According to PayNXT360’s, E-commerce market in Taiwan is expected to grow by 7.14% on annual basis to reach US$21.0 billion in 2024. Medium to long term growth story of E-commerce industry in Taiwan...
According to PayNXT360’s, E-commerce market in Taiwan is expected to grow by 7.14% on annual basis to reach US$21.0 billion in 2024. Medium to long term growth story of E-commerce industry in Taiwan promises to be attractive. The E-commerce is expected to grow steadily over the forecast period, recording a CAGR of 5.95% during 2024-2028. The E-commerce Gross Merchandise Value in the country will increase from US$19.6 billion in 2023 to reach US$26.5 billion by 2028. This report provides a detailed data centric analysis of E-commerce market dynamics, covering over 100 KPIs in Taiwan. It details market opportunity across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in Taiwan. The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities. In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the E-commerce industry in Taiwan.
This report provides a detailed data-driven look at the Taiwan Ecommerce industry, covering various segments and highlighting areas of interest across the verticals in the industry. In addition, it provides a comprehensive understanding of market dynamics and future forecast. Taiwan Ecommerce Market Size and Future Growth Dynamics • Gross Merchandise Value Trend Analysis • Average Value Per Transaction Trend Analysis • Gross Merchandise Volume Trend Analysis Taiwan User Statistics and Ratios of Key Performance Indicators • User Statistics • Card Abandonment Rate and Other KPI's • Ecommerce Per Capita and GDP Per Capita • GDP Per Capita Trend Analysis Taiwan Ecommerce Market Share by Key Players • Taiwan Retail Shopping Ecommerce Market Share by Key Players • Taiwan Travel Ecommerce Market Share by Key Players • Taiwan Food Service Ecommerce Market Share by Key Players Taiwan Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis • Retail Shopping (breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto) • Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts) • Online Food Service (breakdown by aggregators, direct to consumer) • Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming) • Healthcare and Wellness • Technology Products and Services • Other segments Taiwan Ecommerce Market Size and Forecast by Retail Shopping Sales Channel • Platform to Consumer • Direct to Consumer • Consumer to Consumer Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel • Market Share by Travel and Hospitality Sales Channel • Aggregator App – Gross Merchandise Value Trend Analysis • Direct to Consumer – Gross Merchandise Value Trend Analysis Taiwan Ecommerce Market Size and Forecast by Online Food Service Sales Channel • Aggregator App • Direct to Consumer Taiwan Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2019-2028) • Website Based • Live Streaming Taiwan Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis • Cross Border • Domestic Taiwan Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis • Mobile • Desktop Taiwan Ecommerce Market Size and Forecast by Operating System • iOS/macOS • Android • Other Operating Systems Taiwan Ecommerce Market Size and Forecast by City • Tier 1 • Tier 2 • Tier 3 Taiwan Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2019-2028) • Credit Card • Debit Card • Bank Transfer • Prepaid Card • Digital & Mobile Wallet • Cash • Other Digital Payment Taiwan Ecommerce Consumer Demographics • Market Share by Age Group • Market Share by Income Level • Market Share by Gender
• In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction. • Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments. • Detailed analysis of market share by key players across key Ecommerce verticals. • Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services. • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate an Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry. • Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.
1. About this Report 1.1 Summary 1.2 Methodology 1.3 Ecommerce Definitions 1.4 Disclaimer 2. Taiwan Ecommerce Market Size and Future Growth Dynamics 2.1 Taiwan Ecommerce – Gross Merchandise Value Trend Analysis, 2019-2028 2.2 Taiwan Ecommerce – Average Value Per Transaction Trend Analysis, 2019-2028 2.3 Taiwan Ecommerce – Transaction Volume Trend Analysis, 2019-2028 3. Taiwan Social Commerce Market Size and Forecast 3.1 Taiwan Social Commerce – Gross Merchandise Value Trend Analysis, 2019-2028 3.2 Taiwan Social Commerce – Average Value Per Transaction Trend Analysis, 2019-2028 3.3 Taiwan Social Commerce – Transaction Trend Analysis, 2019-2028 4. Taiwan User Statistics and Ratios of Key Performance Indicators 4.1 Taiwan User Statistics, 2023 4.2 Taiwan User Statistics of Card Abandonment Rate and Other KPI's, 2023 4.3 Taiwan Ecommerce Per Capita and GDP Per Capita, 2023 4.4 Taiwan GDP Per Capita Trend Analysis, 2019-2028 5. Taiwan Ecommerce Market Share by Key Players, 2023 5.1 Taiwan Retail Shopping Ecommerce Market Share by Key Players, 2023 5.2 Taiwan Travel Ecommerce Market Share by Key Players, 2023 5.3 Taiwan Food Service Ecommerce Market Share by Key Players, 2023 6. Taiwan Ecommerce Market Size and Forecast by Ecommerce Segments 6.1 Taiwan Ecommerce Market Share by Ecommerce Segments, 2023 6.2 Taiwan Ecommerce Retail Shopping – Gross Merchandise Value Trend Analysis, 2019-2028 6.3 Taiwan Travel and Hospitality – Gross Merchandise Value Trend Analysis, 2019-2028 6.4 Taiwan Online Food Service – Gross Merchandise Value Trend Analysis, 2019-2028 6.5 Taiwan Media and Entertainment – Gross Merchandise Value Trend Analysis, 2019-2028 6.6 Taiwan Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2019-2028 6.7 Taiwan Technology Products and Services – Gross Merchandise Value Trend Analysis, 2019-2028 6.8 Taiwan Other segment Gross Merchandise Value Trend Analysis, 2019-2028 7. Taiwan Ecommerce Market Size and Forecast by Retail Shopping Categories 7.1 Taiwan Ecommerce Market Share by Retail Shopping Categories, 2023 7.2 Taiwan Clothing, Footwear & Accessories – Gross Merchandise Value Trend Analysis, 2019-2028 7.3 Taiwan Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2019-2028 7.4 Taiwan Food & Beverage – Gross Merchandise Value Trend Analysis, 2019-2028 7.5 Taiwan Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2019-2028 7.6 Taiwan Home Improvement – Gross Merchandise Value Trend Analysis, 2019-2028 7.7 Taiwan Books, Music & Video – Gross Merchandise Value Trend Analysis, 2019-2028 7.8 Taiwan Toys & Hobby – Gross Merchandise Value Trend Analysis, 2019-2028 7.9 Taiwan Auto – Gross Merchandise Value Trend Analysis, 2019-2028 7.10 Taiwan Ecommerce Other – Gross Merchandise Value Trend Analysis, 2019-2028 8. Taiwan Ecommerce Market Size and Forecast by Retail Shopping Sales Channel 8.1 Taiwan Ecommerce Market Share by Retail Shopping Sales Channel, 2023 8.2 Taiwan Ecommerce Platform to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 8.3 Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 8.4 Taiwan Ecommerce Consumer to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 9. Taiwan Ecommerce Market Size and Forecast by Travel and Hospitality Categories 9.1 Taiwan Ecommerce Market Share by Travel and Hospitality Categories (%), 2023 9.2 Taiwan Air Travel – Gross Merchandise Value Trend Analysis, 2019-2028 9.3 Taiwan Train & Bus – Gross Merchandise Value Trend Analysis, 2019-2028 9.4 Taiwan Taxi Service – Gross Merchandise Value Trend Analysis, 2019-2028 9.5 Taiwan Hotels & Resorts – Gross Merchandise Value Trend Analysis, 2019-2028 9.6 Taiwan Travel and Hospitality Other – Gross Merchandise Value Trend Analysis, 2019-2028 10. Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel 10.1 Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel 10.1.1 Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel, 2023 10.1.2 Taiwan Ecommerce Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.1.3 Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.2 Taiwan Air Travel Market Share by Sales Channel 10.2.1 Taiwan Air Travel Market Share by Sales Channel, 2023 10.2.2 Taiwan Air Travel- Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.2.3 Taiwan Air Travel- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.3 Taiwan Hotels & Resorts Market Share by Sales Channel 10.3.1 Taiwan Hotels & Resorts Market Share by Sales Channel, 2023 10.3.2 Taiwan Hotels & Resorts - Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.3.3 Taiwan Hotels & Resorts - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.4 Taiwan Taxi Service Market Share by Sales Channel 10.4.1 Taiwan Taxi Service Market Share by Sales Channel, 2023 10.4.2 Taiwan Taxi Service - Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.4.3 Taiwan Taxi Service - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 10.5 Taiwan Other Segment Market Share by Sales Channel 10.5.1 Taiwan Other Segment Market Share by Sales Channel, 2023 10.5.2 Taiwan Other- Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 10.5.3 Taiwan Other- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2019-2028 11. Taiwan Ecommerce Market Size and Forecast by Online Food Service Sales Channel 11.1 Taiwan Market Share by Online Food Service Sales Channels, 2023 11.2 Taiwan Aggregator App – Gross Merchandise Value Trend Analysis, 2019-2028 11.3 Taiwan Ecommerce Direct to Consumer– Gross Merchandise Value Trend Analysis, 2019-2028 12. Taiwan Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel 12.1 Taiwan Market Share by Media and Entertainment Sales Channel, 2023 12.2 Taiwan Streaming Services – Gross Merchandise Value Trend Analysis, 2019-2028 12.3 Taiwan Movies & Events – Gross Merchandise Value Trend Analysis, 2019-2028 12.4 Taiwan Theme Parks & Gaming – Gross Merchandise Value Trend Analysis, 2019-2028 12.5 Taiwan Ecommerce Other – Gross Merchandise Value Trend Analyses, 2019-2028 13. Taiwan Ecommerce Market Size and Forecast by Engagement Model 13.1 Taiwan Ecommerce Market Share by Engagement Model, 2023 13.2 Taiwan Ecommerce Website Based – Gross Merchandise Value Trend Analysis, 2019-2028 13.3 Taiwan Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis, 2019-2028 14. Taiwan Ecommerce Market Size and Forecast by Location 14.1 Taiwan Ecommerce Market Share by Location, 2023 14.2 Taiwan Ecommerce Cross Border – Gross Merchandise Value Trend Analysis, 2019-2028 14.3 Taiwan Ecommerce Domestic – Gross Merchandise Value Trend Analysis, 2019-2028 15. Taiwan Ecommerce Market Size and Forecast by Device 15.1 Taiwan Ecommerce Market Share by Device, 2023 15.2 Taiwan Ecommerce Mobile – Gross Merchandise Value Trend Analysis, 2019-2028 15.3 Taiwan Ecommerce Desktop – Gross Merchandise Value Trend Analysis, 2019-2028 16. Taiwan Ecommerce Market Size and Forecast by Operating System 16.1 Taiwan Ecommerce Market Share by Operating System, 2023 16.2 Taiwan Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis, 2019-2028 16.3 Taiwan Ecommerce Android – Gross Merchandise Value Trend Analysis, 2019-2028 16.4 Taiwan Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis, 2019-2028 17. Taiwan Ecommerce Market Size and Forecast by City 17.1 Taiwan Ecommerce Market Share by City, 2023 17.2 Taiwan Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis, 2019-2028 17.3 Taiwan Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis, 2019-2028 17.4 Taiwan Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis, 2019-2028 18. Taiwan Ecommerce Market Size and Forecast by Payment Instrument 18.1 Taiwan Ecommerce Market Share by Payment Instrument, 2023 18.2 Taiwan Ecommerce Credit Card – Gross Merchandise Value Trend Analysis, 2019-2028 18.3 Taiwan Ecommerce Debit Card – Gross Merchandise Value Trend Analysis, 2019-2028 18.4 Taiwan Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis, 2019-2028 18.5 Taiwan Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis, 2019-2028 18.6 Taiwan Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2019-2028 18.7 Taiwan Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis, 2019-2028 18.8 Taiwan Ecommerce Cash – Gross Merchandise Value Trend Analysis, 2019-2028 19. Taiwan Ecommerce by Consumer Demographics 19.1 Taiwan Ecommerce Market Share by Age Group, 2023 19.2 Taiwan Ecommerce Market Share by Income Level, 2023 19.3 Taiwan Ecommerce Market Share by Gender, 2023 20. Further Reading 2.1 About PayNXT360 20.2 Related Research
Table 1: Taiwan Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 2: Taiwan Ecommerce – Average Value Per Transaction (US$), 2019-2028 Table 3: Taiwan Ecommerce – Transaction Volume (Million), 2019-2028 Table 4: Taiwan Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 5: Taiwan Social Commerce – Average Value Per Transaction (US$), 2019-2028 Table 6: Taiwan Social Commerce – Transaction Volume (Million), 2019-2028 Table 7: Taiwan Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028 Table 8: Taiwan Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028 Table 9: Taiwan Ecommerce Travel and Hospitality – Gross Merchandise Value (US$ Million), 2019-2028 Table 10: Taiwan Ecommerce Online Food Service – Gross Merchandise Value (US$ Million), 2019-2028 Table 11: Taiwan Ecommerce Media and Entertainment – Gross Merchandise Value (US$ Million), 2019-2028 Table 12: Taiwan Ecommerce Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2019-2028 Table 13: Taiwan Ecommerce Technology Products and Services – Gross Merchandise Value (US$ Million), 2019-2028 Table 14: Taiwan Other Ecommerce segment Gross Merchandise Value (US$ Million), 2019-2028 Table 15: Taiwan Ecommerce Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2019-2028 Table 16: Taiwan Ecommerce Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 17: Taiwan Ecommerce Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 18: Taiwan Ecommerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028 Table 19: Taiwan Ecommerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028 Table 20: Taiwan Ecommerce Books, Music & Video – Gross Merchandise Value (US$ Million), 2019-2028 Table 21: Taiwan Ecommerce Toys & Hobby – Gross Merchandise Value (US$ Million), 2019-2028 Table 22: Taiwan Ecommerce Auto – Gross Merchandise Value (US$ Million), 2019-2028 Table 23: Taiwan Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 24: Taiwan Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 25: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 26: Taiwan Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 27: Taiwan Ecommerce Air Travel – Gross Merchandise Value (US$ Million), 2019-2028 Table 28: Taiwan Ecommerce Train & Bus – Gross Merchandise Value (US$ Million), 2019-2028 Table 29: Taiwan Ecommerce Taxi Service – Gross Merchandise Value (US$ Million), 2019-2028 Table 30: Taiwan Ecommerce Hotels & Resorts – Gross Merchandise Value (US$ Million), 2019-2028 Table 31: Taiwan Travel and Hospitality Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Table 32: Taiwan Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 33: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 34: Taiwan Ecommerce Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 35: Taiwan Ecommerce Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 36: Taiwan Ecommerce Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 37: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 38: Taiwan Ecommerce Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 39: Taiwan Ecommerce Taxi Service- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 40: Taiwan Other Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 41: Taiwan Other Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Table 42: Taiwan Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Table 43: Taiwan Ecommerce Direct to Consumer– Gross Merchandise Value (US$ Million), 2019-2028 Table 44: Taiwan Ecommerce Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 45: Taiwan Ecommerce Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 46: Taiwan Ecommerce Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 47: Taiwan Other Ecommerce – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 48: Taiwan Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 49: Taiwan Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 50: Taiwan Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 51: Taiwan Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Table 52: Taiwan Ecommerce Mobile – Gross Merchandise Value (US$ Million), 2019-2028 Table 53: Taiwan Ecommerce Desktop – Gross Merchandise Value (US$ Million), 2019-2028 Table 54: Taiwan Ecommerce by iOS/MacOS – Gross Merchandise Value (US$ Million), 2019-2028 Table 55: Taiwan Ecommerce by Android – Gross Merchandise Value (US$ Million), 2019-2028 Table 56: Taiwan Ecommerce by Other Operating Systems – Gross Merchandise Value (US$ Million), 2019-2028 Table 57: Taiwan Ecommerce Tier 1 – Gross Merchandise Value (US$ Million), 2019-2028 Table 58: Taiwan Ecommerce Tier 2 – Gross Merchandise Value (US$ Million), 2019-2028 Table 59: Taiwan Ecommerce Tier 3 – Gross Merchandise Value (US$ Million), 2019-2028 Table 60: Taiwan Ecommerce Credit Card – Gross Merchandise Value (US$ Million), 2019-2028 Table 61: Taiwan Ecommerce Debit Card – Gross Merchandise Value (US$ Million), 2019-2028 Table 62: Taiwan Ecommerce Bank Transfer – Gross Merchandise Value (US$ Million), 2019-2028 Table 63: Taiwan Ecommerce Prepaid Card – Gross Merchandise Value (US$ Million), 2019-2028 Table 64: Taiwan Ecommerce Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2019-2028 Table 65: Taiwan Ecommerce Other Digital Payment – Gross Merchandise Value (US$ Million), 2019-2028 Table 66: Taiwan Ecommerce Cash – Gross Merchandise Value (US$ Million), 2019-2028
Figure 1: PayNXT360’s Methodology Framework Figure 2: Taiwan Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 3: Taiwan Ecommerce – Average Value Per Transaction (US$), 2019-2028 Figure 4: Taiwan Ecommerce – Transaction Volume (Million), 2019-2028 Figure 5: Taiwan Retail Shopping Ecommerce Market Share by Key Players (%), 2023 Figure 6: Taiwan Travel Ecommerce Market Share by Key Players (%), 2023 Figure 7: Taiwan Food Service Ecommerce Market Share by Key Players (%), 2023 Figure 8: Taiwan Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 9: Taiwan Social Commerce – Average Value Per Transaction (US$), 2019-2028 Figure 10: Taiwan Social Commerce – Transaction Volume (Million), 2019-2028 Figure 11: Taiwan User Statistics (Million), 2023 Figure 12: Taiwan User Statistics of Card Abandonment Rate and Other KPI's, 2023 Figure 13: Taiwan Ecommerce Per Capita and GDP Per Capita (US$), 2023 Figure 14: Taiwan GDP Per Capita (US$), 2019-2028 Figure 15: Taiwan Ecommerce Market Share by Ecommerce Vertical (%), 2023 Figure 16: Taiwan Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2019-2028 Figure 17: Taiwan Ecommerce Travel and Hospitality – Gross Merchandise Value (US$ Million), 2019-2028 Figure 18: Taiwan Ecommerce Online Food Service – Gross Merchandise Value (US$ Million), 2019-2028 Figure 19: Taiwan Ecommerce Media and Entertainment – Gross Merchandise Value (US$ Million), 2019-2028 Figure 20: Taiwan Ecommerce Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2019-2028 Figure 21: Taiwan Ecommerce Technology Products and Services – Gross Merchandise Value (US$ Million), 2019-2028 Figure 22: Taiwan Other Ecommerce segment Gross Merchandise Value (US$ Million), 2019-2028 Figure 23: Taiwan Ecommerce Market Share by Retail Shopping Categories (%), 2023 Figure 24: Taiwan Ecommerce Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2019-2028 Figure 25: Taiwan Ecommerce Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 26: Taiwan Ecommerce Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 27: Taiwan Ecommerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028 Figure 28: Taiwan Ecommerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028 Figure 29: Taiwan Ecommerce Books, Music & Video – Gross Merchandise Value (US$ Million), 2019-2028 Figure 30: Taiwan Ecommerce Toys & Hobby – Gross Merchandise Value (US$ Million), 2019-2028 Figure 31: Taiwan Ecommerce Auto – Gross Merchandise Value (US$ Million), 2019-2028 Figure 32: Taiwan Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 33: Taiwan Ecommerce Market Share by Retail Shopping Sales Channel (%), 2023 Figure 34: Taiwan Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 35: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 36: Taiwan Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 37: Taiwan Ecommerce Market Share by Travel and Hospitality Segments (%), 2023 Figure 38: Taiwan Ecommerce Air Travel – Gross Merchandise Value (US$ Million), 2019-2028 Figure 39: Taiwan Ecommerce Train & Bus – Gross Merchandise Value (US$ Million), 2019-2028 Figure 40: Taiwan Ecommerce Taxi Service – Gross Merchandise Value (US$ Million), 2019-2028 Figure 41: Taiwan Ecommerce Hotels & Resorts – Gross Merchandise Value (US$ Million), 2019-2028 Figure 42: Taiwan Travel and Hospitality Other Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028 Figure 43: Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel (%), 2023 Figure 44: Taiwan Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 45: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 46: Taiwan Ecommerce Air Travel Market Share by Sales Channel (%), 2023 Figure 47: Taiwan Ecommerce Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 48: Taiwan Ecommerce Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 49: Taiwan Ecommerce Hotels & Resorts Market Share by Sales Channel (%), 2023 Figure 50: Taiwan Ecommerce Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 51: Taiwan Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 52: Taiwan Ecommerce Taxi Service Market Share by Sales Channel (%), 2023 Figure 53: Taiwan Ecommerce Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 54: Taiwan Ecommerce Taxi Service - Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 55: Taiwan Other Ecommerce Segment Market Share by Sales Channel (%), 2023 Figure 56: Taiwan Other Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 57: Taiwan Other Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2019-2028 Figure 58: Taiwan Market Share by Online Food Service Sales Channels (%), 2023 Figure 59: Taiwan Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2019-2028 Figure 60: Taiwan Ecommerce Direct to Consumer– Gross Merchandise Value (US$ Million), 2019-2028 Figure 61: Taiwan Market Share by Media and Entertainment Sales Channel (%), 2023 Figure 62: Taiwan Ecommerce Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 63: Taiwan Ecommerce Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 64: Taiwan Ecommerce Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 65: Taiwan Other Ecommerce – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 66: Taiwan Ecommerce Market Share by Engagement Model (%), 2023 Figure 67: Taiwan Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 68: Taiwan Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 69: Taiwan Ecommerce Market Share by Location (%), 2023 Figure 70: Taiwan Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 71: Taiwan Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 72: Taiwan Ecommerce Market Share by Device (%), 2023 Figure 73: Taiwan Ecommerce Mobile – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 74: Taiwan Ecommerce Desktop – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 75: Taiwan Ecommerce Market Share by Operating System (%), 2023 Figure 76: Taiwan Ecommerce by iOS/MacOS – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 77: Taiwan Ecommerce by Android – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 78: Taiwan Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 79: Taiwan Ecommerce Market Share by City (%), 2023 Figure 80: Taiwan Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 81: Taiwan Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 82: Taiwan Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 83: Taiwan Ecommerce Market Share by Payment Instrument (%), 2023 Figure 84: Taiwan Ecommerce Credit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 85: Taiwan Ecommerce Debit Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 86: Taiwan Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 87: Taiwan Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 88: Taiwan Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 89: Taiwan Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 90: Taiwan Ecommerce Cash – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028 Figure 91: Taiwan Ecommerce Market Share by Age Group (%), 2023 Figure 92: Taiwan Ecommerce Market Share by Income Level (%), 2023 Figure 93: Taiwan Ecommerce Market Share by Gender (%), 2023
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