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Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics

Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics

According to PayNXT360, loyalty market in Middle East is expected to grow by 16.3% on annual basis to reach US$3,275.8 million in 2025. In value terms, the loyalty market in the region has recorded a...

Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics – 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2025 Update
Summary
According to PayNXT360, loyalty market in Middle East is expected to grow by 16.3% on annual basis to reach US$3,275.8 million in 2025.

In value terms, the loyalty market in the region has recorded a CAGR of 18.3% during 2020-2024.The loyalty market in the region will continue to grow over the forecast period and is expected to record a CAGR of 13.8% during 2025-2029. Loyalty market in the region is expected to increase from US$2,815.8 million in 2024 to reach US$5,490.6 million by 2029.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of end-use sectors and market segments in Middle East. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics. 

PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.

Key Insights

Loyalty programs in the Middle East are evolving beyond traditional points-based models, with digital, coalition, and subscription-based systems gaining prominence. AI-driven personalization, ESG incentives, and blockchain innovations are shaping the future of customer engagement, while financial inclusion efforts are broadening the reach of loyalty initiatives. Over the next few years, businesses that leverage these trends will enhance customer retention and build stronger brand loyalty across the region.

Expansion of Digital and App-Based Loyalty Programs

• Mobile app-based loyalty programs are becoming the standard across the Middle East, replacing traditional paper and card-based systems. Carrefour's MyCLUB and Al-Futtaim's Blue Rewards offer seamless digital experiences in the UAE, while Tamayouz by STC Pay in Saudi Arabia integrates financial services with loyalty benefits. Vodafone Qatar's Red Loyalty Program provides digital-first rewards linked to customer usage patterns in Qatar.
• The widespread use of smartphones (penetration exceeding 90% in the UAE and Saudi Arabia), rapid digital transformation, and increasing consumer preference for convenience drive businesses to adopt app-based loyalty solutions. Additionally, growing e-commerce transactions and mobile payment adoption encourage brands to integrate digital rewards into their platforms.
• More brands will shift towards digital loyalty ecosystems, integrating AI-driven personalization, gamification, and real-time rewards. Companies will also explore in-app engagement tools like push notifications and AI-powered recommendations to enhance customer retention.

Growth of Coalition Loyalty Programs Across Multiple Sectors

• Coalition loyalty programs, where multiple brands collaborate to offer shared rewards, are gaining traction across the Middle East. In the UAE, Etihad Guest allows customers to earn and redeem points with partner airlines, hotels, and retail outlets. STC's Qitaf Program integrates with major telecom, retail, and dining brands in Saudi Arabia. Similarly, NEOM's Vision 2030 initiatives promote multi-sector collaborations to create holistic loyalty ecosystems.
• Economic diversification efforts in countries like Saudi Arabia and the UAE encourage cross-industry partnerships. Businesses are leveraging coalition programs to expand customer reach while offering greater flexibility in reward redemption. The increasing spending power of Middle Eastern consumers also makes coalition models attractive.
• Coalition loyalty programs will become more integrated, particularly in the financial, travel, and retail sectors. The development of super apps and cross-sector collaborations will further enhance the value proposition for customers, enabling them to earn and redeem points across a wide network of businesses.

Rise of Subscription-Based Loyalty Models

• Subscription-based loyalty models, where customers pay a recurring fee for premium benefits, are gaining popularity in the Middle East. Amazon Prime UAE and KSA offer exclusive discounts, free shipping, and streaming services. Careem Plus, available in the UAE and Saudi Arabia, provides discounted rides, food delivery perks, and priority support. Talabat Pro offers free delivery and exclusive restaurant deals for a monthly fee in Qatar.
• The increasing demand for convenience, premium services, and exclusive deals is fueling the adoption of subscription-based loyalty. Additionally, consumers in the Middle East are willing to pay for VIP experiences, as seen in the success of airline and hospitality loyalty tiers. The rise of digital payments and auto-renewal subscription models also contributes to this trend.
• More industries, including retail, telecom, and entertainment, will introduce subscription-based loyalty tiers. Businesses will focus on offering high-value perks, such as personalized recommendations, free delivery, and VIP customer support, to justify subscription costs.

Increasing Focus on Personalization Through AI and Big Data

• AI-driven personalization is reshaping loyalty programs in the Middle East. Noon VIP in the UAE leverages customer purchase history to offer customized discounts, while Jarir Bookstore in Saudi Arabia uses AI-powered insights to tailor rewards based on buying behavior. In Egypt, Jumia’s loyalty program applies machine learning to analyze user preferences and suggest relevant promotions.
• The rapid growth of e-commerce increased digital transactions, and advancements in AI and big data analytics are making it easier for businesses to offer personalized loyalty experiences. Additionally, Middle Eastern consumers expect tailored rewards and exclusive offers, driving companies to enhance their data-driven strategies.
• AI-powered loyalty programs will become more widespread, with businesses using predictive analytics to refine customer segmentation and engagement. More brands will integrate real-time data tracking to offer hyper-personalized deals and dynamic rewards.

Expansion of ESG-Driven Loyalty Initiatives

• Environmental, social, and governance (ESG) principles are being incorporated into loyalty programs across the Middle East. Etihad Airways' Conscious Choices Program rewards travelers for making sustainable choices, such as using less plastic and opting for carbon-neutral flights. The Entertainer UAE has introduced incentives for eco-friendly purchases, while Saudi Arabia's Green Riyadh Initiative drives corporate sustainability-linked rewards.
• Government-led sustainability initiatives, rising consumer awareness of climate change, and corporate ESG commitments encourage brands to incorporate sustainability-focused rewards into loyalty programs.
• ESG-based loyalty programs will expand into new sectors, such as retail, travel, and financial services. More businesses will introduce rewards for ethical consumer choices, supporting regional sustainability goals.

Financial Inclusion and Loyalty Program Expansion in Emerging Markets

• Loyalty programs are being integrated into financial inclusion efforts, particularly in emerging markets like Egypt and Jordan. Vodafone Cash in Egypt offers transaction-based rewards, while e& money in the UAE incentivizes mobile banking adoption.
• The need for digital financial services in underbanked communities, increasing mobile payment adoption, and government-backed financial literacy programs are key drivers of this trend.
• Loyalty-linked financial inclusion initiatives will help bring more consumers into the digital economy. Partnerships between fintech companies, telecom providers, and retail brands will further drive adoption.

Competitive Landscape of the Loyalty Market in the Middle East

The Middle Eastern loyalty market is partially consolidated, with banking, telecom, and coalition programs leading the competitive landscape. The rise of super apps, fintech-driven rewards, and AI-powered personalization is increasing competition and consumer expectations. Over the next 2-4 years, consolidation will continue, with super apps, AI-driven engagement, and ESG-linked incentives reshaping how brands retain and engage customers in the region.

Competitive Intensity and Market Structure

• The growing dominance of digital-first and app-based loyalty programs: Loyalty programs in the Middle East are increasingly mobile-first, with leading players such as Al-Futtaim's Blue Rewards (UAE), Carrefour MyCLUB (UAE, Saudi Arabia), and Etihad Guest (UAE, GCC) offering seamless app-based engagement. These programs integrate AI-driven personalization and real-time digital rewards, setting a high competitive benchmark.
• Strong competition among coalition and industry-specific programs: Unlike Africa’s fragmented market, the Middle East has a growing number of coalition programs such as STC Qitaf (Saudi Arabia), Air Miles Middle East (UAE, Bahrain, Qatar), and NEOM’s cross-industry loyalty plans (Saudi Arabia). Meanwhile, individual brands such as Jarir Bookstore (Saudi Arabia) and Lulu Hypermarket (UAE, Oman, Bahrain) are strengthening retail-specific loyalty initiatives.
• Banking and fintech players competing for consumer engagement: The region’s high credit card penetration has enabled banks like Emirates NBD (UAE), Al Rajhi Bank (Saudi Arabia), and Qatar National Bank (QNB) to offer tiered cashback and points-based loyalty programs. Meanwhile, fintech startups such as Tabby (UAE, Saudi Arabia) and Tamara (Saudi Arabia) are integrating rewards into buy-now-pay-later (BNPL) and digital payment ecosystems, increasing competitive intensity.

Types of Players in the Loyalty Market

• Coalition and multi-brand loyalty programs dominate retail and travel: The Middle East has established coalition programs allowing users to earn and redeem points across multiple industries. For instance, Etihad Guest (UAE) and Air Miles Middle East (GCC) provide multi-sector rewards. At the same time, STC Qitaf (Saudi Arabia) collaborates with major brands, including fuel stations, hotels, and e-commerce platforms.
• Bank-led and fintech-driven rewards are shaping financial loyalty programs: Major banks such as First Abu Dhabi Bank (UAE), Riyad Bank (Saudi Arabia), and Qatar Islamic Bank (Qatar) are offering tiered credit card loyalty incentives, driving financial engagement. At the same time, fintech companies such as Careem Pay and PayTabs are integrating loyalty features into digital wallets and BNPL services.
• Retail, hospitality, and telecom players leading industry-specific loyalty initiatives: Major brands such as Carrefour, Lulu Hypermarket, and Al-Futtaim Group (UAE, Saudi Arabia, Qatar) dominate the retail-based loyalty landscape, while telecom operators like STC, Ooredoo, and Etisalat have built airtime and lifestyle rewards programs.

Market Fragmentation vs. Consolidation

• The UAE and Saudi Arabia are more consolidated, while the wider region remains fragmented. Major businesses dominate the loyalty ecosystem in Saudi Arabia and the UAE, with large banks, retailers, and travel brands consolidating customer engagement through multi-sector partnerships. However, the market remains more fragmented in Bahrain, Oman, and Egypt, with local businesses running independent loyalty initiatives.
• Super apps are driving partial consolidation in mobility and fintech loyalty programs. Platforms such as Careem (UAE, Saudi Arabia), Noon (UAE, Saudi Arabia, Egypt), and Talabat (GCC) are integrating cross-industry rewards and linking ride-hailing, food delivery, and e-commerce incentives within a single ecosystem. These super apps are creating a competitive challenge for standalone loyalty programs.
• Banking and travel loyalty programs are consolidating through partnerships: The financial services sector is witnessing increasing consolidation, as seen in Etihad Guest’s partnership with Emirates NBD and FAB’s tie-ups with multiple luxury brands. Similarly, airline loyalty programs such as Emirates Skywards and Saudia Alfursan are expanding their partnerships with hotel chains and retail groups.
• Strict regulations around financial loyalty programs: Unlike in some emerging markets, loyalty programs linked to financial services and digital payments in the Middle East must comply with strict government regulations. For instance, the UAE Central Bank and the Saudi Arabian Monetary Authority (SAMA) regulate cashback incentives and fintech-driven rewards programs, creating barriers for new entrants.
• High brand loyalty to existing players makes market penetration difficult: Many Middle Eastern consumers are already deeply engaged with established loyalty programs, such as Air Miles Middle East, Carrefour MyCLUB, and STC Qitaf. For new entrants, gaining consumer adoption requires heavy investment in personalized engagement and exclusive incentives.
• Government-backed loyalty and digital economy initiatives prefer local firms: Countries such as Saudi Arabia, the UAE, and Qatar prioritize local businesses and government-linked enterprises in their digital economy strategies. For instance, NEOM's smart city loyalty initiatives and Saudi Vision 2030 fintech programs provide a competitive advantage to local tech and financial firms, limiting foreign competition.

Outlook: Competitive Shifts Over the Next 2-4 Years

• Super apps and cross-industry partnerships will shape the loyalty landscape: More brands will consolidate loyalty programs into multi-service ecosystems, similar to Careem's loyalty expansion into financial services and retail partnerships. Integrating NEOM's digital economy with rewards-based incentives in Saudi Arabia will further redefine regional loyalty structures.
• AI-driven and hyper-personalized loyalty programs will become the standard: Retailers, banks, and travel brands will increase their reliance on AI-powered insights to offer predictive, behavior-driven rewards. For instance, Noon VIP in the UAE and FAB's loyalty engine already use AI to create dynamic, real-time loyalty engagement strategies.
• Sustainability-linked loyalty programs will gain traction: With Middle Eastern governments emphasizing sustainability initiatives, brands will introduce green loyalty incentives. For instance, Etihad Airways' Conscious Choices Program and the UAE’s Green Loyalty Initiative are among the first eco-driven rewards programs, signaling a future shift toward ESG-linked incentives.
Scope
Regional and country reports in this bundled offering provide in-depth analysis of loyalty programs. Below is a summary of key market segments:

 • Retail Sector Spend Value Trend Analysis
--Ecommerce Spend
--POS Spend

 Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators

Value Accumulated and Value Redemption Rate of Loyalty programs in 

• Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains
--Loyalty Schemes
--Loyalty Platforms

• Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type
--Points programs
--Tier-based programs
--Mission-driven programs
--Spend-based programs
--Gaming programs
--Free perks programs
--Subscription programs
--Community programs
--Refer a friend program
--Paid programs
--Cashback programs

• Loyalty Spend Market Size and Future Growth Dynamics by Channel
--In-Store
--Online
--Mobile

 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
--Seller Driven
--Payment Instrument Driven
--Others

• Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App
--Retail
--Financial Services
--Healthcare & Wellness
--Restaurants & Food Delivery
--Travel & Hospitality (Cabs, Hotels, Airlines)
--Telecoms
--Media & Entertainment
--Others

• Loyalty Spend Market Size and Future Growth Dynamics by Retail
--Diversified Retailers
--Department Stores
--Specialty Stores
--Clothing, Footwear & Accessories
--Toy & Hobby Shops
--Supermarket and Convenience Store
--Home Merchandise
--Other

• Loyalty Spend Market Size and Future Growth Dynamics by Accessibility
--Card Based Access
--Digital Access

• Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type
--B2C Consumers
--B2B Consumers

• Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
--Free
--Free + Premium
--Premium

• Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case
--Analytics and AI Driven
--Management Platform

• Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
--In House
--Third Party Vendor

• Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
--Cloud
--On-Premise

• Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms
--Software
--Services

• Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms
--Custom Built Platform
--Off the Shelf Platform

• Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
--By Age Group
--By Income Level
--By Gender
Reason to buy
• Insights on Strategy & Innovation: Navigate through future direction of the loyalty programs and platforms market by understanding strategic initiatives taken by key players to gain market share and innovation. 

• In-depth Understanding of Loyalty Market Dynamics at Regional and Country Level: Understand emerging opportunities and future direction of the loyalty programs and platforms market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs.

• Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics.

• Competitive Landscape: Get a snapshot of competitive landscape with key players and market share in your strategy by gaining insights into the current structure of the market.

• Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the loyalty sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market.

• Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments. 
Table of Contents
 This tittle is a bundled offering provides detailed 5 reports, covering regional insights along with data centric analysis at regional and country level:

1. Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
2. Israel Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
3. Saudi Arabia Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
4. Turkey Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
5. United Arab Emirates Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)

All the regional and country sections above follow the following table of contents covering 100 charts and 78 tables for each country / region:

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Loyalty Programs Definitions
1.4 Disclaimer

2 Retail Sector Market Size Analysis
2.1 Retail Industry Market Size, 2019-2028
2.2 Ecommerce Market Size, 2019-2028
2.3 POS Spend Trend Analysis, 2019-2028

3 Loyalty Spend Market Size and Future Growth Dynamics
3.1 Loyalty Spend Market Size and Future Growth Dynamics, 2019-2028
3.2 Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2023
3.3 Loyalty Spend Share by Functional Domains, 2019-2028
3.4 Loyalty Spend by Loyalty Schemes, 2019-2028
3.5 Loyalty Spend by Loyalty Platforms, 2019-2028

4 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
4.1 Loyalty Schemes Spend Share by Loyalty Program Type, 2023
4.2 Spend by Point-based Loyalty Program, 2019-2028
4.3 Spend by Tiered Loyalty Program, 2019-2028
4.4 Spend by Mission-driven Loyalty Program, 2019-2028
4.5 Spend by Spend-based Loyalty Program, 2019-2028
4.6 Spend by Gaming Loyalty Program, 2019-2028
4.7 Spend by Free Perks Loyalty Program, 2019-2028
4.8 Spend by Subscription Loyalty Program, 2019-2028
4.9 Spend by Community Loyalty Program, 2019-2028
4.1 Spend by Refer a Friend Loyalty Program, 2019-2028
4.11 Spend by Paid Loyalty Program, 2019-2028
4.12 Spend by Cashback Loyalty Program, 2019-2028

5 Loyalty Schemes Market Size and Future Growth Dynamics by Channel
5.1 Loyalty Schemes Spend Share by Channel, 2019-2028
5.2 Loyalty Spend by In-Store, 2019-2028
5.3 Loyalty Spend by Online, 2019-2028
5.4 Loyalty Spend by Mobile, 2019-2028

6 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
6.1 Loyalty Schemes Spend Share by Business Model, 2019-2028
6.2 Loyalty Spend by Seller Driven, 2019-2028
6.3 Loyalty Spend by Payment Instrument Driven, 2019-2028
6.4 Loyalty Spend by Other Segment, 2019-2028

7 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
7.1 Loyalty Schemes Spend Share by Key Sectors, 2019-2028
7.2 Loyalty Schemes Spend in Retail, 2019-2028
7.3 Loyalty Schemes Spend in Financial Services, 2019-2028
7.4 Loyalty Schemes Spend in Healthcare & Wellness, 2019-2028
7.5 Loyalty Schemes Spend in Restaurants & Food Delivery, 2019-2028
7.6 Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
7.7 Loyalty Schemes Spend in Telecoms, 2019-2028
7.8 Loyalty Schemes Spend in Media & Entertainment, 2019-2028
7.9 Loyalty Schemes Spend in Other, 2019-2028

8 Loyalty Schemes Spend in Key Sectors by Online Channel, 2019-2028
8.1 Online Loyalty Spend in Retail Segment, 2019-2028
8.2 Online Loyalty Spend in Financial Services, 2019-2028
8.3 Online Loyalty Spend in Healthcare & Wellness, 2019-2028
8.4 Online Loyalty Spend in Restaurants & Food Delivery, 2019-2028
8.5 Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
8.6 Online Loyalty Spend in Telecoms, 2019-2028
8.7 Online Loyalty Spend in Media & Entertainment, 2019-2028
8.8 Online Loyalty Spend in Other Segment, 2019-2028

9 In-Store Loyalty Schemes Spend in Key Sectors, 2019-2028
9.1 In-Store Loyalty Spend in Retail Segment, 2019-2028
9.2 In-Store Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
9.3 In-Store Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
9.4 In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
9.5 In-Store Loyalty Spend in Media & Entertainment Segment, 2019-2028
9.6 In-Store Loyalty Spend in Other Sector, 2019-2028

10 Mobile App Loyalty Schemes Spend in Key Sectors, 2019-2028
10.1 Mobile App Loyalty Spend in Retail Segment, 2019-2028
10.2 Mobile App Loyalty Spend in Financial Services Segment, 2019-2028
10.3 Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
10.4 Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
10.5 Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
10.6 Mobile App Loyalty Spend in Telecoms Segment, 2019-2028
10.7 Mobile App Loyalty Spend in Media & Entertainment Segment, 2019-2028
10.8 Mobile App Loyalty Spend in Other Segment, 2019-2028

11 Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
11.1 Loyalty Schemes Spend Share by Retail Segments, 2019-2028
11.2 Loyalty Retail Schemes Spend by Diversified Retailers, 2019-2028
11.3 Loyalty Retail Schemes Spend by Department Stores, 2019-2028
11.4 Loyalty Retail Schemes Spend by Specialty Stores, 2019-2028
11.5 Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories, 2019-2028
11.6 Loyalty Retail Schemes Spend by Toy & Hobby Shops, 2019-2028
11.7 Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2019-2028
11.8 Loyalty Retail Schemes Spend by Home Merchandise, 2019-2028
11.9 Loyalty Retail Schemes Spend by Other, 2019-2028

12 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Accessibility
12.1 Loyalty Schemes Spend Share by Accessibility, 2023 Vs 2028
12.2 Loyalty Spend by Card Based Access, 2019-2028
12.3 Loyalty Spend by Digital Access, 2019-2028

13 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
13.1 Loyalty Schemes Spend Share by Consumer Type, 2023 Vs 2028
13.2 Loyalty Schemes Spend by B2B Consumers, 2019-2028
13.3 Loyalty Spend by B2C Consumers, 2019-2028

14 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
14.1 Loyalty Schemes Spend Share by Membership Type, 2019-2028
14.2 Loyalty Membership Type Schemes Spend by Free, 2019-2028
14.3 Loyalty Membership Type Schemes Spend by Free + Premium, 2019-2028
14.4 Loyalty Membership Type Schemes Spend by Premium, 2019-2028

15 Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
15.1 Loyalty Platform Spend Share by Software Use Case, 2023 Vs 2028
15.2 Loyalty Software Platform Spend by Analytics and AI Driven, 2019-2028
15.3 Loyalty Software Platform Spend by Management Platform, 2019-2028

16 Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
16.1 Loyalty Platform Spend Share by Vendor/Solution Partner, 2023 Vs 2028
16.2 Loyalty Vendor/Solution Partner Platform Spend by In House, 2019-2028
16.3 Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2019-2028

17 Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
17.1 Loyalty Platform Spend Share by Deployment, 2023 Vs 2028
17.2 Loyalty Deployment Platform Spend by Cloud, 2019-2028
17.3 Loyalty Deployment Platform Spend by On-Premise, 2019-2028

18 Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
18.1 Loyalty Spend Share by Software vs. Services, 2023 Vs 2028
18.2 Loyalty Spend by Software, 2019-2028
18.3 Loyalty Spend by Services, 2019-2028

19 Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
19.1 Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2023 Vs 2028
19.2 Loyalty Software Platforms Spend by Custom Built Platform, 2019-2028
19.3 Loyalty Software Platforms Spend by Off the Shelf Platform, 2019-2028

20 Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
20.1 Loyalty Spend Share by Age Group, 2023
20.2 Loyalty Spend Share by Income Level, 2023
20.3 Loyalty Spend Share by Gender, 2023

21 Further Reading
21.1 About PayNXT360
21.2 Related Research
List Of Table
All regional and country reports mentioned above will have the following tables:

Table 1: Retail Industry Market Size (US$ Million), 2019-2028
Table 2: Ecommerce Market Size (US$ Million), 2019-2028
Table 3: POS Spend Market Size (US$ Million), 2019-2028
Table 4: Total Loyalty Spend (US$ Million), 2019-2028
Table 5: Loyalty Spend by Loyalty Schemes (US$ Million), 2019-2028
Table 6: Loyalty Spend by Loyalty Platforms (US$ Million), 2019-2028
Table 7: Spend by Point-based Loyalty Program (US$ Million), 2019-2028
Table 8: Spend by Tiered Loyalty Program (US$ Million), 2019-2028
Table 9: Spend by Mission-driven Loyalty Program (US$ Million), 2019-2028
Table 10: Spend by Spend-based Loyalty Program (US$ Million), 2019-2028
Table 11: Spend by Gaming Loyalty Program (US$ Million), 2019-2028
Table 12: Spend by Free Perks Loyalty Program (US$ Million), 2019-2028
Table 13: Spend by Subscription Loyalty Program (US$ Million), 2019-2028
Table 14: Spend by Community Loyalty Program (US$ Million), 2019-2028
Table 15: Spend by Refer a Friend Loyalty Program (US$ Million), 2019-2028
Table 16: Spend by Paid Loyalty Program (US$ Million), 2019-2028
Table 17: Spend by Cashback Loyalty Program (US$ Million), 2019-2028
Table 18: Loyalty Spend by In-Store (US$ Million), 2019-2028
Table 19: Loyalty Spend by Online (US$ Million), 2019-2028
Table 20: Loyalty Spend by Mobile (US$ Million), 2019-2028
Table 21: Loyalty Business Model Schemes Spend by Seller Driven (US$ Million), 2019-2028
Table 22: Loyalty Business Model Schemes Spend by Payment Instrument Driven (US$ Million), 2019-2028
Table 23: Loyalty Business Model Schemes Spend by Other Segment (US$ Million), 2019-2028
Table 24: Loyalty Schemes Spend in Retail (US$ Million), 2019-2028
Table 25: Loyalty Schemes Spend in Financial Services (US$ Million), 2019-2028
Table 26: Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2019-2028
Table 27: Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
Table 28: Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
Table 29: Loyalty Schemes Spend in Telecoms (US$ Million), 2019-2028
Table 30: Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2019-2028
Table 31: Loyalty Schemes Spend in Others (US$ Million), 2019-2028
Table 32: Online Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Table 33: Online Loyalty Spend in Financial Services  (US$ Million), 2019-2028
Table 34: Online Loyalty Spend in Healthcare & Wellness  (US$ Million), 2019-2028
Table 35: Online Loyalty Spend in Restaurants & Food Delivery  (US$ Million), 2019-2028
Table 36: Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines)  (US$ Million), 2019-2028
Table 37: Online Loyalty Spend in Telecoms  (US$ Million), 2019-2028
Table 38: Online Loyalty Spend in Media & Entertainment  (US$ Million), 2019-2028
Table 39: Online Loyalty Spend in Other Segments (US$ Million), 2019-2028
Table 40: In-Store Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Table 41: In-Store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
Table 42: In-Store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
Table 43: In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
Table 44: In-Store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
Table 45: In-Store Loyalty Spend in Other Sector (US$ Million), 2019-2028
Table 46: Mobile App Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Table 47: Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2019-2028
Table 48: Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
Table 49: Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
Table 50: Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
Table 51: Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2019-2028
Table 52: Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
Table 53: Mobile App Loyalty Spend in Other Segment (US$ Million), 2019-2028
Table 54: Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2019-2028
Table 55: Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2019-2028
Table 56: Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2019-2028
Table 57: Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories (US$ Million), 2019-2028
Table 58: Loyalty Retail Schemes Spend by Toy & Hobby Shops (US$ Million), 2019-2028
Table 59: Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2019-2028
Table 60: Loyalty Retail Schemes Spend by Home Merchandise (US$ Million), 2019-2028
Table 61: Loyalty Retail Schemes Spend by Other (US$ Million), 2019-2028
Table 62: Loyalty Spend by Card Based Access (US$ Million), 2019-2028
Table 63: Loyalty Spend by Digital Access (US$ Million), 2019-2028
Table 64: Loyalty Schemes Spend by B2B Consumers (US$ Million), 2019-2028
Table 65: Loyalty Schemes Spend by B2C Consumers (US$ Million), 2019-2028
Table 66: Loyalty Membership Type Schemes Spend by Free (US$ Million), 2019-2028
Table 67: Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2019-2028
Table 68: Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2019-2028
Table 69: Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2019-2028
Table 70: Loyalty Software Platform Spend by Management Platform (US$ Million), 2019-2028
Table 71: Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2019-2028
Table 72: Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2019-2028
Table 73: Loyalty Deployment Platform Spend by Cloud (US$ Million), 2019-2028
Table 74: Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2019-2028
Table 75: Loyalty Spend by Software (US$ Million), 2019-2028
Table 76: Loyalty Spend by Services (US$ Million), 2019-2028
Table 77: Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2019-2028
Table 78: Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2019-2028
List of figures
All regional and country reports mentioned above will have the following figures:

Figure 1: PayNXT360’s Methodology Framework
Figure 2: Retail Industry Market Size (US$ Million), 2019-2028
Figure 3: Ecommerce Market Size (US$ Million), 2019-2028
Figure 4: POS Spend Market Size (US$ Million), 2019-2028
Figure 5: Total Loyalty Spend (US$ Million), 2019-2028
Figure 6: Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate (%), 2023
Figure 7: Loyalty Spend Share by Functional Domains (%), 2019-2028
Figure 8: Loyalty Spend by Loyalty Schemes (US$ Million), 2019-2028
Figure 9: Loyalty Spend by Loyalty Platforms (US$ Million), 2019-2028
Figure 10: Loyalty Schemes Spend Share by Loyalty Program Type (%), 2023
Figure 11: Spend by Point-based Loyalty Program (US$ Million), 2019-2028
Figure 12: Spend by Tiered Loyalty Program (US$ Million), 2019-2028
Figure 13: Spend by Mission-driven Loyalty Program (US$ Million), 2019-2028
Figure 14: Spend by Spend-based Loyalty Program (US$ Million), 2019-2028
Figure 15: Spend by Gaming Loyalty Program (US$ Million), 2019-2028
Figure 16: Spend by Free Perks Loyalty Program (US$ Million), 2019-2028
Figure 17: Spend by Subscription Loyalty Program (US$ Million), 2019-2028
Figure 18: Spend by Community Loyalty Program (US$ Million), 2019-2028
Figure 19: Spend by Refer a Friend Loyalty Program (US$ Million), 2019-2028
Figure 20: Spend by Paid Loyalty Program (US$ Million), 2019-2028
Figure 21: Spend by Cashback Loyalty Program (US$ Million), 2019-2028
Figure 22: Loyalty Schemes Spend Share by Channel (%), 2019-2028
Figure 23: Loyalty Spend by In-Store (US$ Million), 2019-2028
Figure 24: Loyalty Spend by Online (US$ Million), 2019-2028
Figure 25: Loyalty Spend by Mobile (US$ Million), 2019-2028
Figure 26: Loyalty Schemes Spend Share by Business Model (%), 2019-2028
Figure 27: Loyalty Business Model Schemes Spend by Seller Driven (US$ Million), 2019-2028
Figure 28: Loyalty Business Model Schemes Spend by Payment Instrument Driven (US$ Million), 2019-2028
Figure 29: Loyalty Business Model Schemes Spend by Other Segment (US$ Million), 2019-2028
Figure 30: Loyalty Schemes Spend Share by Key Sectors (%), 2019-2028
Figure 31: Loyalty Schemes Spend in Retail (US$ Million), 2019-2028
Figure 32: Loyalty Schemes Spend in Financial Services (US$ Million), 2019-2028
Figure 33: Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2019-2028
Figure 34: Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
Figure 35: Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
Figure 36: Loyalty Schemes Spend in Telecoms (US$ Million), 2019-2028
Figure 37: Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2019-2028
Figure 38: Loyalty Schemes Spend in Other (US$ Million), 2019-2028
Figure 39: Loyalty Online Schemes Spend Share by Key Sectors (%), 2019-2028
Figure 40: Online Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Figure 41: Online Loyalty Spend in Financial Services  (US$ Million), 2019-2028
Figure 42: Online Loyalty Spend in Healthcare & Wellness  (US$ Million), 2019-2028
Figure 43: Online Loyalty Spend in Restaurants & Food Delivery  (US$ Million), 2019-2028
Figure 44: Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines)  (US$ Million), 2019-2028
Figure 45: Online Loyalty Spend in Telecoms  (US$ Million), 2019-2028
Figure 46: Online Loyalty Spend in Media & Entertainment  (US$ Million), 2019-2028
Figure 47: Online Loyalty Spend in Other Segment (US$ Million), 2019-2028
Figure 48: In-Store Loyalty Spend in Key Sectors (%), 2019-2028
Figure 49: In-Store Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Figure 50: In-Store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
Figure 51: In-Store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
Figure 52: In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
Figure 53: In-Store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
Figure 54: In-Store Loyalty Spend in Other Sector (US$ Million), 2019-2028
Figure 55: Mobile App Loyalty Spend in Key Sectors (%), 2019-2028
Figure 56: Mobile App Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Figure 57: Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2019-2028
Figure 58: Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
Figure 59: Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
Figure 60: Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
Figure 61: Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2019-2028
Figure 62: Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
Figure 63: Mobile App Loyalty Spend in Other Segment (US$ Million), 2019-2028
Figure 64: Loyalty Schemes Spend Share by Retail Segments (%), 2019-2028
Figure 65: Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2019-2028
Figure 66: Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2019-2028
Figure 67: Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2019-2028
Figure 68: Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories (US$ Million), 2019-2028
Figure 69: Loyalty Retail Schemes Spend by Toy & Hobby Shops (US$ Million), 2019-2028
Figure 70: Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2019-2028
Figure 71: Loyalty Retail Schemes Spend by Home Merchandise (US$ Million), 2019-2028
Figure 72: Loyalty Retail Schemes Spend by Other (US$ Million), 2019-2028
Figure 73: Loyalty Schemes Spend Share by Accessibility (%), 2023 Vs 2028
Figure 74: Loyalty Spend by Card Based Access (US$ Million), 2019-2028
Figure 75: Loyalty Spend by Digital Access (US$ Million), 2019-2028
Figure 76: Loyalty Schemes Spend Share by Consumer Type (%), 2023 Vs 2028
Figure 77: Loyalty Schemes Spend by B2B Consumers (US$ Million), 2019-2028
Figure 78: Loyalty Schemes Spend by B2C Consumers (US$ Million), 2019-2028
Figure 79: Loyalty Schemes Spend Share by Membership Type (%), 2019-2028
Figure 80: Loyalty Membership Type Schemes Spend by Free (US$ Million), 2019-2028
Figure 81: Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2019-2028
Figure 82: Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2019-2028
Figure 83: Loyalty Platform Spend Share by Software Use Case (%), 2023 Vs 2028
Figure 84: Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2019-2028
Figure 85: Loyalty Software Platform Spend by Management Platform (US$ Million), 2019-2028
Figure 86: Loyalty Platform Spend Share by Vendor/Solution Partner (%), 2023 Vs 2028
Figure 87: Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2019-2028
Figure 88: Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2019-2028
Figure 89: Loyalty Platform Spend Share by Deployment (%), 2023 Vs 2028
Figure 90: Loyalty Deployment Platform Spend by Cloud (US$ Million), 2019-2028
Figure 91: Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2019-2028
Figure 92: Loyalty Spend Share by Software vs. Services (%), 2023 Vs 2028
Figure 93: Loyalty Spend by Software (US$ Million), 2019-2028
Figure 94: Loyalty Spend by Services (US$ Million), 2019-2028
Figure 95: Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms (%), 2023 Vs 2028
Figure 96: Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2019-2028
Figure 97: Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2019-2028
Figure 98: Loyalty Spend Share by Age Group (%), 2023
Figure 99: Loyalty Spend Share by Income Level  (%), 2023
Figure 100: Loyalty Spend Share by Gender (%), 2023
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