According to PayNXT360, social commerce industry in Germany is expected to grow by 14.6% on annual basis to reach US$13,851.35 million in 2024. The social commerce industry is expected to grow steadi...
According to PayNXT360, social commerce industry in Germany is expected to grow by 14.6% on annual basis to reach US$13,851.35 million in 2024. The social commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 11.9% during 2024-2029. The social commerce GMV in the country will increase from US$12,082.76 million in 2023 to reach US$24,275.10 million by 2029. Social commerce in Germany is rapidly evolving, driven by changing consumer behaviours and technological advancements. Brands increasingly leverage social media platforms to engage with consumers, create immersive shopping experiences, and drive sales. The rise of live shopping, enhanced personalization through data analytics, and the importance of user-generated content are shaping the future of social commerce in Germany. As the market grows, retailers must remain agile and innovative to capitalize on emerging opportunities and navigate the competitive landscape effectively. Social commerce is rapidly reshaping the retail landscape in Germany, blending social media engagement with online shopping. Identify Key Trends and Developments in Social Commerce • Integrating Social-Media and E-commerce - The fusion of social media and e-commerce is becoming increasingly prominent in Germany. Platforms like Instagram, Facebook, and TikTok are enhancing their shopping functionalities, allowing users to discover and purchase products without leaving the app. This integration facilitates a seamless shopping experience, encouraging consumer participation in social commerce. • Rise of Live Shopping Events - Live shopping is gaining traction among German consumers, with brands hosting live events on platforms like Instagram and TikTok. These events allow brands to showcase products in real time, engage with viewers, and drive immediate purchases. The interactive nature of live shopping enhances consumer engagement and fosters a sense of community around brands. • Emphasizing Younger Consumers - Millennials and Gen Z are pivotal in driving social commerce growth in Germany. These demographics are more inclined to interact with brands on social media and make purchases directly through these platforms. Brands are adapting strategies to resonate with younger audiences, focusing on authenticity, community engagement, and visually appealing content. • Personalization Through Data Analytics - Data-driven personalization is becoming essential in social commerce. Brands leverage analytics to understand consumer behaviour and preferences, allowing for tailored recommendations and targeted marketing strategies. This approach enhances customer engagement and improves conversion rates, making the shopping experience more relevant to individual users. • Increasing User-Generated Content – User-generated content (UGC) is key to successful social commerce strategies. Brands encourage customers to share their experiences and product reviews on social media, providing authentic content that serves as social proof. Featuring UGC in marketing campaigns builds trust and credibility, driving consumer interest and sales. • Facebook's Investment in E-commerce Features - Facebook has been actively investing in enhancing its e-commerce features across its platforms. By improving shopping functionalities on Instagram and Facebook, the company aims to solidify its position as a leader in social commerce and provide brands with the tools needed to engage consumers effectively. Explore New Platforms and Partnerships • TikTok's Expansion into Social Commerce - TikTok is rapidly becoming a significant player in the German social commerce landscape. The platform has introduced features that enable users to shop directly from videos, enhancing the shopping experience. TikTok's partnership with Shopify allows merchants to create shoppable posts, simplifying the purchasing process for users and expanding their reach. • Instagram's Evolving Shopping Features - Instagram continues to enhance its shopping capabilities with features like Instagram Checkout and shoppable posts. These tools enable brands to sell products directly through their profiles, minimizing the need for users to navigate away from the app. The platform's emphasis on visual content aligns perfectly with consumer preferences, making it a powerful channel for social commerce. • Facebook's Marketplace Integration - Facebook's Marketplace is evolving to support social commerce initiatives in Germany. The platform integrates shopping features that enable users to discover and purchase products from local businesses and brands. This integration enhances user experience and fosters community engagement, allowing small businesses to reach a broader audience. • Pinterest's Shoppable Pins - Pinterest is capitalizing on its visual discovery platform by introducing shoppable pins. These pins allow users to purchase products directly from their feeds, making it easier for brands to connect with consumers. Pinterest's focus on lifestyle content aligns well with the growing trend of social commerce, providing brands with opportunities to showcase their products in a compelling context. • TikTok's Partnership with Shopify - TikTok's partnership with Shopify has enabled merchants to create shoppable posts directly on the platform. This collaboration enhances the shopping experience for users and allows brands to reach a broader audience through TikTok's engaging content format. Identify Key Sectors Adopting Social Commerce • Fashion and Beauty - The fashion and beauty sectors are leading the charge in social commerce adoption in Germany. Brands leverage platforms like Instagram and TikTok to showcase products through influencer partnerships and visually appealing content. The emphasis on aesthetics and personal expression resonates strongly with consumers in these categories, driving engagement and sales. • Home Goods and Décor - The home goods sector increasingly utilizes social commerce to reach consumers interested in home improvement and decor. Brands are showcasing products through engaging content on social media, tapping into the growing interest in home aesthetics, especially in the wake of the pandemic. This sector's focus on lifestyle resonates well with social commerce principles. • Food and Beverage - The food and beverage industry embraces social commerce by promoting products and engaging with consumers through social media. Brands share recipes, cooking tips, and user-generated content to foster a community around their products, driving engagement and sales. This approach enhances brand loyalty and encourages repeat purchases. • Health and Wellness - The health and wellness sector is leveraging social commerce to connect with consumers seeking fitness and wellness solutions. Brands use social media to share informative content, promote products, and engage with health-conscious audiences. This alignment with consumer interests positions health and wellness brands favourably in social commerce. This report provides a detailed data centric analysis of social commerce industry, covering market opportunities and risks. With over 50+ KPIs at country level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics. PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.
This report provides in-depth, data-centric analysis of social commerce in Germany. Below is a summary of key market segments: Germany Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2020-2029 Germany Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2020-2029 • Germany Social Commerce Industry Market Size and Forecast by Retail Product Categories, 2020-2029 --Clothing & Footwear --Beauty and Personal Care --Food & Grocery --Appliances and Electronics --Home Improvement --Travel --Hospitality • Germany Social Commerce Industry Market Size and Forecast by End Use Consumer Segment, 2020-2029 --B2B --B2C --C2C • Germany Social Commerce Industry Market Size and Forecast by End Use Device, 2020-2029 --Mobile --Desktop • Germany Social Commerce Industry Market Size and Forecast by Location, 2020-2029 --Domestic --Cross Border • Germany Social Commerce Industry Market Size and Forecast by Location, 2020-2029 --Tier-1 Cities --Tier-2 Cities --Tier-3 Cities • Germany Social Commerce Industry Market Size and Forecast by Payment Method, 2020-2029 --Credit Card --Debit Card --Bank Transfer --Prepaid Card --Digital & Mobile Wallet --Other Digital Payment --Cash • Germany Social Commerce Industry Market Size and Forecast by Platforms --Video Commerce --Social Network-Led Commerce --Social Reselling --Group Buying --Product Review Platforms • Germany Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour,2023 --By Age --By Income Level --By Gender
• In-Depth Insight into Social Commerce Market Dynamics: Gain a comprehensive understanding of social commerce market opportunities and significant trends, alongside projections for the 2020 to 2029 period. This insight is crucial for businesses looking to thrive in the expanding social commerce landscape. • Detailed Analysis of Opportunities by End-Use Sectors: Investigate the market dynamics within various end-use sectors to identify and evaluate emerging opportunities. This analysis enables businesses to tailor their strategies effectively and capitalize on growth potential in the social commerce market. • Formulate Targeted Social Commerce Strategies: Identify key growth segments and target specific opportunities to develop an effective social commerce strategy. Evaluate market-specific trends, drivers, and risks to ensure your approach aligns with consumer behaviors and preferences, ultimately enhancing engagement and conversions.
1. About this Report 1.1. Summary 1.2. Methodology 1.3. Social Commerce Definitions 1.4. Disclaimer 2. Germany Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 2.1. Germany Ecommerce – Gross Merchandise Value Trend Analysis, 2020-2029 2.2. Germany Ecommerce – Average Value Per Transaction Trend Analysis, 2020-2029 2.3. Germany Ecommerce – Transaction Volume Trend Analysis, 2020-2029 3. Germany Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 3.1. Germany Social Commerce – Gross Merchandise Value Trend Analysis, 2020-2029 3.2. Germany Social Commerce – Average Value Per Transaction Trend Analysis, 2020-2029 3.3. Germany Social Commerce – Transaction Volume Trend Analysis, 2020-2029 3.4. Germany Social Commerce Market Share Analysis by Key Players, 2023 4. Germany Social Commerce Industry Market Size and Forecast by Location 4.1. Germany Social Commerce Market Share by Location (%), 2023 4.2. Germany Social Commerce by Cross Border – Gross Merchandise Value Trend Analysis, 2020-2029 4.3. Germany Social Commerce by Domestic – Gross Merchandise Value Trend Analysis, 2020-2029 5. Germany Social Commerce Industry Market Size and Forecast by Product Categories 5.1. Germany Social Commerce Market Share by Product Categories (%), 2023 5.2. Germany Social Commerce Clothing & Footwear – Gross Merchandise Value Trend Analysis, 2020-2029 5.3. Germany Social Commerce Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2020-2029 5.4. Germany Social Commerce Food & Grocery – Gross Merchandise Value Trend Analysis, 2020-2029 5.5. Germany Social Commerce Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2020-2029 5.6. Germany Social Commerce Home Improvement – Gross Merchandise Value Trend Analysis, 2020-2029 5.7. Germany Social Commerce Travel – Gross Merchandise Value Trend Analysis, 2020-2029 5.8. Germany Social Commerce Accommodation – Gross Merchandise Value Trend Analysis, 2020-2029 6. Germany Social Commerce Industry Market Size and Forecast by End Use Consumer Segment 6.1. Germany Social Commerce Market Share by End Use Segment (%), 2023 6.2. Germany Social Commerce B2C Segment – Gross Merchandise Value Trend Analysis, 2020-2029 6.3. Germany Social Commerce B2B Segment – Gross Merchandise Value Trend Analysis, 2020-2029 6.4. Germany Social Commerce C2C Segment – Gross Merchandise Value Trend Analysis, 2020-2029 7. Germany Social Commerce Industry Market Size and Forecast by End Use Device 7.1. Germany Social Commerce Market Share by End Use Device (%), 2023 7.2. Germany Social Commerce by Mobile – Gross Merchandise Value Trend Analysis, 2020-2029 7.3. Germany Social Commerce by Desktop – Gross Merchandise Value Trend Analysis, 2020-2029 8. Germany Social Commerce Industry Market Size and Forecast by Cities 8.1. Germany Social Commerce Market Share by Cities (%), 2023 8.2. Germany Social Commerce by Tier-1 Cities – Gross Merchandise Value Trend Analysis, 2020-2029 8.3. Germany Social Commerce by Tier-2 Cities – Gross Merchandise Value Trend Analysis, 2020-2029 8.4. Germany Social Commerce by Tier-3 Cities – Gross Merchandise Value Trend Analysis, 2020-2029 9. Germany Social Commerce Industry Market Size and Forecast by Payment Method 9.1. Germany Social Commerce Market Share by Payment Method (%), 2023 9.2. Germany Social Commerce Payment by Credit Card – Gross Merchandise Value Trend Analysis, 2020-2029 9.3. Germany Social Commerce Payment by Debit Card – Gross Merchandise Value Trend Analysis, 2020-2029 9.4. Germany Social Commerce Payment by Bank Transfer – Gross Merchandise Value Trend Analysis, 2020-2029 9.5. Germany Social Commerce Payment by Prepaid Card – Gross Merchandise Value Trend Analysis, 2020-2029 9.6. Germany Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2020-2029 9.7. Germany Social Commerce Payment by Other Digital Payment – Gross Merchandise Value Trend Analysis, 2020-2029 9.8. Germany Social Commerce Payment by Cash – Gross Merchandise Value Trend Analysis, 2020-2029 10. Germany Social Commerce Industry Market Size and Forecast by Platforms 10.1. Germany Social Commerce Market Share by Platforms Method (%), 2023 10.2. Germany Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value Trend Analysis, 2020-2029 10.3. Germany Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value Trend Analysis, 2020-2029 10.4. Germany Social Commerce Platforms by Social Reselling – Gross Merchandise Value Trend Analysis, 2020-2029 10.5. Germany Social Commerce Platforms by Group Buying – Gross Merchandise Value Trend Analysis, 2020-2029 10.6. Germany Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value Trend Analysis, 2020-2029 11. Germany Social Commerce Industry Market Size and Forecast by Contents 11.1. Germany Social Commerce Market Share by Contents (%), 2023 11.2. Germany Social Commerce Contents by Live Streamers – Gross Merchandise Value Trend Analysis, 2020-2029 11.3. Germany Social Commerce Contents by Gaming Streamers – Gross Merchandise Value Trend Analysis, 2020-2029 11.4. Germany Social Commerce Contents by Reels – Gross Merchandise Value Trend Analysis, 2020-2029 11.5. Germany Social Commerce Contents by Influencers – Gross Merchandise Value Trend Analysis, 2020-2029 11.6. Germany Social Commerce Contents by Stories – Gross Merchandise Value Trend Analysis, 2020-2029 12. Germany Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour 12.1. Germany Social Commerce Spend Share by Age Group, 2023 12.2. Germany Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis, 2020-2029 12.3. Germany Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis, 2020-2029 12.4. Germany Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis, 2020-2029 12.5. Germany Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis, 2020-2029 12.6. Germany Social Commerce Share by Income Level, 2023 12.7. Germany Social Commerce Share by Gender, 2023 13. Further Reading 13.1. About PayNXT360 13.2. Related Research
Table 1: Germany Ecommerce – Gross Merchandise Value (US$ Million), 2020-2029 Table 2: Germany Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Table 3: Germany Ecommerce – Transaction Volume (Million), 2020-2029 Table 4: Germany Social Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Table 5: Germany Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Table 6: Germany Social Commerce – Transaction Volume (Million), 2020-2029 Table 7: Germany Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2020-2029 Table 8: Germany Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2020-2029 Table 9: Germany Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2020-2029 Table 10: Germany Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2020-2029 Table 11: Germany Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2020-2029 Table 12: Germany Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2020-2029 Table 13: Germany Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2020-2029 Table 14: Germany Social Commerce Travel – Gross Merchandise Value (US$ Million), 2020-2029 Table 15: Germany Social Commerce Accommodation – Gross Merchandise Value (US$ Million), 2020-2029 Table 16: Germany Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Table 17: Germany Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2020-2029 Table 18: Germany Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Table 19: Germany Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2020-2029 Table 20: Germany Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2020-2029 Table 21: Germany Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Table 22: Germany Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Table 23: Germany Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Table 24: Germany Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2020-2029 Table 25: Germany Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2020-2029 Table 26: Germany Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2020-2029 Table 27: Germany Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2020-2029 Table 28: Germany Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2020-2029 Table 29: Germany Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2020-2029 Table 30: Germany Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2020-2029 Table 31: Germany Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2020-2029 Table 32: Germany Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Table 33: Germany Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2020-2029 Table 34: Germany Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2020-2029 Table 35: Germany Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2020-2029 Table 36: Germany Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Table 37: Germany Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Table 38: Germany Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2020-2029 Table 39: Germany Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2020-2029 Table 40: Germany Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2020-2029 Table 41: Germany Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Table 42: Germany Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Table 43: Germany Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Table 44: Germany Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 1: PayNXT360’s Methodology Framework Figure 2: Germany Ecommerce – Gross Merchandise Value (US$ Million), 2020-2029 Figure 3: Germany Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Figure 4: Germany Ecommerce – Transaction Volume (Million), 2020-2029 Figure 5: Germany Social Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Figure 6: Germany Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2020-2029 Figure 7: Germany Social Commerce – Transaction Volume (Million), 2020-2029 Figure 8: Germany Social Commerce – Market Share Analysis by Key Players (%), 2023 Figure 9: Germany Social Commerce Market Share by Location (%), 2023 Figure 10: Germany Social Commerce by Cross-border – Gross Merchandise Value (US$ Million), 2020-2029 Figure 11: Germany Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2020-2029 Figure 12: Germany Social Commerce Market Share by Product Categories (%), 2023 Figure 13: Germany Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2020-2029 Figure 14: Germany Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2020-2029 Figure 15: Germany Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2020-2029 Figure 16: Germany Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2020-2029 Figure 17: Germany Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2020-2029 Figure 18: Germany Social Commerce Travel – Gross Merchandise Value (US$ Million), 2020-2029 Figure 19: Germany Social Commerce Accommodation – Gross Merchandise Value (US$ Million), 2020-2029 Figure 20: Germany Social Commerce Market Share by End Use Segment (%), 2023 Figure 21: Germany Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 22: Germany Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 23: Germany Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 24: Germany Social Commerce Market Share by End Use Device (%), 2023 Figure 25: Germany Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2020-2029 Figure 26: Germany Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2020-2029 Figure 27: Germany Social Commerce Market Share by Cities (%), 2023 Figure 28: Germany Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Figure 29: Germany Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Figure 30: Germany Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2020-2029 Figure 31: Germany Social Commerce Market Share by Payment Method (%), 2023 Figure 32: Germany Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2020-2029 Figure 33: Germany Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2020-2029 Figure 34: Germany Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2020-2029 Figure 35: Germany Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2020-2029 Figure 36: Germany Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2020-2029 Figure 37: Germany Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2020-2029 Figure 38: Germany Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2020-2029 Figure 39: Germany Social Commerce Market Share by Platforms Method (%), 2023 Figure 40: Germany Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2020-2029 Figure 41: Germany Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2020-2029 Figure 42: Germany Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2020-2029 Figure 43: Germany Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2020-2029 Figure 44: Germany Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2020-2029 Figure 45: Germany Social Commerce Market Share by Contents (%), 2023 Figure 46: Germany Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Figure 47: Germany Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2020-2029 Figure 48: Germany Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2020-2029 Figure 49: Germany Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2020-2029 Figure 50: Germany Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2020-2029 Figure 51: Germany Social Commerce Share by Age Group (%), 2023 Figure 52: Germany Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 53: Germany Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 54: Germany Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 55: Germany Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029 Figure 56: Germany Social Commerce Share by Income Level (%), 2023 Figure 57: Germany Social Commerce Share by Gender (%), 2023
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