According to PayNXT360, loyalty market in Australia is expected to grow by 15.5% on annual basis to reach US$1,205.4 million in 2025. In value terms, the loyalty market in the country has recorded a...
According to PayNXT360, loyalty market in Australia is expected to grow by 15.5% on annual basis to reach US$1,205.4 million in 2025. In value terms, the loyalty market in the country has recorded a CAGR of 17.5% during 2020-2024. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 13.0% during 2025-2029. Loyalty market in the country is expected to increase from US$1,044.0 million in 2024 to reach US$1,963.8 million by 2029. This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of end-use sectors and market segments in Australia. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics. PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities. Key Insights The loyalty program market in Australia has seen notable developments influenced by evolving consumer behaviors, economic pressures, and technological advancements. Below are the key trends, their underlying drivers, and their projected impact over the next 2-4 years. Increased Consumer Participation in Loyalty Programs Australian consumers are increasingly enrolling and actively participating in loyalty programs. Over 86% of Australian consumers are members of at least one loyalty program, and around half actively engage with them. Programs like Flybuys (Coles Group) and Everyday Rewards (Woolworths) continue to dominate due to their broad reach and variety of benefits. • Rising living costs have pushed consumers to find more value in their spending, making loyalty programs attractive. Programs offering fuel discounts, grocery cashback, and free products are particularly sought after. • Leading supermarkets like Coles and Woolworths are heavily investing in loyalty schemes, so smaller businesses must follow suit to remain competitive. • This trend will intensify as consumers rely on loyalty benefits to counterbalance inflationary pressures. Retailers may expand loyalty benefits to target high-frequency shoppers, fostering deeper consumer engagement. Growing Adoption of Technology in Loyalty Programs Loyalty programs in Australia are integrating advanced technologies, such as artificial intelligence, mobile apps, and digital wallets, to enhance the customer experience. Woolworths' Everyday Rewards app provides personalized offers, digital receipts, and a point-tracking system. Qantas Frequent Flyer similarly uses app-based engagement to provide updates on flight points and travel discounts. • The proliferation of smartphones and digital platforms has increased demand for convenience and personalization. • Australian businesses, particularly in the retail sector, adopt affordable, scalable technologies to offer tailored rewards. AI and data analytics play a significant role in delivering customized experiences. • Technology adoption will likely become a standard feature across loyalty programs. Businesses that fail to adapt may lose market relevance, especially among younger, tech-savvy demographics. Increased personalization could also lead to higher consumer retention and spending. Regulatory Scrutiny on Loyalty Program Structures Australian loyalty programs, especially those linked to credit cards, are under greater regulatory scrutiny. In 2024, the federal government announced a crackdown on excessive credit card fees tied to loyalty schemes, which could impact programs like Qantas Frequent Flyer and Velocity Rewards. • Regulatory bodies, such as the Australian Competition and Consumer Commission (ACCC), aim to protect consumers from unfair practices, hidden costs, and opaque point valuation systems. • Increased consumer demand for transparency and fairness has pushed regulators to intervene. • As regulations tighten, loyalty programs tied to financial products must revamp their offerings. Retailers may diversify into direct partnerships, focusing on non-credit-based reward mechanisms to maintain consumer trust and participation. Rise of Coalition Loyalty Programs Coalition loyalty programs, where multiple brands collaborate to offer shared benefits, are expanding in Australia. Flybuys remains a leading example, with partnerships spanning Coles, Kmart, Target, and Liquorland. This model allows consumers to earn and redeem points across a diverse network. • Coalition programs appeal to customers by offering broader earning and redemption options. • Partnering businesses gain access to shared consumer data and expanded customer bases without the cost of developing standalone programs. • Coalition programs are expected to grow as businesses join networks to increase reach and share consumer insights. This could lead to more competitive, collaborative loyalty ecosystems that benefit both businesses and consumers. Shift Toward Sustainable and Ethical Rewards Sustainability is becoming a core component of Australian loyalty programs. Brands are increasingly offering rewards that promote environmental initiatives. For instance, Woolworths allows customers to donate Everyday Rewards points to conservation projects, and Qantas Frequent Flyer has introduced carbon offset options. • Growing awareness around climate change and ethical consumption has led Australian consumers to prioritize brands aligned with their values. • Businesses leverage sustainability to strengthen their public image and align with global Environmental, Social, and Governance (ESG) trends. • Sustainability-linked rewards will likely become mainstream, especially in the retail and travel sectors. Businesses adopting these initiatives may experience stronger brand loyalty and attract environmentally conscious consumers. Integration of Gamification Elements Gamification is being incorporated into loyalty programs to increase engagement. For example, MyDanMurphy's app incorporates gamified challenges and exclusive member offers. Other brands experiment with tiered levels, surprise rewards, and interactive competitions. • Gamification drives repeat visits and increased engagement, particularly among younger audiences. • Businesses use gamification to stand out in a crowded loyalty program market. • Gamification will likely expand across industries as businesses focus on delivering engaging and memorable customer experiences. However, poorly executed initiatives may result in limited long-term success. Competitive Landscape and Regulatory Changes in Australia's Loyalty Program Market Australia's loyalty program market is dynamic and characterized by innovation, competition, and regulatory evolution. However, the dominance of major players such as Qantas Frequent Flyer, Flybuys, and Woolworths Everyday Rewards presents high entry barriers for new players. To remain competitive, companies are increasingly adopting advanced technologies, such as AI-driven personalization and blockchain, while focusing on partnerships and sustainability initiatives to differentiate their offerings. Ongoing digital transformation, regulatory changes, and shifts in consumer behavior will likely shape the future of Australia's loyalty program market. Programs that embrace hyper-personalized rewards, eco-friendly incentives, and transparent policies stand to gain consumer trust and loyalty. Meanwhile, new entrants and smaller players must innovate to carve out a niche in a highly competitive landscape dominated by resource-rich incumbents. By aligning with evolving consumer preferences and ensuring regulatory compliance, businesses can unlock the full potential of loyalty programs in this mature yet fast-evolving market. Current State of Australia’s Loyalty Program Market • Australia's loyalty program market is well-established, driven by major players such as Qantas Frequent Flyer and Woolworths Everyday Rewards. However, evolving customer demands for more personalized rewards and flexible redemption options push companies to innovate. For instance, Woolworths' Everyday Rewards has expanded its offering to include partnerships with brands such as Bupa for health-related rewards. • Australians participate in loyalty programs, with retail-focused initiatives such as Flybuys and financial institution rewards programs seeing significant membership. Coles' Flybuys, for instance, partners with major brands like Kmart and Target, consolidating customer benefits and ensuring high engagement. • Companies are increasingly adopting digital tools, such as mobile apps for real-time point tracking, to improve user experiences. Flybuys' app, for instance, allows members to viewpoints and offers and redeem rewards instantly. Programs like Qantas' "Green Tier" initiative also cater to sustainability-conscious consumers by rewarding eco-friendly behavior. Competition Intensity in Australia’s Loyalty Market • The market is led by dominant players like Qantas Frequent Flyer, Woolworths, and Coles, making it challenging for smaller programs to compete. These major players leverage extensive partner networks, such as Qantas’ tie-ups with Woolworths and BP, which amplify the program's value and customer reach. • Companies compete to integrate cutting-edge technology for loyalty point security, such as AI-powered personalization and blockchain. For instance, Virgin Australia's Velocity program uses AI to analyze member preferences and deliver personalized travel offers, enhancing customer retention. • Australian consumers are highly price-conscious, pushing companies to design lucrative rewards and easy redemption processes. Woolworths Everyday Rewards, for instance, attracts price-sensitive shoppers by offering immediate cash discounts at checkout or converting points into Qantas Frequent Flyer miles, making it an attractive choice for a broad consumer base. Types of Players • Retail giants such as Woolworths and Coles dominate with well-established programs (Everyday Rewards and Flybuys), leveraging strong brand equity and vast customer bases. Their partnerships with third-party brands provide additional value to members. • Banks like the Commonwealth Bank and ANZ integrate loyalty into their credit card offerings, linking rewards to spending on retail and travel. These institutions focus on seamless redemption processes to attract high-value customers. • Startups innovate with digital platforms that offer multi-brand loyalty schemes, catering to tech-savvy consumers seeking flexibility. Cryptocurrency-based rewards and gamified platforms are gaining traction among younger audiences. Market Structure • The market features dominant players like Woolworths and Qantas but includes niche players targeting specific demographics. While larger firms benefit from extensive resources and partnerships, smaller programs often rely on innovation to stand out. • Smaller players compete by introducing eco-friendly rewards or unique models, while dominant firms rely on their established presence. This fragmentation creates opportunities for niche players but challenges their scalability. • New entrants must offer unique value propositions to compete with established loyalty programs, providing attractive rewards and seamless customer experiences. • Building an extensive network for reward redemption is costly and time-consuming, limiting smaller players from scaling quickly. • Adhering to evolving data privacy and consumer protection regulations increases operational complexity, especially for new entrants. Future Competitive Landscape • Loyalty programs are expected to increasingly adopt advanced technologies such as AI for hyper-personalized recommendations and blockchain for secure point management. For instance, Qantas uses AI to analyze member preferences and offer tailored travel deals, enhancing customer satisfaction. Similarly, startups like Loyyal leverage blockchain to streamline reward tracking and prevent fraud, providing a secure and transparent loyalty ecosystem. • Collaborative loyalty ecosystems will likely grow, allowing businesses to provide more value through coalition programs. Flybuys, for instance, has successfully expanded partnerships to include brands like Bunnings and Officeworks, enabling members to earn and redeem points across various sectors. This trend will encourage more businesses to align with coalition models to attract diverse customer segments. • Programs offering sustainability-focused incentives will gain traction as consumer preferences increasingly prioritize ethical and eco-friendly practices. Qantas' "Green Tier" initiative, which rewards members for reducing their environmental footprint through carbon offsetting and sustainable travel choices, is a prime example of how loyalty programs can align with sustainability goals. Regulatory Changes Impacting Loyalty Programs • The proposed Privacy Legislation Amendment aims to enhance customer data collection, storage, and use. Programs must invest in secure systems to comply with these evolving regulations. • Stricter ACCC guidelines will require programs to ensure transparency in redemption policies and point expiration practices, improving consumer trust. • Programs offering sustainability incentives must ensure adherence to new greenwashing regulations, requiring evidence-based claims about their environmental impact.
This report provides in-depth, data-centric analysis of loyalty programs in Australia. Below is a summary of key market segments: • Australia Retail Sector Spend Value Trend Analysis --Ecommerce Spend --POS Spend Australia Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators Value Accumulated and Value Redemption Rate of Loyalty programs in Australia • Australia Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains --Loyalty Schemes --Loyalty Platforms • Australia Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type --Points programs --Tier-based programs --Mission-driven programs --Spend-based programs --Gaming programs --Free perks programs --Subscription programs --Community programs --Refer a friend program --Paid programs --Cashback programs • Australia Loyalty Spend Market Size and Future Growth Dynamics by Channel --In-Store --Online --Mobile Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model --Seller Driven --Payment Instrument Driven --Others • Australia Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors --Retail --Financial Services --Healthcare & Wellness --Restaurants & Food Delivery --Travel & Hospitality (Cabs, Hotels, Airlines) --Telecoms --Media & Entertainment --Others • Australia Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online --Retail --Financial Services --Healthcare & Wellness --Restaurants & Food Delivery --Travel & Hospitality (Cabs, Hotels, Airlines) --Telecoms --Media & Entertainment --Others • Australia Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store --Retail --Financial Services --Healthcare & Wellness --Restaurants & Food Delivery --Travel & Hospitality (Cabs, Hotels, Airlines) --Telecoms --Media & Entertainment --Others •Australia Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App --Retail --Financial Services --Healthcare & Wellness --Restaurants & Food Delivery --Travel & Hospitality (Cabs, Hotels, Airlines) --Telecoms --Media & Entertainment --Others • Australia Loyalty Spend Market Size and Future Growth Dynamics by Retail --Diversified Retailers --Department Stores --Specialty Stores --Clothing, Footwear & Accessories --Toy & Hobby Shops --Supermarket and Convenience Store --Home Merchandise --Other • Australia Loyalty Spend Market Size and Future Growth Dynamics by Accessibility --Card Based Access --Digital Access • Australia Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type --B2C Consumers --B2B Consumers • Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type --Free --Free + Premium --Premium • Australia Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case --Analytics and AI Driven --Management Platform • Australia Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner --In House --Third Party Vendor • Australia Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment --Cloud --On-Premise • Australia Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms --Software --Services • Australia Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms --Custom Built Platform --Off the Shelf Platform • Australia Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour --By Age Group --By Income Level --By Gender
• Insights on Strategy & Innovation: Navigate through future direction of the loyalty programs and platforms market by understanding strategic initiatives taken by key players to gain market share and innovation. • In-depth Understanding of Loyalty Market Dynamics in Australia: Understand emerging opportunities and future direction of the loyalty programs and platforms market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs. • Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics. • Competitive Landscape: Get a snapshot of competitive landscape with key players and market share in Australia. Formulate your strategy by gaining insights into the current structure of the market. • Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the loyalty sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market. • Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments.
1 About this Report 1.1 Summary 1.2 Methodology 1.3 Definitions 1.4 Disclaimer 2 Australia Retail Sector Market Size Trend Analysis 2.1 Australia Retail Industry Market Size, 2020-2029 2.2 Australia Ecommerce Market Size, 2020-2029 2.3 Australia POS Market Size Trend Analysis, 2020-2029 3 Australia Loyalty Spend Market Size and Future Growth Dynamics 3.1 Australia Loyalty Spend Market Size and Future Growth Dynamics, 2020-2029 3.2 Australia Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2024 3.3 Australia Loyalty Spend Share by Functional Domains, 2020-2029 3.4 Australia Loyalty Spend by Loyalty Schemes, 2020-2029 3.5 Australia Loyalty Spend by Loyalty Platforms, 2020-2029 4 Australia Loyalty Programs Sector Insights and Outlook: Trends, Strategy, and Competitive Landscape 4.1 Analysis of Key Trends and Drivers 4.2 Competitive Landscape of Loyalty Programs in Australia 4.3 Strategy and Innovation in Loyalty Programs Australia 5 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type 5.1 Australia Loyalty Schemes Spend Share by Loyalty Program Type, 2024 5.2 Australia Spend by Point-based Loyalty Program, 2020-2029 5.3 Australia Spend by Tiered Loyalty Program, 2020-2029 5.4 Australia Spend by Mission-driven Loyalty Program, 2020-2029 5.5 Australia Spend by Spend-based Loyalty Program, 2020-2029 5.6 Australia Spend by Gaming Loyalty Program, 2020-2029 5.7 Australia Spend by Free Perks Loyalty Program, 2020-2029 5.8 Australia Spend by Subscription Loyalty Program, 2020-2029 5.9 Australia Spend by Community Loyalty Program, 2020-2029 5.10 Australia Spend by Refer a Friend Loyalty Program, 2020-2029 5.11 Australia Spend by Paid Loyalty Program, 2020-2029 5.12 Australia Spend by Cashback Loyalty Program, 2020-2029 6 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Channel 6.1 Australia Loyalty Schemes Spend Share by Channel, 2020-2029 6.2 Australia Loyalty Spend by In-Store, 2020-2029 6.3 Australia Loyalty Spend by Online, 2020-2029 6.4 Australia Loyalty Spend by Mobile, 2020-2029 7 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model 7.1 Australia Loyalty Schemes Spend Share by Business Model, 2020-2029 7.2 Australia Loyalty Spend by Seller Driven, 2020-2029 7.3 Australia Payment Instrument Driven Loyalty Program Spend, 2020-2029 7.4 Australia Loyalty Spend by Other Segment, 2020-2029 8 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors 8.1 Australia Loyalty Schemes Spend Share by Key Sectors, 2024 & 2029 8.2 Australia Loyalty Schemes Spend in Retail, 2020-2029 8.3 Australia Loyalty Schemes Spend in Financial Services, 2020-2029 8.4 Australia Loyalty Schemes Spend in Healthcare & Wellness, 2020-2029 8.5 Australia Loyalty Schemes Spend in Restaurants & Food Delivery, 2020-2029 8.6 Australia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029 8.7 Australia Loyalty Schemes Spend in Telecoms, 2020-2029 8.8 Australia Loyalty Schemes Spend in Media & Entertainment, 2020-2029 8.9 Australia Loyalty Schemes Spend in Other, 2020-2029 9 Australia Loyalty Schemes Spend in Key Sectors by Online Channel, 2024 & 2029 9.1 Australia Online Loyalty Spend in Retail Segment, 2020-2029 9.2 Australia Online Loyalty Spend in Financial Services, 2020-2029 9.3 Australia Online Loyalty Spend in Healthcare & Wellness, 2020-2029 9.4 Australia Online Loyalty Spend in Restaurants & Food Delivery, 2020-2029 9.5 Australia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029 9.6 Australia Online Loyalty Spend in Telecoms, 2020-2029 9.7 Australia Online Loyalty Spend in Media & Entertainment, 2020-2029 9.8 Australia Online Loyalty Spend in Other Segment, 2020-2029 10 Australia In-store Loyalty Spend in Key Sectors, 2024 & 2029 10.1 Australia In-store Loyalty Spend in Retail Segment, 2020-2029 10.2 Australia In-store Loyalty Spend in Healthcare & Wellness Segment, 2020-2029 10.3 Australia In-store Loyalty Spend in Restaurants & Food Delivery Segment, 2020-2029 10.4 Australia In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2020-2029 10.5 Australia In-store Loyalty Spend in Media & Entertainment Segment, 2020-2029 10.6 Australia In-store Loyalty Spend in Other Sector, 2020-2029 11 Australia Mobile App Loyalty Schemes Spend in Key Sectors, 2024 Vs 2029 11.1 Australia Mobile App Loyalty Spend in Retail Segment, 2020-2029 11.2 Australia Mobile App Loyalty Spend in Financial Services Segment, 2020-2029 11.3 Australia Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2020-2029 11.4 Australia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2020-2029 11.5 Australia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2020-2029 11.6 Australia Mobile App Loyalty Spend in Telecoms Segment, 2020-2029 11.7 Australia Mobile App Loyalty Spend in Media & Entertainment Segment, 2020-2029 11.8 Australia Mobile App Loyalty Spend in Other Segment, 2020-2029 12 Australia Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics 12.1 Australia Loyalty Schemes Spend Share by Retail Segments, 2020-2029 12.2 Australia Loyalty Retail Schemes Spend by Diversified Retailers, 2020-2029 12.3 Australia Loyalty Retail Schemes Spend by Department Stores, 2020-2029 12.4 Australia Loyalty Retail Schemes Spend by Specialty Stores, 2020-2029 12.5 Australia Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2020-2029 12.6 Australia Loyalty Retail Schemes Spend by Other, 2020-2029 13 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Digital vs. Card-based 13.1 Australia Loyalty Schemes Spend Share by Digital vs. Card-based, 2024 Vs 2029 13.2 Australia Loyalty Spend by Card Based Access, 2020-2029 13.3 Australia Loyalty Spend by Digital Access, 2020-2029 14 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type 14.1 Australia Loyalty Schemes Spend Share by Consumer Type, 2024 Vs 2029 14.2 Australia Loyalty Schemes Spend by B2B Consumers, 2020-2029 14.3 Australia Loyalty Spend by B2C Consumers, 2020-2029 15 Australia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type 15.1 Australia Loyalty Schemes Spend Share by Membership Type, 2020-2029 15.2 Australia Loyalty Membership Type Schemes Spend by Free, 2020-2029 15.3 Australia Loyalty Membership Type Schemes Spend by Free + Premium, 2020-2029 15.4 Australia Loyalty Membership Type Schemes Spend by Premium, 2020-2029 16 Australia Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty Programs, 2020-2029 16.1 Australia Loyalty Spend by Embedded Loyalty Programs, 2020-2029 16.2 Australia Loyalty Spend by Non-Embedded Loyalty Programs, 2020-2029 17 Australia Loyalty Spend Share by use of AI, 2020-2029 17.1 Australia Loyalty Spend by AI Driven Loyalty Program, 2020-2029 17.2 Australia Loyalty Spend by Blockchain Driven Loyalty Program, 2020-2029 18 Australia Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case 18.1 Australia Loyalty Platform Spend Share by Software Use Case, 2024 Vs 2029 18.2 Australia Loyalty Software Platform Spend by Analytics and AI Driven, 2020-2029 18.3 Australia Loyalty Software Platform Spend by Management Platform, 2020-2029 19 Australia Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/ Solution Partner 19.1 Australia Loyalty Platform Spend Share by Vendor/ Solution Partner, 2024 Vs 2029 19.2 Australia Loyalty Vendor/ Solution Partner Platform Spend by In-house, 2020-2029 19.3 Australia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2020-2029 20 Australia Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment 20.1 Australia Loyalty Platform Spend Share by Deployment, 2024 Vs 2029 20.2 Australia Loyalty Deployment Platform Spend by Cloud, 2020-2029 20.3 Australia Loyalty Deployment Platform Spend by On-Premise, 2020-2029 21 Australia Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services 21.1 Australia Loyalty Spend Share by Software vs. Services, 2024 Vs 2029 21.2 Australia Loyalty Spend by Software, 2020-2029 21.3 Australia Loyalty Spend by Services, 2020-2029 22 Australia Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms 22.1 Australia Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2024 Vs 2029 22.2 Australia Loyalty Software Platforms Spend by Custom Built Platform, 2020-2029 22.3 Australia Loyalty Software Platforms Spend by Off the Shelf Platform, 2020-2029 23 Australia Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour 23.1 Australia Loyalty Spend Share by Age Group, 2024 23.2 Australia Loyalty Spend Share by Income Level, 2024 23.3 Australia Loyalty Spend Share by Gender, 2024 24 Further Reading 24.1 About PayNXT360 24.2 Related Research
Table 1: Australia Retail Industry Market Size (US$ Million), 2020-2029 Table 2: Australia Ecommerce Market Size (US$ Million), 2020-2029 Table 3: Australia POS Market Size (US$ Million), 2020-2029 Table 4: Australia Total Loyalty Spend (US$ Million), 2020-2029 Table 5: Australia Loyalty Spend by Loyalty Schemes (US$ Million), 2020-2029 Table 6: Australia Loyalty Spend by Loyalty Platforms (US$ Million), 2020-2029 Table 7: Australia Spend by Point-based Loyalty Program (US$ Million), 2020-2029 Table 8: Australia Spend by Tiered Loyalty Program (US$ Million), 2020-2029 Table 9: Australia Spend by Mission-driven Loyalty Program (US$ Million), 2020-2029 Table 10: Australia Spend by Spend-based Loyalty Program (US$ Million), 2020-2029 Table 11: Australia Spend by Gaming Loyalty Program (US$ Million), 2020-2029 Table 12: Australia Spend by Free Perks Loyalty Program (US$ Million), 2020-2029 Table 13: Australia Spend by Subscription Loyalty Program (US$ Million), 2020-2029 Table 14: Australia Spend by Community Loyalty Program (US$ Million), 2020-2029 Table 15: Australia Spend by Refer a Friend Loyalty Program (US$ Million), 2020-2029 Table 16: Australia Spend by Paid Loyalty Program (US$ Million), 2020-2029 Table 17: Australia Spend by Cashback Loyalty Program (US$ Million), 2020-2029 Table 18: Australia In-Store Loyalty Spend Value (US$ Million), 2020-2029 Table 19: Australia Online Loyalty Spend Value (US$ Million), 2020-2029 Table 20: Australia Mobile Loyalty Spend Value (US$ Million), 2020-2029 Table 21: Australia Seller Driven Loyalty Program Spend (US$ Million), 2020-2029 Table 22: Australia Payment Instrument Driven Loyalty Program Spend (US$ Million), 2020-2029 Table 23: Australia Loyalty Spend by Other Segment (US$ Million), 2020-2029 Table 24: Australia Loyalty Schemes Spend in Retail (US$ Million), 2020-2029 Table 25: Australia Loyalty Schemes Spend in Financial Services (US$ Million), 2020-2029 Table 26: Australia Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2020-2029 Table 27: Australia Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2020-2029 Table 28: Australia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029 Table 29: Australia Loyalty Schemes Spend in Telecoms (US$ Million), 2020-2029 Table 30: Australia Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2020-2029 Table 31: Australia Loyalty Schemes Spend in Other (US$ Million), 2020-2029 Table 32: Australia Online Loyalty Spend in Retail Segment (US$ Million), 2020-2029 Table 33: Australia Online Loyalty Spend in Financial Services (US$ Million), 2020-2029 Table 34: Australia Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2020-2029 Table 35: Australia Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2020-2029 Table 36: Australia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029 Table 37: Australia Online Loyalty Spend in Telecoms (US$ Million), 2020-2029 Table 38: Australia Online Loyalty Spend in Media & Entertainment (US$ Million), 2020-2029 Table 39: Australia Online Loyalty Spend in Other Segment (US$ Million), 2020-2029 Table 40: Australia In-store Loyalty Spend in Retail Segment (US$ Million), 2020-2029 Table 41: Australia In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029 Table 42: Australia In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029 Table 43: Australia In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029 Table 44: Australia In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029 Table 45: Australia In-store Loyalty Spend in Other Sector (US$ Million), 2020-2029 Table 46: Australia Mobile App Loyalty Spend in Retail Segment (US$ Million), 2020-2029 Table 47: Australia Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2020-2029 Table 48: Australia Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029 Table 49: Australia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029 Table 50: Australia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029 Table 51: Australia Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2020-2029 Table 52: Australia Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029 Table 53: Australia Mobile App Loyalty Spend in Other Segment (US$ Million), 2020-2029 Table 54: Australia Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2020-2029 Table 55: Australia Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2020-2029 Table 56: Australia Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2020-2029 Table 57: Australia Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2020-2029 Table 58: Australia Loyalty Retail Schemes Spend by Other (US$ Million), 2020-2029 Table 59: Australia Loyalty Spend by Card Based Access (US$ Million), 2020-2029 Table 60: Australia Loyalty Spend by Digital Access (US$ Million), 2020-2029 Table 61: Australia Loyalty Schemes Spend by B2B Consumers (US$ Million), 2020-2029 Table 62: Australia Loyalty Schemes Spend by B2C Consumers (US$ Million), 2020-2029 Table 63: Australia Free Membership Category Spend (US$ Million), 2020-2029 Table 64: Australia Free + Premium Membership Category Spend (US$ Million), 2020-2029 Table 65: Australia Premium Membership Category Spend (US$ Million), 2020-2029 Table 66: Australia Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029 Table 67: Australia Non-Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029 Table 68: Australia Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2020-2029 Table 69: Australia Loyalty Spend by Non-Embedded Loyalty Programs (US$ Million), 2020-2029 Table 70: Australia Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2020-2029 Table 71: Australia Loyalty Software Platform Spend by Management Platform (US$ Million), 2020-2029 Table 72: Australia Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2020-2029 Table 73: Australia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2020-2029 Table 74: Australia Loyalty Deployment Platform Spend by Cloud (US$ Million), 2020-2029 Table 75: Australia Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2020-2029 Table 76: Australia Loyalty Spend by Software (US$ Million), 2020-2029 Table 77: Australia Loyalty Spend by Services (US$ Million), 2020-2029 Table 78: Australia Spend on Custom Built Loyalty Platform (US$ Million), 2020-2029 Table 79: Australia Spend on Off the Shelf Loyalty Platform (US$ Million), 2020-2029
Figure 1: PayNXT360’s Methodology Framework Figure 2: Australia Retail Industry Market Size (US$ Million), 2020-2029 Figure 3: Australia Ecommerce Market Size (US$ Million), 2020-2029 Figure 4: Australia POS Market Size (US$ Million), 2020-2029 Figure 5: Australia Total Loyalty Spend (US$ Million), 2020-2029 Figure 6: Australia Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate (%), 2024 Figure 7: Australia Loyalty Spend Share by Functional Domains (%), 2020-2029 Figure 8: Australia Loyalty Spend by Loyalty Schemes (US$ Million), 2020-2029 Figure 9: Australia Loyalty Spend by Loyalty Platforms (US$ Million), 2020-2029 Figure 10: Australia Loyalty Schemes Spend Share by Loyalty Program Type (%), 2024 Figure 11: Australia Spend by Point-based Loyalty Program (US$ Million), 2020-2029 Figure 12: Australia Spend by Tiered Loyalty Program (US$ Million), 2020-2029 Figure 13: Australia Spend by Mission-driven Loyalty Program, 2020-2029 Figure 14: Australia Spend by Spend-based Loyalty Program (US$ Million), 2020-2029 Figure 15: Australia Spend by Gaming Loyalty Program (US$ Million), 2020-2029 Figure 16: Australia Spend by Free Perks Loyalty Program (US$ Million), 2020-2029 Figure 17: Australia Spend by Subscription Loyalty Program (US$ Million), 2020-2029 Figure 18: Australia Spend by Community Loyalty Program (US$ Million), 2020-2029 Figure 19: Australia Spend by Refer a Friend Loyalty Program (US$ Million), 2020-2029 Figure 20: Australia Spend by Paid Loyalty Program (US$ Million), 2020-2029 Figure 21: Australia Spend by Cashback Loyalty Program (US$ Million), 2020-2029 Figure 22: Australia Loyalty Schemes Spend Share by Channel (%), 2020-2029 Figure 23: Australia In-Store Loyalty Spend Value (US$ Million), 2020-2029 Figure 24: Australia Online Loyalty Spend Value (US$ Million), 2020-2029 Figure 25: Australia Mobile Loyalty Spend Value (US$ Million), 2020-2029 Figure 26: Australia Loyalty Schemes Spend Share by Business Model (%), 2020-2029 Figure 27: Australia Seller Driven Loyalty Program Spend (US$ Million), 2020-2029 Figure 28: Australia Payment Instrument Driven Loyalty Program Spend (US$ Million), 2020-2029 Figure 29: Australia Loyalty Spend by Other Segment (US$ Million), 2020-2029 Figure 30: Australia Loyalty Schemes Spend Share by Key Sectors (%), 2024 & 2029 Figure 31: Australia Loyalty Schemes Spend in Retail (US$ Million), 2020-2029 Figure 32: Australia Loyalty Schemes Spend in Financial Services (US$ Million), 2020-2029 Figure 33: Australia Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2020-2029 Figure 34: Australia Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2020-2029 Figure 35: Australia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029 Figure 36: Australia Loyalty Schemes Spend in Telecoms (US$ Million), 2020-2029 Figure 37: Australia Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2020-2029 Figure 38: Australia Loyalty Schemes Spend in Other (US$ Million), 2020-2029 Figure 39: Australia Online Cashback Spend by Financial Services (US$ Million), 2024 & 2029 Figure 40: Australia Online Loyalty Spend in Retail Segment (US$ Million), 2020-2029 Figure 41: Australia Online Loyalty Spend in Financial Services (US$ Million), 2020-2029 Figure 42: Australia Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2020-2029 Figure 43: Australia Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2020-2029 Figure 44: Australia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029 Figure 45: Australia Online Loyalty Spend in Telecoms (US$ Million), 2020-2029 Figure 46: Australia Online Loyalty Spend in Media & Entertainment (US$ Million), 2020-2029 Figure 47: Australia Online Loyalty Spend in Other Segment (US$ Million), 2020-2029 Figure 48: Australia In-store Loyalty Spend in Key Sectors (%), 2024 & 2029 Figure 49: Australia In-store Loyalty Spend in Retail Segment (US$ Million), 2020-2029 Figure 50: Australia In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029 Figure 51: Australia In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029 Figure 52: Australia In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029 Figure 53: Australia In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029 Figure 54: Australia In-store Loyalty Spend in Other Sector (US$ Million), 2020-2029 Figure 55: Australia Mobile App Loyalty Schemes Spend in Key Sectors (%), 2024 & 2029 Figure 56: Australia Mobile App Loyalty Spend in Retail Segment (US$ Million), 2020-2029 Figure 57: Australia Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2020-2029 Figure 58: Australia Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029 Figure 59: Australia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029 Figure 60: Australia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029 Figure 61: Australia Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2020-2029 Figure 62: Australia Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029 Figure 63: Australia Mobile App Loyalty Spend in Other Segment (US$ Million), 2020-2029 Figure 64: Australia Loyalty Schemes Spend Share by Retail Segments (%), 2020-2029 Figure 65: Australia Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2020-2029 Figure 66: Australia Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2020-2029 Figure 67: Australia Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2020-2029 Figure 68: Australia Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2020-2029 Figure 69: Australia Loyalty Retail Schemes Spend by Other (US$ Million), 2020-2029 Figure 70: Australia Loyalty Schemes Spend Share by Accessibility (%), 2024 Vs 2029 Figure 71: Australia Loyalty Spend by Card Based Access (US$ Million), 2020-2029 Figure 72: Australia Loyalty Spend by Digital Access (US$ Million), 2020-2029 Figure 73: Australia Loyalty Schemes Spend Share by Consumer Type (%), 2024 Vs 2029 Figure 74: Australia Loyalty Schemes Spend by B2B Consumers (US$ Million), 2020-2029 Figure 75: Australia Loyalty Schemes Spend by B2C Consumers (US$ Million), 2020-2029 Figure 76: Australia Loyalty Schemes Spend Share by Membership Type (%), 2020-2029 Figure 77: Australia Free Membership Category Spend (US$ Million), 2020-2029 Figure 78: Australia Free + Premium Membership Category Spend (US$ Million), 2020-2029 Figure 79: Australia Premium Membership Category Spend (US$ Million), 2020-2029 Figure 80: Australia Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty Programs (%), 2020-2029 Figure 81: Australia Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029 Figure 82: Australia Non-Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029 Figure 83: Australia Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty (%), 2020-2029 Figure 84: Australia Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2020-2029 Figure 85: Australia Loyalty Spend by Blockchain Driven Loyalty Program (US$ Million), 2020-2029 Figure 86: Australia Loyalty Platform Spend Share by Software Use Case (%), 2024 Vs 2029 Figure 87: Australia Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2020-2029 Figure 88: Australia Loyalty Software Platform Spend by Management Platform (US$ Million), 2020-2029 Figure 89: Australia Loyalty Platform Spend Share by Vendor/ Solution Partner (%), 2024 Vs 2029 Figure 90: Australia Loyalty Vendor/ Solution Partner Platform Spend by In-House (US$ Million), 2020-2029 Figure 91: Australia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2020-2029 Figure 92: Australia Loyalty Platform Spend Share by Deployment (%), 2024 Vs 2029 Figure 93: Australia Loyalty Deployment Platform Spend by Cloud (US$ Million), 2020-2029 Figure 94: Australia Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2020-2029 Figure 95: Australia Loyalty Spend Share by Software vs. Services (%), 2024 Vs 2029 Figure 96: Australia Loyalty Spend by Software (US$ Million), 2020-2029 Figure 97: Australia Loyalty Spend by Services (US$ Million), 2020-2029 Figure 98: Australia Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms (%), 2024 Vs 2029 Figure 99: Australia Spend on Custom Built Loyalty Platform (US$ Million), 2020-2029 Figure 100: Australia Spend on Off the Shelf Loyalty Platform (US$ Million), 2020-2029 Figure 101: Australia Loyalty Spend Share by Age Group (%), 2024 Figure 102: Australia Loyalty Spend Share by Income Level (%), 2024 Figure 103: Australia Loyalty Spend Share by Gender (%), 2024
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