Table 3: United States Ecommerce – Transaction Volume (Million), 2020-2029 Table 4: United States Social Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Table 5: United States Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Table 6: United States Social Commerce – Transaction Volume (Million), 2020-2029 Table 7: United States Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2020-2029 Table 8: United States Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2020-2029 Table 9: United States Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2020-2029 Table 10: United States Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2020-2029 Table 11: United States Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2020-2029 Table 12: United States Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2020-2029 Table 13: United States Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2020-2029 Table 14: United States Social Commerce Travel – Gross Merchandise Value (US$ Million), 2020-2029 Table 15: United States Social Commerce Accommodation – Gross Merchandise Value (US$ Million), 2020-2029 Table 16: United States Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Table 17: United States Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2020-2029 Table 18: United States Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Table 19: United States Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2020-2029 Table 20: United States Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2020-2029 Table 21: United States Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Table 22: United States Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Table 23: United States Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Table 24: United States Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2020-2029 Table 25: United States Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2020-2029 Table 26: United States Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2020-2029 Table 27: United States Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2020-2029 Table 28: United States Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2020-2029 Table 29: United States Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2020-2029 Table 30: United States Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2020-2029 Table 31: United States Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2020-2029 Table 32: United States Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Table 33: United States Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2020-2029 Table 34: United States Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2020-2029 Table 35: United States Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2020-2029 Table 36: United States Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Table 37: United States Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Table 38: United States Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2020-2029 Table 39: United States Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2020-2029 Table 40: United States Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2020-2029 Table 41: United States Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Table 42: United States Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Table 43: United States Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Table 44: United States Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 1: PayNXT360’s Methodology Framework Figure 2: United States Ecommerce – Gross Merchandise Value (US$ Million), 2020-2029 Figure 3: United States Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Figure 4: United States Ecommerce – Transaction Volume (Million), 2020-2029 Figure 5: United States Social Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Figure 6: United States Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Figure 7: United States Social Commerce – Transaction Volume (Million), 2020-2029 Figure 8: United States Social Commerce – Market Share Analysis by Key Players (%), 2023 Figure 9: United States Social Commerce Market Share by Location (%), 2023 Figure 10: United States Social Commerce by Cross-border – Gross Merchandise Value (US$ Million), 2020-2029 Figure 11: United States Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2020-2029 Figure 12: United States Social Commerce Market Share by Product Categories (%), 2023 Figure 13: United States Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2020-2029 Figure 14: United States Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2020-2029 Figure 15: United States Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2020-2029 Figure 16: United States Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2020-2029 Figure 17: United States Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2020-2029 Figure 18: United States Social Commerce Travel – Gross Merchandise Value (US$ Million), 2020-2029 Figure 19: United States Social Commerce Accommodation – Gross Merchandise Value (US$ Million), 2020-2029 Figure 20: United States Social Commerce Market Share by End Use Segment (%), 2023 Figure 21: United States Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 22: United States Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 23: United States Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 24: United States Social Commerce Market Share by End Use Device (%), 2023 Figure 25: United States Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2020-2029 Figure 26: United States Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2020-2029 Figure 27: United States Social Commerce Market Share by Cities (%), 2023 Figure 28: United States Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Figure 29: United States Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Figure 30: United States Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Figure 31: United States Social Commerce Market Share by Payment Method (%), 2023 Figure 32: United States Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2020-2029 Figure 33: United States Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2020-2029 Figure 34: United States Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2020-2029 Figure 35: United States Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2020-2029 Figure 36: United States Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2020-2029 Figure 37: United States Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 38: United States Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2020-2029 Figure 39: United States Social Commerce Market Share by Platforms Method (%), 2023 Figure 40: United States Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2020-2029 Figure 41: United States Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Figure 42: United States Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2020-2029 Figure 43: United States Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2020-2029 Figure 44: United States Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2020-2029 Figure 45: United States Social Commerce Market Share by Contents (%), 2023 Figure 46: United States Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Figure 47: United States Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Figure 48: United States Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2020-2029 Figure 49: United States Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2020-2029 Figure 50: United States Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2020-2029 Figure 51: United States Social Commerce Share by Age Group (%), 2023 Figure 52: United States Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 53: United States Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 54: United States Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 55: United States Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 56: United States Social Commerce Share by Income Level (%), 2023 Figure 57: United States Social Commerce Share by Gender (%), 2023
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