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South Africa Loyalty Programs Market Intelligence and Future Growth Dynamics

South Africa Loyalty Programs Market Intelligence and Future Growth Dynamics

According to PayNXT360, loyalty market in South Africa is expected to grow by 17.1% on annual basis to reach US$295.5 million in 2025. In value terms, the loyalty market in the country has recorded a...

South Africa Loyalty Programs Market Intelligence and Future Growth Dynamics – 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2025 Update
Summary
According to PayNXT360, loyalty market in South Africa is expected to grow by 17.1% on annual basis to reach US$295.5 million in 2025.

In value terms, the loyalty market in the country has recorded a CAGR of 18.8% during 2020-2024. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 14.7% during 2025-2029. Loyalty market in the country is expected to increase from US$252.3 million in 2024 to reach US$511.2 million by 2029.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of end-use sectors and market segments in South Africa. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics. 

PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.

Key Insights

The South African loyalty landscape is evolving as consumer preferences shift toward immediate rewards and businesses adapt to regulatory and economic conditions. Programs such as Checkers Xtra Savings highlight the growing demand for instant benefits over traditional long-term loyalty structures, compelling businesses to rethink their strategies. Meanwhile, the fuel retail sector has seen a surge in proprietary loyalty programs from brands such as Shell and Sasol, driven by the need to offer alternative incentives due to legislative restrictions on direct fuel discounts. As these programs gain traction, companies will likely focus on innovation to maintain customer engagement while operating within regulatory constraints.

Personalization and financial service integration are further shaping loyalty strategies in South Africa. Companies like Clicks ClubCard leverage data analytics to provide targeted rewards, enhancing customer satisfaction and retention. Similarly, financial institutions, exemplified by Capitec's Live Better program, embed loyalty features into banking services to create added customer value. As businesses continue investing in data-driven personalization and financial loyalty initiatives, the market is expected to see more sophisticated and customer-centric programs, strengthening brand loyalty and competitive positioning.

Preference for Instant Rewards Over Long-Term Loyalty

• South African consumers are increasingly favoring immediate rewards over long-term loyalty benefits. Programs like Checkers Xtra Savings offer instant discounts, which have become highly popular. 
• Economic pressures and a desire for immediate value drive consumers toward programs that provide instant gratification. This shift challenges traditional loyalty models that emphasize long-term point accumulation.
• Businesses may need to redesign their loyalty strategies to incorporate immediate rewards, balancing short-term incentives with long-term engagement to sustain customer loyalty.

Growth of Fuel Retail Loyalty Programs

• The fuel retail sector in South Africa has seen a surge in proprietary loyalty programs. Brands like Shell, Sasol, Total Energies, and Astron Energy have launched their programs, moving beyond traditional partnership models. 
• Legislative restrictions on direct fuel discounting have led companies to develop loyalty programs as an alternative means of incentivizing customer retention and differentiating their offerings.
• The proliferation of fuel loyalty programs is expected to continue, with companies innovating to offer unique value propositions within regulatory constraints.

Personalization Through Data Analytics

• South African loyalty programs increasingly utilize data analytics to personalize offers and rewards. For example, Clicks ClubCard tailors promotions based on individual purchasing behavior. 
• Advancements in technology and the availability of consumer data enable businesses to create more targeted and relevant loyalty initiatives, enhancing customer engagement.
• The emphasis on personalization will likely intensify, with companies investing in sophisticated analytics to deliver customized experiences that foster deeper customer loyalty.

Integration of Financial Services in Loyalty Programs

• Financial institutions in South Africa are integrating loyalty features into their offerings. Capitec's Live Better program rewards customers for engaging with the bank's services and providing cash back and other incentives. 
• The competitive banking sector and a focus on customer retention drive the incorporation of loyalty elements, enhancing the overall value proposition for clients.
• This trend is expected to grow as more financial institutions adopt loyalty strategies to differentiate themselves and build stronger relationships with customers.

Competitive Landscape in South Africa's Loyalty Market and Regulatory Changes

South Africa's loyalty program market is expanding rapidly, driven by retail, banking, and telecommunications sectors. Major players such as Pick n Pay Smart Shopper, Clicks ClubCard, and FNB eBucks dominate the landscape, offering extensive reward structures and omnichannel experiences. As digital adoption increases and fintech solutions gain traction, companies integrate AI-driven personalization, mobile-first strategies, and blockchain-based security to enhance engagement.

Technological advancements, economic shifts, and evolving consumer preferences will shape the future of South Africa's loyalty market. Programs that offer hyper-personalized rewards, instant redemption, and digital payment integrations will gain a competitive edge. While large retailers and banks leverage their extensive networks, new entrants must focus on niche offerings, mobile-centric strategies, and compliance with evolving data protection regulations to succeed.

Current State of South Africa’s Loyalty Program Market

• Retail-driven loyalty programs lead the market, with Pick n Pay Smart Shopper and Click ClubCard offering discounts, cashback, and partner benefits to retain customers.
• Financial institutions integrate loyalty rewards into banking products, with FNB eBucks, Standard Bank UCount, and Absa Rewards providing cashback, travel benefits, and retail discounts.
• Telecom-based loyalty programs, such as Vodacom VodaBucks and MTN MoMo Rewards, have gained popularity. These programs reward customers for mobile usage and financial transactions.
• Coalition loyalty models are expanding, with programs like Dis-Chem Benefit and Momentum Multiply allowing members to accumulate and redeem points across multiple brands.
• South African consumers prioritize value-driven loyalty programs, which has led to an increased focus on cashback incentives and flexible reward structures.

Competition Intensity in South Africa’s Loyalty Market

• Major retailers and banks dominate, making it difficult for new entrants to scale. Pick n Pay, Woolworths, and Clicks control a significant share of retail loyalty, while FNB and Standard Bank lead in financial loyalty programs.
• AI-driven personalization is becoming a key differentiator, with banks like FNB using data analytics to tailor rewards based on customer spending behavior.
• Consumers prefer loyalty programs that offer instant and tangible rewards, leading brands to shift towards cashback, vouchers, and real-time point conversions.
• Subscription-based loyalty models, such as Discovery Vitality, offer tiered benefits linked to health, fitness, and financial behavior, are emerging.

Types of Players

• Pick n Pay Smart Shopper, Woolworths WRewards, and Clicks ClubCard lead in the supermarket and pharmacy sectors.
• FNB eBucks, Standard Bank UCount, and Absa Rewards integrate cashback and travel benefits with banking services.
• Vodacom VodaBucks and MTN MoMo Rewards incentivize mobile spending and digital transactions.
• Discovery Vitality and Momentum Multiply provide wellness-driven and multi-brand reward structures.
• Takealot Rewards and SnapnSave are reshaping digital engagement through cashback offers and digital wallet integration.

Market Structure

• Retailers and financial institutions dominate loyalty programs, leveraging their customer bases and extensive partner networks.
• Coalition models such as Discovery Vitality and Momentum Multiply create multi-brand loyalty ecosystems, making them attractive to a broad consumer base.
• New entrants face challenges in scaling, as the cost of building partnerships and data-driven platforms is high.
• Digital-first loyalty programs are rising, with fintech-driven platforms offering real-time cashback and AI-powered engagement strategies.
• Regulatory and economic challenges impact program sustainability, requiring companies to adapt to evolving consumer protection laws and financial regulations.

Future Competitive Landscape

• AI-driven hyper-personalization will become more prominent, with brands leveraging predictive analytics to offer tailored rewards.
• Coalition loyalty networks will continue expanding, allowing businesses to pool rewards across different sectors to enhance engagement.
• Sustainability-focused rewards will grow as South African consumers increasingly value eco-friendly and ethical incentives.
• Regulatory oversight will tighten, requiring brands to enhance data protection and transparency in loyalty programs.

Regulatory Changes Impacting Loyalty Programs

• South Africa's Protection of Personal Information Act (POPIA) requires strict data collection and storage compliance, affecting how loyalty programs handle customer information.
• Consumer protection regulations will enforce greater transparency in loyalty program terms, ensuring fair redemption policies and clear expiration rules.
• New fintech regulations will impact digital rewards and financial integrations, requiring brands to align with evolving compliance measures.
Scope
This report provides in-depth, data-centric analysis of loyalty programs in South Africa. Below is a summary of key market segments:

• South Africa Retail Sector Spend Value Trend Analysis
--Ecommerce Spend
--POS Spend

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators

Value Accumulated and Value Redemption Rate of Loyalty programs in South Africa

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains
--Loyalty Schemes
--Loyalty Platforms

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type
--Points programs
--Tier-based programs
--Mission-driven programs
--Spend-based programs
--Gaming programs
--Free perks programs
--Subscription programs
--Community programs
--Refer a friend program
--Paid programs
--Cashback programs

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Channel
--In-Store
--Online
--Mobile

South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
--Seller Driven
--Payment Instrument Driven
--Others

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• South Africa Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• South Africa Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

•South Africa Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Retail
--Diversified Retailers
--Department Stores
--Specialty Stores
--Clothing, Footwear & Accessories
--Toy & Hobby Shops
--Supermarket and Convenience Store
--Home Merchandise
--Other

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Accessibility
--Card Based Access
--Digital Access

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type
--B2C Consumers
--B2B Consumers

• South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
--Free
--Free + Premium
--Premium

• South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case
--Analytics and AI Driven
--Management Platform

• South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
--In House
--Third Party Vendor

• South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
--Cloud
--On-Premise

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms
--Software
--Services

• South Africa Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms
--Custom Built Platform
--Off the Shelf Platform

• South Africa Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
--By Age Group
--By Income Level
--By Gender
Reason to buy
• Insights on Strategy & Innovation: Navigate through future direction of the loyalty programs and platforms market by understanding strategic initiatives taken by key players to gain market share and innovation. 

• In-depth Understanding of Loyalty Market Dynamics in South Africa: Understand emerging opportunities and future direction of the loyalty programs and platforms market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs.

• Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics. 

• Competitive Landscape: Get a snapshot of competitive landscape with key players and market share in South Africa. Formulate your strategy by gaining insights into the current structure of the market.

• Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the loyalty sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market.

• Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments. 
Table of Contents
 1 About this Report
1.1 Summary
1.2 Methodology
1.3 Definitions
1.4 Disclaimer

2 South Africa Retail Sector Market Size Trend Analysis
2.1 South Africa Retail Industry Market Size, 2020-2029
2.2 South Africa Ecommerce Market Size, 2020-2029
2.3 South Africa POS Market Size Trend Analysis, 2020-2029

3 South Africa Loyalty Spend Market Size and Future Growth Dynamics
3.1 South Africa Loyalty Spend Market Size and Future Growth Dynamics, 2020-2029
3.2 South Africa Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2024
3.3 South Africa Loyalty Spend Share by Functional Domains, 2020-2029
3.4 South Africa Loyalty Spend by Loyalty Schemes, 2020-2029
3.5 South Africa Loyalty Spend by Loyalty Platforms, 2020-2029

4 South Africa Loyalty Programs Sector Insights and Outlook: Trends, Strategy, and Competitive Landscape
4.1 Analysis of Key Trends and Drivers
4.2 Competitive Landscape of Loyalty Programs in South Africa
4.3 Strategy and Innovation in Loyalty Programs South Africa

5 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
5.1 South Africa Loyalty Schemes Spend Share by Loyalty Program Type, 2024
5.2 South Africa Spend by Point-based Loyalty Program, 2020-2029
5.3 South Africa Spend by Tiered Loyalty Program, 2020-2029
5.4 South Africa Spend by Mission-driven Loyalty Program, 2020-2029
5.5 South Africa Spend by Spend-based Loyalty Program, 2020-2029
5.6 South Africa Spend by Gaming Loyalty Program, 2020-2029
5.7 South Africa Spend by Free Perks Loyalty Program, 2020-2029
5.8 South Africa Spend by Subscription Loyalty Program, 2020-2029
5.9 South Africa Spend by Community Loyalty Program, 2020-2029
5.10 South Africa Spend by Refer a Friend Loyalty Program, 2020-2029
5.11 South Africa Spend by Paid Loyalty Program, 2020-2029
5.12 South Africa Spend by Cashback Loyalty Program, 2020-2029

6 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Channel
6.1 South Africa Loyalty Schemes Spend Share by Channel, 2020-2029
6.2 South Africa Loyalty Spend by In-Store, 2020-2029
6.3 South Africa Loyalty Spend by Online, 2020-2029
6.4 South Africa Loyalty Spend by Mobile, 2020-2029

7 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
7.1 South Africa Loyalty Schemes Spend Share by Business Model, 2020-2029
7.2 South Africa Loyalty Spend by Seller Driven, 2020-2029
7.3 South Africa Payment Instrument Driven Loyalty Program Spend, 2020-2029
7.4 South Africa Loyalty Spend by Other Segment, 2020-2029

8 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
8.1 South Africa Loyalty Schemes Spend Share by Key Sectors, 2024 & 2029
8.2 South Africa Loyalty Schemes Spend in Retail, 2020-2029
8.3 South Africa Loyalty Schemes Spend in Financial Services, 2020-2029
8.4 South Africa Loyalty Schemes Spend in Healthcare & Wellness, 2020-2029
8.5 South Africa Loyalty Schemes Spend in Restaurants & Food Delivery, 2020-2029
8.6 South Africa Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
8.7 South Africa Loyalty Schemes Spend in Telecoms, 2020-2029
8.8 South Africa Loyalty Schemes Spend in Media & Entertainment, 2020-2029
8.9 South Africa Loyalty Schemes Spend in Other, 2020-2029

9 South Africa Loyalty Schemes Spend in Key Sectors by Online Channel, 2024 & 2029
9.1 South Africa Online Loyalty Spend in Retail Segment, 2020-2029
9.2 South Africa Online Loyalty Spend in Financial Services, 2020-2029
9.3 South Africa Online Loyalty Spend in Healthcare & Wellness, 2020-2029
9.4 South Africa Online Loyalty Spend in Restaurants & Food Delivery, 2020-2029
9.5 South Africa Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
9.6 South Africa Online Loyalty Spend in Telecoms, 2020-2029
9.7 South Africa Online Loyalty Spend in Media & Entertainment, 2020-2029
9.8 South Africa Online Loyalty Spend in Other Segment, 2020-2029

10 South Africa In-store Loyalty Spend in Key Sectors, 2024 & 2029
10.1 South Africa In-store Loyalty Spend in Retail Segment, 2020-2029
10.2 South Africa In-store Loyalty Spend in Healthcare & Wellness Segment, 2020-2029
10.3 South Africa In-store Loyalty Spend in Restaurants & Food Delivery Segment, 2020-2029
10.4 South Africa In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2020-2029
10.5 South Africa In-store Loyalty Spend in Media & Entertainment Segment, 2020-2029
10.6 South Africa In-store Loyalty Spend in Other Sector, 2020-2029

11 South Africa Mobile App Loyalty Schemes Spend in Key Sectors, 2024 Vs 2029
11.1 South Africa Mobile App Loyalty Spend in Retail Segment, 2020-2029
11.2 South Africa Mobile App Loyalty Spend in Financial Services Segment, 2020-2029
11.3 South Africa Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2020-2029
11.4 South Africa Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2020-2029
11.5 South Africa Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2020-2029
11.6 South Africa Mobile App Loyalty Spend in Telecoms Segment, 2020-2029
11.7 South Africa Mobile App Loyalty Spend in Media & Entertainment Segment, 2020-2029
11.8 South Africa Mobile App Loyalty Spend in Other Segment, 2020-2029

12 South Africa Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
12.1 South Africa Loyalty Schemes Spend Share by Retail Segments, 2020-2029
12.2 South Africa Loyalty Retail Schemes Spend by Diversified Retailers, 2020-2029
12.3 South Africa Loyalty Retail Schemes Spend by Department Stores, 2020-2029
12.4 South Africa Loyalty Retail Schemes Spend by Specialty Stores, 2020-2029
12.5 South Africa Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2020-2029
12.6 South Africa Loyalty Retail Schemes Spend by Other, 2020-2029

13 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Digital vs. Card-based
13.1 South Africa Loyalty Schemes Spend Share by Digital vs. Card-based, 2024 Vs 2029
13.2 South Africa Loyalty Spend by Card Based Access, 2020-2029
13.3 South Africa Loyalty Spend by Digital Access, 2020-2029

14 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
14.1 South Africa Loyalty Schemes Spend Share by Consumer Type, 2024 Vs 2029
14.2 South Africa Loyalty Schemes Spend by B2B Consumers, 2020-2029
14.3 South Africa Loyalty Spend by B2C Consumers, 2020-2029

15 South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
15.1 South Africa Loyalty Schemes Spend Share by Membership Type, 2020-2029
15.2 South Africa Loyalty Membership Type Schemes Spend by Free, 2020-2029
15.3 South Africa Loyalty Membership Type Schemes Spend by Free + Premium, 2020-2029
15.4 South Africa Loyalty Membership Type Schemes Spend by Premium, 2020-2029

16 South Africa Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty Programs, 2020-2029
16.1 South Africa Loyalty Spend by Embedded Loyalty Programs, 2020-2029
16.2 South Africa Loyalty Spend by Non-Embedded Loyalty Programs, 2020-2029

17 South Africa Loyalty Spend Share by use of AI, 2020-2029
17.1 South Africa Loyalty Spend by AI Driven Loyalty Program, 2020-2029
17.2 South Africa Loyalty Spend by Blockchain Driven Loyalty Program, 2020-2029

18 South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
18.1 South Africa Loyalty Platform Spend Share by Software Use Case, 2024 Vs 2029
18.2 South Africa Loyalty Software Platform Spend by Analytics and AI Driven, 2020-2029
18.3 South Africa Loyalty Software Platform Spend by Management Platform, 2020-2029

19 South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/ Solution Partner
19.1 South Africa Loyalty Platform Spend Share by Vendor/ Solution Partner, 2024 Vs 2029
19.2 South Africa Loyalty Vendor/ Solution Partner Platform Spend by In-house, 2020-2029
19.3 South Africa Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2020-2029

20 South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
20.1 South Africa Loyalty Platform Spend Share by Deployment, 2024 Vs 2029
20.2 South Africa Loyalty Deployment Platform Spend by Cloud, 2020-2029
20.3 South Africa Loyalty Deployment Platform Spend by On-Premise, 2020-2029

21 South Africa Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
21.1 South Africa Loyalty Spend Share by Software vs. Services, 2024 Vs 2029
21.2 South Africa Loyalty Spend by Software, 2020-2029
21.3 South Africa Loyalty Spend by Services, 2020-2029

22 South Africa Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
22.1 South Africa Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2024 Vs 2029
22.2 South Africa Loyalty Software Platforms Spend by Custom Built Platform, 2020-2029
22.3 South Africa Loyalty Software Platforms Spend by Off the Shelf Platform, 2020-2029

23 South Africa Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
23.1 South Africa Loyalty Spend Share by Age Group, 2024
23.2 South Africa Loyalty Spend Share by Income Level, 2024
23.3 South Africa Loyalty Spend Share by Gender, 2024

24 Further Reading
24.1 About PayNXT360
24.2 Related Research
List Of Table
Table 1: South Africa Retail Industry Market Size (US$ Million), 2020-2029
Table 2: South Africa Ecommerce Market Size (US$ Million), 2020-2029
Table 3: South Africa POS Market Size (US$ Million), 2020-2029
Table 4: South Africa Total Loyalty Spend (US$ Million), 2020-2029
Table 5: South Africa Loyalty Spend by Loyalty Schemes (US$ Million), 2020-2029
Table 6: South Africa Loyalty Spend by Loyalty Platforms (US$ Million), 2020-2029
Table 7: South Africa Spend by Point-based Loyalty Program (US$ Million), 2020-2029
Table 8: South Africa Spend by Tiered Loyalty Program (US$ Million), 2020-2029
Table 9: South Africa Spend by Mission-driven Loyalty Program (US$ Million), 2020-2029
Table 10: South Africa Spend by Spend-based Loyalty Program (US$ Million), 2020-2029
Table 11: South Africa Spend by Gaming Loyalty Program (US$ Million), 2020-2029
Table 12: South Africa Spend by Free Perks Loyalty Program (US$ Million), 2020-2029
Table 13: South Africa Spend by Subscription Loyalty Program (US$ Million), 2020-2029
Table 14: South Africa Spend by Community Loyalty Program (US$ Million), 2020-2029
Table 15: South Africa Spend by Refer a Friend Loyalty Program (US$ Million), 2020-2029
Table 16: South Africa Spend by Paid Loyalty Program (US$ Million), 2020-2029
Table 17: South Africa Spend by Cashback Loyalty Program (US$ Million), 2020-2029
Table 18: South Africa In-Store Loyalty Spend Value (US$ Million), 2020-2029
Table 19: South Africa Online Loyalty Spend Value (US$ Million), 2020-2029
Table 20: South Africa Mobile Loyalty Spend Value (US$ Million), 2020-2029
Table 21: South Africa Seller Driven Loyalty Program Spend (US$ Million), 2020-2029
Table 22: South Africa Payment Instrument Driven Loyalty Program Spend (US$ Million), 2020-2029
Table 23: South Africa Loyalty Spend by Other Segment (US$ Million), 2020-2029
Table 24: South Africa Loyalty Schemes Spend in Retail (US$ Million), 2020-2029
Table 25: South Africa Loyalty Schemes Spend in Financial Services (US$ Million), 2020-2029
Table 26: South Africa Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2020-2029
Table 27: South Africa Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Table 28: South Africa Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Table 29: South Africa Loyalty Schemes Spend in Telecoms (US$ Million), 2020-2029
Table 30: South Africa Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2020-2029
Table 31: South Africa Loyalty Schemes Spend in Other (US$ Million), 2020-2029
Table 32: South Africa Online Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Table 33: South Africa Online Loyalty Spend in Financial Services (US$ Million), 2020-2029
Table 34: South Africa Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2020-2029
Table 35: South Africa Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Table 36: South Africa Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Table 37: South Africa Online Loyalty Spend in Telecoms (US$ Million), 2020-2029
Table 38: South Africa Online Loyalty Spend in Media & Entertainment (US$ Million), 2020-2029
Table 39: South Africa Online Loyalty Spend in Other Segment (US$ Million), 2020-2029
Table 40: South Africa In-store Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Table 41: South Africa In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Table 42: South Africa In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Table 43: South Africa In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Table 44: South Africa In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Table 45: South Africa In-store Loyalty Spend in Other Sector (US$ Million), 2020-2029
Table 46: South Africa Mobile App Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Table 47: South Africa Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2020-2029
Table 48: South Africa Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Table 49: South Africa Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Table 50: South Africa Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Table 51: South Africa Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2020-2029
Table 52: South Africa Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Table 53: South Africa Mobile App Loyalty Spend in Other Segment (US$ Million), 2020-2029
Table 54: South Africa Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2020-2029
Table 55: South Africa Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2020-2029
Table 56: South Africa Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2020-2029
Table 57: South Africa Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2020-2029
Table 58: South Africa Loyalty Retail Schemes Spend by Other (US$ Million), 2020-2029
Table 59: South Africa Loyalty Spend by Card Based Access (US$ Million), 2020-2029
Table 60: South Africa Loyalty Spend by Digital Access (US$ Million), 2020-2029
Table 61: South Africa Loyalty Schemes Spend by B2B Consumers (US$ Million), 2020-2029
Table 62: South Africa Loyalty Schemes Spend by B2C Consumers (US$ Million), 2020-2029
Table 63: South Africa Free Membership Category Spend (US$ Million), 2020-2029
Table 64: South Africa Free + Premium Membership Category Spend (US$ Million), 2020-2029
Table 65: South Africa Premium Membership Category Spend (US$ Million), 2020-2029
Table 66: South Africa Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Table 67: South Africa Non-Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Table 68: South Africa Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2020-2029
Table 69: South Africa Loyalty Spend by Non-Embedded Loyalty Programs (US$ Million), 2020-2029
Table 70: South Africa Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2020-2029
Table 71: South Africa Loyalty Software Platform Spend by Management Platform (US$ Million), 2020-2029
Table 72: South Africa Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2020-2029
Table 73: South Africa Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2020-2029
Table 74: South Africa Loyalty Deployment Platform Spend by Cloud (US$ Million), 2020-2029
Table 75: South Africa Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2020-2029
Table 76: South Africa Loyalty Spend by Software (US$ Million), 2020-2029
Table 77: South Africa Loyalty Spend by Services (US$ Million), 2020-2029
Table 78: South Africa Spend on Custom Built Loyalty Platform (US$ Million), 2020-2029
Table 79: South Africa Spend on Off the Shelf Loyalty Platform (US$ Million), 2020-2029
List of figures
Figure 1: PayNXT360’s Methodology Framework
Figure 2: South Africa Retail Industry Market Size (US$ Million), 2020-2029
Figure 3: South Africa Ecommerce Market Size (US$ Million), 2020-2029
Figure 4: South Africa POS Market Size (US$ Million), 2020-2029
Figure 5: South Africa Total Loyalty Spend (US$ Million), 2020-2029
Figure 6: South Africa Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate (%), 2024
Figure 7: South Africa Loyalty Spend Share by Functional Domains (%), 2020-2029
Figure 8: South Africa Loyalty Spend by Loyalty Schemes (US$ Million), 2020-2029
Figure 9: South Africa Loyalty Spend by Loyalty Platforms (US$ Million), 2020-2029
Figure 10: South Africa Loyalty Schemes Spend Share by Loyalty Program Type (%), 2024
Figure 11: South Africa Spend by Point-based Loyalty Program (US$ Million), 2020-2029
Figure 12: South Africa Spend by Tiered Loyalty Program (US$ Million), 2020-2029
Figure 13: South Africa Spend by Mission-driven Loyalty Program, 2020-2029
Figure 14: South Africa Spend by Spend-based Loyalty Program (US$ Million), 2020-2029
Figure 15: South Africa Spend by Gaming Loyalty Program (US$ Million), 2020-2029
Figure 16: South Africa Spend by Free Perks Loyalty Program (US$ Million), 2020-2029
Figure 17: South Africa Spend by Subscription Loyalty Program (US$ Million), 2020-2029
Figure 18: South Africa Spend by Community Loyalty Program (US$ Million), 2020-2029
Figure 19: South Africa Spend by Refer a Friend Loyalty Program (US$ Million), 2020-2029
Figure 20: South Africa Spend by Paid Loyalty Program (US$ Million), 2020-2029
Figure 21: South Africa Spend by Cashback Loyalty Program (US$ Million), 2020-2029
Figure 22: South Africa Loyalty Schemes Spend Share by Channel (%), 2020-2029
Figure 23: South Africa In-Store Loyalty Spend Value (US$ Million), 2020-2029
Figure 24: South Africa Online Loyalty Spend Value (US$ Million), 2020-2029
Figure 25: South Africa Mobile Loyalty Spend Value (US$ Million), 2020-2029
Figure 26: South Africa Loyalty Schemes Spend Share by Business Model (%), 2020-2029
Figure 27: South Africa Seller Driven Loyalty Program Spend (US$ Million), 2020-2029
Figure 28: South Africa Payment Instrument Driven Loyalty Program Spend (US$ Million), 2020-2029
Figure 29: South Africa Loyalty Spend by Other Segment (US$ Million), 2020-2029
Figure 30: South Africa Loyalty Schemes Spend Share by Key Sectors (%), 2024 & 2029
Figure 31: South Africa Loyalty Schemes Spend in Retail (US$ Million), 2020-2029
Figure 32: South Africa Loyalty Schemes Spend in Financial Services (US$ Million), 2020-2029
Figure 33: South Africa Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2020-2029
Figure 34: South Africa Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Figure 35: South Africa Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Figure 36: South Africa Loyalty Schemes Spend in Telecoms (US$ Million), 2020-2029
Figure 37: South Africa Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2020-2029
Figure 38: South Africa Loyalty Schemes Spend in Other (US$ Million), 2020-2029
Figure 39: South Africa Online Cashback Spend by Financial Services (US$ Million), 2024 & 2029
Figure 40: South Africa Online Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Figure 41: South Africa Online Loyalty Spend in Financial Services (US$ Million), 2020-2029
Figure 42: South Africa Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2020-2029
Figure 43: South Africa Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Figure 44: South Africa Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Figure 45: South Africa Online Loyalty Spend in Telecoms (US$ Million), 2020-2029
Figure 46: South Africa Online Loyalty Spend in Media & Entertainment (US$ Million), 2020-2029
Figure 47: South Africa Online Loyalty Spend in Other Segment (US$ Million), 2020-2029
Figure 48: South Africa In-store Loyalty Spend in Key Sectors (%), 2024 & 2029
Figure 49: South Africa In-store Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Figure 50: South Africa In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Figure 51: South Africa In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Figure 52: South Africa In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Figure 53: South Africa In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Figure 54: South Africa In-store Loyalty Spend in Other Sector (US$ Million), 2020-2029
Figure 55: South Africa Mobile App Loyalty Schemes Spend in Key Sectors (%), 2024 & 2029
Figure 56: South Africa Mobile App Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Figure 57: South Africa Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2020-2029
Figure 58: South Africa Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Figure 59: South Africa Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Figure 60: South Africa Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Figure 61: South Africa Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2020-2029
Figure 62: South Africa Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Figure 63: South Africa Mobile App Loyalty Spend in Other Segment (US$ Million), 2020-2029
Figure 64: South Africa Loyalty Schemes Spend Share by Retail Segments (%), 2020-2029
Figure 65: South Africa Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2020-2029
Figure 66: South Africa Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2020-2029
Figure 67: South Africa Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2020-2029
Figure 68: South Africa Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2020-2029
Figure 69: South Africa Loyalty Retail Schemes Spend by Other (US$ Million), 2020-2029
Figure 70: South Africa Loyalty Schemes Spend Share by Accessibility (%), 2024 Vs 2029
Figure 71: South Africa Loyalty Spend by Card Based Access (US$ Million), 2020-2029
Figure 72: South Africa Loyalty Spend by Digital Access (US$ Million), 2020-2029
Figure 73: South Africa Loyalty Schemes Spend Share by Consumer Type (%), 2024 Vs 2029
Figure 74: South Africa Loyalty Schemes Spend by B2B Consumers (US$ Million), 2020-2029
Figure 75: South Africa Loyalty Schemes Spend by B2C Consumers (US$ Million), 2020-2029
Figure 76: South Africa Loyalty Schemes Spend Share by Membership Type (%), 2020-2029
Figure 77: South Africa Free Membership Category Spend (US$ Million), 2020-2029
Figure 78: South Africa Free + Premium Membership Category Spend (US$ Million), 2020-2029
Figure 79: South Africa Premium Membership Category Spend (US$ Million), 2020-2029
Figure 80: South Africa Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty Programs (%), 2020-2029
Figure 81: South Africa Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Figure 82: South Africa Non-Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Figure 83: South Africa Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty (%), 2020-2029
Figure 84: South Africa Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2020-2029
Figure 85: South Africa Loyalty Spend by Blockchain Driven Loyalty Program (US$ Million), 2020-2029
Figure 86: South Africa Loyalty Platform Spend Share by Software Use Case (%), 2024 Vs 2029
Figure 87: South Africa Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2020-2029
Figure 88: South Africa Loyalty Software Platform Spend by Management Platform (US$ Million), 2020-2029
Figure 89: South Africa Loyalty Platform Spend Share by Vendor/ Solution Partner (%), 2024 Vs 2029
Figure 90: South Africa Loyalty Vendor/ Solution Partner Platform Spend by In-House (US$ Million), 2020-2029
Figure 91: South Africa Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2020-2029
Figure 92: South Africa Loyalty Platform Spend Share by Deployment (%), 2024 Vs 2029
Figure 93: South Africa Loyalty Deployment Platform Spend by Cloud (US$ Million), 2020-2029
Figure 94: South Africa Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2020-2029
Figure 95: South Africa Loyalty Spend Share by Software vs. Services (%), 2024 Vs 2029
Figure 96: South Africa Loyalty Spend by Software (US$ Million), 2020-2029
Figure 97: South Africa Loyalty Spend by Services (US$ Million), 2020-2029
Figure 98: South Africa Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms (%), 2024 Vs 2029
Figure 99: South Africa Spend on Custom Built Loyalty Platform (US$ Million), 2020-2029
Figure 100: South Africa Spend on Off the Shelf Loyalty Platform (US$ Million), 2020-2029
Figure 101: South Africa Loyalty Spend Share by Age Group (%), 2024
Figure 102: South Africa Loyalty Spend Share by Income Level (%), 2024
Figure 103: South Africa Loyalty Spend Share by Gender (%), 2024
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